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Jason Ford
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Jason Ford
@TheFordFactor
📻Radio,Video, Sport & Podcasting https://t.co/sgtegLrSYp
Sydney, New South Wales Katılım Ağustos 2010
5.2K Takip Edilen571 Takipçiler

In Australia you if you can only sell a ticket 10% above the purchase price on the authorised Ticketek and Ticketmaster sites.
There’s going to be a lot of empty seats because people won’t travel and book accommodation in the hope that waiting till the very last minute ticket prices will come down as the scalpers can’t offload them due to the inflated asking price.
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I’m used to the role of bots and speculators when I shop for live music tickets (we attend a lot of concerts) I asked the question of whether the same behavior is now in play with WC tickets due to the dynamic pricing strategy deployed by FIFA. Here is what’s happening as of this latest “last minute sale”
1. This isn’t a normal ticket market anymore
What FIFA has effectively done is import a U.S.-style entertainment pricing model into the World Cup.
•Dynamic pricing means prices move in real time based on demand
•So the same seat can jump dramatically depending on:
•who’s playing
•when you click
•how many others are in the queue
That alone creates volatility that feels like speculation even before speculators enter.
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2. Supply-demand is completely out of balance
This is the biggest underlying driver.
•Massive global demand, especially with:
•first U.S. World Cup since 1994
•48 teams, more traveling fans
•Nearly 2 million tickets sold early with demand exceeding previous tournaments
And yet:
•The genuinely cheap tickets (like the $60 tier) are tiny in number
•For big matches, prices are already:
•$2,000–$6,000+ for the final
•$1,000+ even for some group games
That imbalance invites speculation. It’s oxygen for it.
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3. The big structural shift: resale is now a marketplace
This is where your instinct about “high-risk game” is spot on.
For the first time:
•Reselling above face value is legal in the U.S.
•FIFA even runs an official resale platform (with fees)
That changes everything.
It means:
•Tickets are no longer just for fans
•They’re tradeable assets
So yes:
👉 Speculators are absolutely in the market
👉 And they’re behaving like traders, not supporters
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4. Are bots involved?
Almost certainly, but they’re not the main story.
Bots typically:
•Scoop early inventory
•Exploit release windows
•Feed resale platforms
But here’s the key point:
👉 Even without bots, prices would still be very high
Because the system itself is designed to push them there.
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5. Are speculators taking a big risk?
This is the really interesting part.
Yes… but it’s asymmetric.
Why they think it’s safe:
•Global, once-every-4-years event
•Strong U.S. corporate demand
•Hospitality market already normalized at high prices
•“Bucket list” psychology (people stretch budgets)
Where the risk lies:
•104 matches is a lot of inventory
•Group-stage games without big teams could soften
•Economic conditions could bite
•If teams like England or the U.S. underperform, demand drops fast
So:
👉 Finals, semis, big nations = low risk
👉 Early rounds, weaker matchups = potentially very risky
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6. The uncomfortable truth
This isn’t just speculation.
This is a deliberate repositioning of the World Cup toward:
•premium entertainment
•corporate hospitality
•high-spending global consumers
Fan groups are already calling it a “betrayal”
And frankly… they’re not wrong.
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My honest take
You’re looking at the early stages of something quite profound:
•The World Cup is shifting from mass-access global festival
•toward high-value, limited-access mega-event
Speculators are playing the game, yes.
But FIFA has rewritten the rules of the game itself.
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If you were actually considering going, I’d treat this like airline pricing:
•Be flexible on matches
•Avoid emotional purchases early
•And watch the resale market closer to kickoff… that’s where the real story will unfold
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Carlton lead North 73-51 at three-quarter time.
So North to win by 24?
#aflnorthblues #afl
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I had a heart attack after being told my £285,000 William Hill win was a glitch... I'm still in hospital trib.al/PjX1Rz3
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@BabajiSutar3 That first shot was of Geoff Marsh bowling the final over because Gavaskar was so slow. They ended up 4/192 off 50 overs chasing 293
You’re right about classic defence.

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Little Master Sunil Gavaskar playing Classic elegance defence and sudden fire.
Pure poetry in motion ❤️
Classy KL@ClassyKL_07
Define ‘poetry in motion’ in cricket and Quote the video 📸💪
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Disappointed you didn’t do a April Fools gag @RedbackJim like changing your handle to @NSWbluesJim
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@ripperriver My problem is I keep having to hit hash to hear all the options again because I forget by the 8th one.
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This isn’t a problem for the Italian Cricket team!
ESPN FC@ESPNFC
ITALY WILL MISS A THIRD CONSECUTIVE WORLD CUP 🤯
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@CricketopiaCom Almost happened again in the 91/2 WSC. This time the bat slipped from his hand and almost took the stumps
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Not the full video but yeah, he did hit the stump and nobody appealed it seems.
SK Anand@di_an
@CricketopiaCom Do you have the clip of Srikkant getting hit wkt to Bruce Reid, picking up the bail, putting it back, apologizing and no appeal at all.
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Hearing the thieves have threatened to break fingers if their demands aren’t met
KITKAT@KITKAT
Regarding recent press coverage
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There’s another Bucknor out there that makes really bad decisions?
Jomboy@Jomboy_
Umpire CB Bucknor had five strike zone calls overturned and there could have been 15 more, a breakdown
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