YouTube Creators

make your Shorts content pop by using on-screen text and captions. it boosts accessibility and engagement.

tip: optimize your channel homepage, and prominently feature your best long form and Shorts content.

Another big week of launches at @youtube. Our teams shipped: 🔎 Ask YouTube, a new conversational, interactive search experience that lets you go deeper with your searches 🤝 Our Premium Lite individual plan bundled with @Google’s AI Pro plan 💎 Gifts & Jewels in more countries like 🇧🇷 and 🇲🇽, giving @youtubecreators a new way to earn 💿 Samples (personalized music previews in @youtubemusic) for artists, albums, playlists and mixes

.@youtubecreators at @cannes Film Festival and beyond are changing the film industry as we know it, self-distributing their work and bringing the next generation along with them.

your pre-upload checklist: ☑️ double check your title, description, and thumbnail are accurate ☑️ review your first 5 seconds to ensure there’s a clear hook ☑️ add cards and end screens to guide viewers to the next video

editing made easy with the YouTube Create app! 📱 use these tools to refine your next video: 🔇 remove background noise ✍️ add automatic captions 🎵 select copyright safe music 📐 adjust aspect ratio to vertical, horizontal, or square

Our hot take? These billboards aren't nearly big enough. 👆📸 U.S. #Brandcast is only a few hours away! Shoutout @itstriplecharm & @nealmohan.

What a way to kick off Upfronts Week, with so many @youtubecreators in town for #Brandcast. See you at the show tonight!

the first three seconds to hook the viewer are everything, so make them count ✨

voice replies are here for more creators! 🎙️ easily connect with your community: tap reply on a comment in the YouTube app, hit the sound wave icon, record, and post.

testing your thumbnails? 🎨 try this A/B testing tip! start with big changes like layout, then dive into granular details like clothing color or facial expressions.

Over the last month, our @youtube team shipped these products and features for our viewers and @youtubecreators: 🪟Fully custom multiview on @YouTubeTV ⏳Countdown stickers for mobile live streamers 🖼️Picture-in-Picture for non-music content globally 🔍Ask YouTube, a new way for Premium subscribers to search on YouTube 🛍️Expanded shopping auto-tagging across APAC 🔊Voice Boost for amplifying vocals and reducing background sounds 👑Experience Points (XP) for watch time and Super Chat replies during vertical live streams 👨‍👩‍👧 Expanded parental controls, including an industry-first Shorts timer 🎁Gifts on horizontal livestreams on mobile 🤗Gifts in 🇨🇦🇰🇷🇮🇩🇹🇭🇦🇺🇳🇿 🕹️Select games (Playables) on mobile vertical livestreams 🎶The entire Shorts Audio library in our YouTube Create app 🤝Streaming in both vertical and horizontal formats at the same time ✋Automatic ad holdbacks when live chat engagement is at its peak 🌏Premium Lite in 15 new countries around the world 🕵️Automated likeness detection technology for the entertainment industry 📺Ask on TV 🔃Reimagine (a new remixing capability) and Add Object in Shorts

Sydney Morgan

still can’t get over the lineup from #YouTubeCreatorSummit. a thread 🧵 @cringecarter

4 tips to help you prep for your next live stream: 📣 promote your live stream in advance 📈 tap into trending topics 📊 review your past streams by analyzing your comments and reactions 💬 stay active by answering questions and shouting out viewers

analytics tell a story your comments don’t