Pedro Mattos | Partnership Marketing

Officially grew the partnerships channel at sp(.)com past $5,000,000 in revenue this year. Over the last 4 years I've been in the trenches trying to master this skill Though I'm not even close to where I want to be I think it's finally time to share what I've learned Let's go 📈

@ecom_cork @cbwritescopy peep the hat

Most people have no idea. These are the type of brutal decisions i haven’t make almost every day as a founder.

@HarryStebbings @businessbarista on #2

Two areas I would love to invest that are non-technical: 1. Egg freezing clinics. In 10 years, strongly believe every 21 year old will freeze their eggs and it becomes the norm. Amazing business. Insane retention numbers. Super high margin. 2. AI re-skilling facilities. Go to Canary Wharf, set up AI training centre. Partner with Goldman, JP Morgan etc etc. Sign enterprise agreement with them to train all new employees. Both absolute goldmines!

@ShaanVP Send it

I'm secretly launching a 2nd youtube channel reply "send it" and I'll dm it to you

@CardinalMason You shut down copy mba?

Started info because I was good at making people money. Very easy to lob opportunities to friends and fam and get them bringing in cash. Obviously it gets 100x more difficult at scale, especially at $1M/month. Been working with small groups directly as sort of a “mentor” since the start of this year making a fraction of the money, but infinitely more fulfilled. Got a handful of people from $3-5k/month range into the mid 6 figures a year. Had one dude who was about to lose his house and gave him a single client that’ll pay $14k/month. Been taking about a dozen 1:1s a week just Rick Rubin-ing these people’s careers and I feel amazing. NEVER felt this when I was robbing the fucking bank making high 6/low 7s a month scaling a big coaching program. Genuine happiness for everyone I work with being able to make a bigger impact than just running one group call a week and spending my time filming 50 ads a month. Very grateful for the position I’ve found myself in lately.

@maxwellcopy I feel like one or two years for that is ideal (specially if you don’t put any time into the school part) Most lie to themselves and stress out over finals and grades when that’s the least important part

You are financially better off not going to college. But… I still think everyone should try it out, purely just for lifemaxxing. 25% don’t really like it or drop out. 75% describe it as one of the best times of their life. Seems like decent odds.

@RyanClogg Y

I think I'm gonna start up weekly videos. What is working, what isn't, what we are trying. Miro simple list style. Biz 1 + Biz 2 + Personal. It can serve as a journal of sorts for progress. Feel like it would be valuable. Y or N?

@AnthonyMonteir0 @CardinalMason Yea I didn’t read that part tbh

@CardinalMason @TheReal_Mattos Dan's above that 1m follower threshold tho ;)

Does anybody actually print with info organically anymore or is that kinda over? I don’t think I can name anyone doing over $300k a month right now besides the big dawgs with 1M followers.

@cbwritescopy Got my algo to consistently send me events in our ICP. Insanely high ROI activity that I never heard anyone talk about. Good stuff CB

If you're doing Dream 100 outreach you need to optimize your social media algorithms for the types of clients you want to go after if you're an ecom agency, find an eCommerce video on your Instagram and like + engage with it, then do this over and over until your entire Reels feed are ecom brands you can reach out to

@fishniw Been waiting on this one

Ya'll want me to drop our funnel benchmarks?

@RyanClogg Affiliate traffic. Did over $1 mil just in October from it

Better question: For info... Who do you use for traffic other than META? Like what vendors specifically for: - organic - paid (other than meta) - affiliate - partners - etc. Thinking of diversifying a bit.

@RyanClogg Going by revenue 1. Affiliates 2. Events 3. SEO 4. Paid

Info crew - What are your top 5 traffic sources? Drop em⬇️

@RyanClogg Offer helping people write and publish books 1.3 mil in August

Info/Coaching Crew, What was your August Cash Collected? Trying to see some industry avgs. Or be a real one… & comment niche + CC $ below ⬇️

@RyanClogg Eli Facenda (not on x). Happy to make intro

Who are the top "point hacking" people? & how do their businesses work? Starter fee + %? Monthly recurring? Etc.

@CardinalMason Gotta hop on with @RyanClogg

Just smacked our first $1M month The only lesson I took from it was that I can’t believe I used to think it was big. Was surprisingly not that difficult. Already fixated on $2M in a month. Such is the entrepreneur’s curse, I suppose.

@RyanClogg yes

Kinda wanna go back to Loom yt videos.

@productizeguy @cbwritescopy

Who else is leveraging cold email to stack opportunities in their agency or productized service?

@fishniw Let’s go

I'm going to fully takeover YouTube and disrupt the whole game one video at a time The type of content I'm gonna be posting will be next level funnel breakdowns from dudes printing that you haven't heard of Livestreamed Q&A (AMA in YT Chat) And whatever else comes thru the pipeline/what you guys want to see (lmk some good ideas in comments) But first... I'm going on @joshdgavin YT channel tomorrow to talk shop Gonna be good, stay tuned

@ankurnagpal How many more of those product lines do you plan to expand Carry into?

My personal finance and investing stack: Banking - JP Morgan Brokerage - Schwab, Robinhood Direct Indexing - Frec Retirement - Carry Credit Cards - Amex and JP Morgan Tax Filing and Planning - Carry Wealth - Goldman Sachs Cash Management - Carry What questions do you have?

@RyanClogg Probably @benhbader

Info/coaching growth operators. I hear about them everywhere. I know a few killers. I don’t take on deals like this. But have massive inflow. Want to connect them w good people. Tag the best ⬇️⬇️