YouTube Creators

expressive faces in thumbnails convey the exact energy of your video. match your expression to your title to set the right vibe

your audience retention graph is literally a cheat sheet. look for where viewers drop off and trim those lulls in your next edit

level up your live streams by planning your talking points in advance. keep a bulleted list nearby to stay on track! 📝

tip: pin a comment to the top of your comment section to spark conversation. share a fun fact about the video to encourage your community to get talking 📌

a new way to group your episodic content is here 🎬 creators in the YouTube Partner Program can now turn playlists into shows, or create a new one from scratch. it unlocks: 📺 a polished TV experience for your series 🍿 an episodic setup that keeps viewers coming back for more 🛠️ a simple setup using an existing playlist or a brand new show learn more: yt.be/nDJfo

From the feed to the big stage. 📱➡️🏆 @YouTube × @The_Clios present The Clio Creator Awards. Honoring the brands, agencies, and creators defining modern marketing. Here’s your chance to highlight the cultural impact your work has made! Enter by August 22!

titles matter just as much as thumbnails. keep them succinct, intriguing, and factual!

editing your next video is a breeze with the YouTube Create app — start with trying the audio cleanup tool to remove background noise or distractions from your clips

This month at @YouTube, we launched: 🔎 New Studio search tools that use AI to make it easier for @YouTubeCreators to find and manage comments 👑 Top Fan exclusives, letting official artists channels share exclusive content with the most engaged fans of their music ♥️ Shorts updates including clear screen mode, speed controls and more precise curation tools ⚡Upgraded video creation tools with the latest Gemini Omni model in Shorts and the Create app 🛍️ YouTube Shopping in Argentina and Mexico 💰 More flexibility for channel membership pricing 📱A simplified mobile watch page with a cleaner layout and redesigned icons 🤝 In-app video sharing and messaging to more locations 📺 @foxone and @peacock on Primetime Channels 🎤 A new cohort of talented artists in @youtubemusic's Foundry program 🎶 Music for image posts and carousels, letting creators include up to 15 seconds of popular songs

stay consistent without burning out by batch filming your content. try recording a few videos in one sitting to free up your schedule!

collab with other creators to tap into new communities 🤝 find channels with a similar vibe and plan a two-part video series to connect audiences

Here’s what we shipped at @YouTube this week: 👑 Launched Top Fan exclusives, letting official music artists channels on YouTube share exclusive content directly with their biggest fans. 🔎 Introduced new search tools in Studio that use AI to make it easier for @YouTubeCreators to find and manage comments. ❤️ New Shorts updates to tune your feed with clear screen mode, speed playback settings, a new heart icon and more precise curation tools. ⚡️ Upgraded video creation tools with the latest Gemini Omni model in Shorts and the Create app, allowing users to combine text prompts with reference images to create brand new videos with better quality, more engaging motion and longer 10-second video outputs. 📈 Announced new Gemini-powered insights tools at @Cannes_Lions to help brands spot emerging cultural shifts earlier and partner with the creators driving them.

build anticipation for a big upload by using a premiere. it lets your community watch and chat together in real time when the video goes live ⏱️

organize your long form videos into playlists so your community can easily find exactly what they want to watch 📺

checking your audience retention graph is the easiest way to see exactly where your pacing hits 📈

100,000 @YouTube subscribers 🎉 I’ve spent years congratulating @YouTubeCreators on reaching subscriber milestones. It’s pretty cool to experience it firsthand! Thanks to everyone who has subscribed and stay tuned for more.

expensive studio lighting isn't required! filming right in front of a window gives you perfect natural light ☀️

adding timestamps to your long form videos makes it effortless for viewers to jump to their fave chapters ⏳

hook viewers in the first 3 seconds — skip the long intro and dive straight into the video 😌