Upside.tech

i think one of the most impt recursive loops in startups is startups that improve marketing/revenue growth (aka GTM) because they can obviously dogfood it for themselves. considering starting a track for this at AIE WF due to its imptnce. luma.com/04bg11l5 this is @UpsideGTM + @ExaAILabs's new AI GTM meetup - i'll be looking for speakers from this crew. apply if you want to be featured.

Who is ACTUALLY building the coolest workflows in GTM with AI? I’ve been to a dozen AI or GTM events recently - all panels and hot takes. Lots of "we're exploring AI" platitudes. Everyone's talking — almost nobody is showing. We want to do something different inspired by the developer events out there. Let’s actually Show & Tell. @Dan_Ahmadi and I are partnering with Chris Perpignani and @ExaAILabs to host an AI for GTM demo-only event for go-to-market teams actually building with AI. ​We're looking for 5–6 GTM operators and GTM or marketing engineers who will each demo a real AI-powered workflow live: how they set it up, why they built it, what it actually does, and what they'd do differently. We want real tools, real data flows, and real results — not a product pitch dressed up as a case study. Who should we invite? luma.com/04bg11l5

When you dress up to match the lunch delivery at @UpsideGTM 😂😓😍

We automated 5 marketing functions with AI agents: - Case studies (research → draft → publish) - SEO pipeline (9 specialized agents) - Google Ads optimization (runs daily, 43 tool calls per cycle) - Content from podcast transcripts - Most of our marketing ops - Full breakdown with real prompts and results 👇 aigtm.engineer/p/how-we-autom…

Had the chance to interview one of my heroes: @SheilaVashee, CMO of @figma on the Future of Marketing podcast I host with @ethan_graphite and @mada299! Learned so much about how PLG companies can and should adapt to AI. A must listen for anyone doing the same!