Sabitlenmiş Tweet
Alex Mark | SEO + Website creation
1.1K posts

Alex Mark | SEO + Website creation
@alexmarkcoach
I help B2B SaaS companies turn websites into demo booking machines
Katılım Ağustos 2025
48 Takip Edilen120 Takipçiler
Alex Mark | SEO + Website creation retweetledi

@lukejcellis just shows how important email is
English
Alex Mark | SEO + Website creation retweetledi
Alex Mark | SEO + Website creation retweetledi

I love Pakistan
why?
Because your email agency is probably outsourcing to Pakistan
paying them £8/hour to write your flows
while charging you £3,000/month
here's how the scam works:
the Klaviyo specialist who "built flows for 8-figure brands"?
18 years old in Lahore watching YouTube tutorials
nothing against Pakistan btw
but your agency isn't hiring the brilliant ones
they're hiring whoever's cheapest
and you're paying premium rates for junior execution
this is why your email revenue stays at 9-12% no matter what they do
because they're following the same generic YouTube playbook everyone else is
meanwhile the REAL email operators are doing this:
→ multi-step forms with strategic incentives (not "10% off")
→ abandoned cart sequences with 4 triggers, not 2
→ SMS integration at exact right moments (not spam)
→ segmentation from day one (not after 10K subscribers)
→ profit-maximizing campaigns (not discount training wheels)
we generated £239,895 for a client in 30 days
62% total revenue increase
from a list that was completely cold
no discounts blasted, no spam, no "limited time 40% off"
just strategic flows and campaigns that actually understand buyer psychology
the difference?
i'm in the account every single day
not a Pakistani 18-year-old watching "Klaviyo tutorial 2025"
not some random VA who's running 30 other clients
me. personally. in your Klaviyo account.
most agencies just want you to stay long enough that the cancellation feels awkward
we want you making so much money from email that raising our rates doesn't even register
which is exactly what's happening
90% retention rate across 100+ brands
because when email is driving £200K+/month, you don't care about the £3K agency fee
when your email drives £0, every pound feels expensive
so yeah, fire your agency
or at minimum ask them where their team is actually located
and if they hesitate for even half a second, you already know
English

everyone sends emails at 10am because some guru said "that's when open rates are highest"
cool
so does everyone else
your customer wakes up to 97 unread emails at 10am
yours is buried at position 96
the best send time isn't when "most people check email"
it's when the LEAST competition is in the inbox
the psychology:
10am inbox:
customer opens → sees 20 emails → scans subject lines in 8 seconds → opens 2-3 → ignores rest
6:00am inbox:
customer opens → sees 3 emails → actually reads each subject line → decides which to open
less competition = more attention per email = higher open rate
but here's the deeper exploit most brands miss:
everyone uses their ESP's
"send at 10am in customer's local time" feature
sounds smart
problem: if everyone does it, you're all competing for the same inbox slot
winners send at weird times:
→ 6:00am (catches early risers, empty inbox)
→ 2:13pm (afternoon lull, less competition)
→ 8:34pm (evening scroll, work emails handled)
→ 11:23pm (night owls, zero competition)
just different timing
perfect subject line at 10am with 20 competitors = 400 opens
mediocre subject line at 6:00am with 2 competitors = 820 opens
timing beats copywriting when it comes to initial visibility
most brands are optimizing the wrong variable
they're A/B testing subject lines when they should be testing send times
you can have the best email in the world
but if it's buried under 18 other emails at 10am, nobody's reading it
comment "BROKEN" and i'll send the case study of how we took a brand from $0 to $739,400.83 in 2 months
(must be following for a DM)

English

@lukejcellis the math makes this so obvious
English

you're spending £60k/month on Meta ads
getting 40,000 visitors to your site
2.5% convert to customers (1,000 customers)
you think "i need to scale to 80,000 visitors to hit my goals"
no you don't bro.
you need to stop letting 97.5% of your traffic disappear forever after you paid to acquire it
here's what's actually happening:
40,000 visitors × £1.50 CPC = £60,000 ad spend
1,000 customers × £120 AOV = £120,000 revenue
£60,000 profit before costs is not bad but here's what you're missing:
39,000 people visited your site and left without buying
you paid £58,500 to get them there (97.5% of ad spend) they looked around, left, never came back
that £58,500 generated £0 return it's just gone now
imagine:
40,000 visitors
2.5% convert immediately = 1,000 customers (same as before)
12% captured to email via popup = 4,680 new emails per month
30% of those convert through flows within 30 days = 1,404 customers
total: 2,404 customers instead of 1,000
240% more customers from the SAME traffic
the new math:
2,404 customers × £120 AOV = £288,480 revenue £228,480 profit (after ad spend)
£168,480 more profit from traffic you already paid for
most brands see:
visitor → no purchase → lost forever → money wasted
winners see: visitor → no purchase → email captured → automated sequence → customer in 7 days → zero additional ad spend
same visitor
completely different bank account
you're about to spend an additional £60k/month to scale from 40k to 80k visitors hoping to get 2,000 customers instead of 1,000
when you could capture 12% of your current 40k visitors and convert them through email for £180/month in software costs
scaling traffic:
£60k additional spend for 1,000 more customers = £60 CAC
email capture system: £180 additional spend for 1,404 more customers = £0.13 CAC
462x more efficient
but everyone's obsessed with "scaling Meta ads" because that's what the gurus teach
meanwhile operators are quietly capturing the traffic everyone else is wasting
same traffic, different infrastructure, completely different profit margins
the invisible money is in the 97.5% that leaves.
most founders see "need more traffic"
winners see "need to monetize the traffic i'm already paying for"
more traffic doesn't fix a broken conversion system it just scales your losses faster.
comment "CAPTURE" for the traffic monetization system (must be following)
English

