Jip Geuke

A few Designs from the Dreamteam not too long ago. ✨ Let me know your thoughts!

@maxwellcopy 🤝

People ask if I'm scared AI is going to take over my job. I’m not. 6 months ago, I hired an internal AI developer. Currently hiring a couple more. I will be ahead of the market on AI email marketing. Whatever goes on, I will be the first to know about it, implement, and adjust. Here's how we’re using AI in email marketing and where it's going: Level 1: Using AI to write your copy for you. Level 2: Using AI to build your content calendars and strategy, then write the copy. Level 3: Connecting your Klaviyo data directly to AI so it's analyzing performance, building campaign briefs, and writing copy based on what's actually working. Level 4: All of the above, but now AI is designing the emails too. Level 5: All of the above, but every single customer gets their own 1:1 email. Built specifically for them, not a segment they happen to fall into. That's where this is going. We're already at Level 3 internally and pushing toward 4. Every week our tool does something it didn't do the week before. How can it take my job if I'm the one building the best system?

@alexchenn @ecomkane

who's the best guy for ecom exits?

@rubenpdegroot 🤝

two years from now: - sonnet 5 was so good i fired myself - sold the company to a model that runs it better than I ever could - retired to the countryside and never look at a screen again

@conortrains lfg

The national sport of the Netherlands is dropshipping

@janvmusscher Gamechanger

Can now send elevenlabs voice notes on IG with FlowGent 👀

@ecom_rickx IYKYK

7 ways you’re missing out on free money in ecom: 1 ) No post-purchase upsell 2 ) Not using stacking discounts 3 ) Always offering free shipping 4 ) Sleeping on collections 5 ) Not setting up email flows 6 ) Not bundling similar or complementary products 7 ) Not abusing caffeine Can’t be missing out on these. Literally free money.

“ EmAILmARkeTiNg IS oVErRAtEd! ” Said someone that never had decent emailmarketing. Do this: > Create a decent popup > Setup Welcome series > Setup abandoned checkout > Setup Browse abandonment > Start sending 2 campaigns weekly Thank me later.

Tip from Jip #133: Using coupons in flows? Most brands never: → Set expiry windows → Use dynamic naming → Check discount combinations If you're using automated collection discounts, make sure that you enable these 2 checks in these discounts.

No spam. No guesswork. Just a clean strategy, with sniper precision, and clear customer journeys.

Tip from Jip #132: Smart Sending is not smart when used on certain flows. Turn it OFF for high-intent flows (cart, checkout, post-purchase) Why? Because one “too soon” block = lost revenue that never comes back.

We don’t have a “team culture.” We have: → Shared values → Similar routines → Real trust The agency flows because the people do.

Tip from Jip #132: If you're seeing a big dip in open rates suddenly, it’s likely: → Apple MPP inflating your metrics → Dead weight lists hurting sender score → Overlapping flows stacking too many sends Don’t panic... Fix segment hygiene first.

Tip from Jip #131: Split-test isn’t just subject lines. Try this: → Test your offers → Test sending times → Test designed vs text based Make sure you're testing with the biggest leverage

Let him...👨🏽‍🍳

Ad fatigue gets talked about a lot. But no one talks about backend fatigue: → Too many emails → No segmentation → Zero clarity Fix that.

Tip from Jip #130: Your abandoned cart flows need urgency, not complexity. → Short scannable copy → One clear offer → No distractions → Test your sending times That’s enough.

Tip from Jip #129: Most dropship post-purchase emails are wasted. Fix this: → Email 1: upsell + delivery expectation → Email 2: Reminder + urgency Get the most out of your adspend. Set this up and it will print.

The biggest game-changer in my agency? → Letting go of perfect. → Shipping fast. → Fixing fast. Speed is all that matters.

Tip from Jip #128: Scale your Facebook ads with Emailmarketing. How? → Create LLA from your VIP segment. → Retarget your Abandoned Checkouts. → Re-engage inactive subscribers with a FB ad. Leverage your data.

Yes, email campaigns also work for dropshipping: → Clear offer → Clean design → Right timing 660 clicks into $3,114. The power of leverage.