The Pull Hook

This is The Pull Hook An evolution from golf into something deeper A podcast about the moments that knock you off course and what it takes to realign, rebuild, and move forward Golf is still part of the story It’s just no longer the whole story

There are moments that seem bad at the time but were necessary for something great to happen. That might be the case for LIV Golf; the Saudis leaving might be the best thing that ever happened to them, in hindsight.

@ANTi_LIV @Rainmaker1973 Haha yup!

@Rainmaker1973 @ThePullHook is this how you developed your swing ?

No gas, no noise, just pure efficiency. This man and his scythe are unstoppable.

BRYSON DECHAMBEAU — The PGA Tour remains steadfast in its stance that he’s not welcome back unless he pays a massive fee. This is why Bryson continues to hedge his public messaging, as he believes he has massive value the PGA Tour needs and wants not only a minimal fee but also his media rights according to sources within LIV Golf

😂 Classic Bryson, trying to play both sides as he uses FlushingIt to report his cover. Same thing he’s been doing for over a year and a half now. His team has reached out several times to the Tour in an effort to hedge each possible scenario. Nothing wrong with that, but he should be honest about it

@ANTi_LIV And it created your account, so there’s that too…

@ThePullHook Thoughts on LIV Golf ? Never forget when you went heal !!

@ANTi_LIV It accomplished what it was meant to do for golf: it increased purses across the PGA Tour and forced the Tour to make a lot of changes. That would never have happened without LIV. There’s no purpose for it anymore.

@elonmusk Would love to own one!

Cybertruck is way more awesome than people realize

@KatrinaKowalska Real

$110k+ months are coming from ai ads that look 100% real ugc-style angles natural lighting normal apartments casual delivery it looks like a creator review filmed on an iphone but the face can be ai the script optimized the variations generated at scale same product 20 different “creators” 50 hook tests no scheduling headaches when realism meets volume, testing becomes unfair these aren’t obvious ai avatars they’re indistinguishable from native content in-feed that’s why they scale rt + comment “real” and i’ll send the setup (follow for dm)

@ant0ni0_r0mer0 Ai

Nano Banana 2 is insane 🤯 Generate 50+ ads - in under 10 minutes. One product photo. All based on proven winning formats + aligned with your brand kit No agencies. No weeks. No $10k+ invoices. This is AI that: → understands your brand kit → understands your customers → understands the guardrails → understands brand voice → understands the style guide What used to take agencies weeks and massive budgets, now happens before your first coffee. For brands, there are only two paths: 𝘖𝘗𝘛𝘐𝘖𝘕 1: Ignore it. Keep paying for slow turnarounds and recycled “strategy decks.” 𝘖𝘗𝘛𝘐𝘖𝘕 2: Use it. →Launch faster. →Test more creatives. →Win on speed and clarity. This is how a single product photo becomes: • Hero image • Benefit-led infographics • “Why X?” comparison visuals • Trust & social proof panels • Lifestyle + pack shots • Conversion-focused secondary images All aligned. All brand-safe. I've put together a guide that breakdowns this entire process . Want free access? Like this post + DM me "AI" and I’ll send link. (Make sure you're following)

@code_joyen0 Ai

@mikefutia Claude

I just vibe-coded a TikTok research AI agent in Claude Code 🤯 A complete research-to-brief pipeline that scrapes TikTok, analyzes video hooks with AI, and generates creative briefs on demand. All inside Claude Code. Perfect for creative agencies and DTC brands who are still turning competitor research into briefs manually. If you're spending hours scrolling TikTok "for research," watching videos one by one, screenshotting hooks, and rewriting briefs from scratch every time, this agent eliminates the entire loop: → Search TikTok by keyword, date range, and video count → Pull engagement metrics, captions, and thumbnails → Gemini watches the video and analyzes the hook → AI scrapes comments for common questions and insights → Generates a full creative brief from your template + brand bible No watching videos manually. No copying notes into docs. No rewriting briefs from scratch. What you control: - Multiple client projects with separate brand bibles - Your own creative brief template - Which videos to analyze and brief - Full customization through Replit's AI agent Research → Analysis → Brief. One workflow, running as a custom mini-SaaS inside your company. Every e-comm brand and agency should have at least one person who can vibe-code tools like this. It's becoming non-negotiable. I recorded a full walkthrough showing exactly how I built this from scratch. Want the full tutorial? > Like this post > Comment "CLAUDE" And I'll send it over (must be following so I can DM)

@TechWith_Nova STATICS

@Wilburandmegan @livgolf_league @AnthonyKim_Golf Interesting point, not sure why the top guys aren’t closing. But it sure did lead to an incredible comeback story

@ThePullHook @livgolf_league @AnthonyKim_Golf If a college kid wins in Africa LIV is in trouble. Why can’t LIV stars close? Gooch last week, Rahm and BAD couldn’t even break par on Sunday. Scottie was -9 this and last Sunday…Rahm asked for 72 and is regretting it.

This is the moment everyone may look back on that saved @livgolf_league @AnthonyKim_Golf persevered from his Pull Hook moment in life to being back in the winner’s circle, a moment bigger than himself

The Anthony Kim win was wonderful. Very happy for him.. His story is one that is good for society. It’s good for our World to see that type of journey happen in real life, not just fairytale movies.. REDEMPTION for the man in the mirror is a beautiful thing CONGRATS to him

The angry gatekeeping by LIV bots who are sifting through who does and doesn’t get to celebrate AK’s win and to what degree they get to celebrate it is ironically hilarious. Just enjoy an objectively incredible story.

@AnthonyKim_Golf Wow! Congrats! Very impressive how you never gave up. Would be great having you share your “Pull Hook” moment and what it took to get back to this moment

Thank u GOD Thank u sobriety Thank u 2 my few close friends& family NEVER GIVE UP❤️ 1% BETTER

@JayJurden @TheoVon I respect @TheoVon

Dear @TheoVon you pile of discarded crawfish shells. This is a horrible look. You are 45 and can’t be this dumb so you must be evil to keep buddying up with this administration. No one in your field respects you. Everyone laughs at how stupid you are behind your back.

The good guys are the bad guys and the bad guys are the good guys, just depends on which side of the mirror you are on Real humanity lives in-between

It’s a new era of Pull Hook open.spotify.com/episode/3El1qV…