@mannybarbas_ This is the hard truth. Dashboards don’t equal profit. If you don’t understand attribution, you’re just paying platforms to take credit for sales you already earned.
English

i wasted 1,500,000 on snapchat ads in 2019
we trusted an agency
trusted the dashboard
and had zero understanding of attribution windows
the roas looked amazing on paper
in reality it was trash
most of the conversions were view through not click through
people were already going to buy
snapchat was just claiming the sale
i see the same thing every week inside meta ad accounts
founders think they’re printing money
but they’re just rewarding warm traffic and recycled customers
here’s how to stop lying to yourself
use 7 day click attribution and turn off 1 day view wherever possible
add attribution setting and conversion type columns in ads manager
break results down by 7 day click
1 day click
1 day view
if your roas tanks when you remove view through
you never had roas
exclude purchasers and warm lists so you’re actually buying net new demand
judge performance with mer and nc cpa
not just pixel roas
attribution doesn’t make you money
it just tells you whether you’re actually making money
English

@TheecomMike Exactly. Most support isn’t complex, it’s unclear. Show answers once, visually, and you scale support without hiring.
English

@TheGeoMethod Trust in sales comes from competence, not small talk. Deliver results first. Relationships follow.
English

Friendship has no place in sales.
In fact, it makes you a worse salesman.
"How was your weekend?"
”How was your holiday?”
”How’s your family?”
You think asking that to a hedge fund partner is going to build your relationship?
Absolutely not.
You will look like a moron at best.
One of my best mates is a managing director at JP Morgan.
He didn't become a friend because I laughed at his jokes.
I delivered results for a whole decade for the guy.
Of course we’d be friends by then.
Friendship comes after competence.
NOT before.
Forget about friendships before you become a master at your craft.
Your primary goal isn’t to be liked.
Become useful.
English

@SimonHoiberg Most SaaS stalls due to weak feedback loops. Talk to users, ship fast, market early.
English

💀 This is why your SaaS isn't growing...
→ You think you know better than your users
→ You're wasting time on meetings
→ You're not experimenting
→ You're not building automation
→ You're too feature-focused
→ You're not customer-focused
→ You don't spend time on marketing
→ You think users will come if you build a great product
Are you guilty of any of these?
English

@bahdcoder Same cycle again. Tools commoditize basics, not real skill. Devs move up the stack to systems, architecture, and outcomes. Adapt or get left shipping what anyone can copy.
English

A new reality just struck me. 23 years ago, Wordpress was released.
Wordpress built 95% of website use cases with a drag and drop editor.
The developer's job moved from building websites to building complex software products for businesses.
If you did not move on from building websites with HTML and jQuery, to building complex interactive web applications, you were left behind.
Now in 2026, AI agents are dominating.
A random person can pull up Lovable and build a fully functional SAAS with payments, emails, authentication and real features.
The developer's job is going to move again.
If you do not upgrade your skillset to adapt to the new world, you will be left behind.
English

@andrejtumo ROAS looks good.
CM3 tells the truth.
If CM3 is negative, you’re scaling losses not a business.
English

Most eCom founders obsess over ROAS.
That’s why so many brands scale revenue
and accidentally scale losses.
ROAS tells you if ads look good.
CM3 tells you if your business survives.
CM3 = contribution margin after ads:
Revenue minus COGS, fulfillment, payment fees, discounts, and ad spend.
If CM3 stays stable or increases as you scale → scale harder.
If it drops → something is breaking.
If it’s negative → you’re scaling losses.
I’ve seen brands hit €500k/month and only realize later
they were losing money on every order.
Track CM3 weekly.
If it’s healthy, scale.
If not, fix it first.
English

@SumitM_X You don’t need to build all 10.
You need to explain when and why to use them.
If you can clearly explain 5–7 with real examples, you’re ahead of most backend devs.
English

As a Backend dev , how many concepts can you explain from below :
1. Event-Driven Architecture
2. Saga Pattern
3. CQRS (Command Query Responsibility Segregation)
4. Event Sourcing
5. Circuit Breaker Pattern
6. Distributed Tracing
7. CAP Theorem
8. Idempotency
9. Data Sharding
10. API Gateway
English

@upen946 Product Hunt gives you a spike, not a system.
If you don’t have distribution before launch, the traffic disappears as fast as it comes.
English

@jimheskel Simple setups close deals.
Clients don’t pay for polish, they pay for outcomes.
Most businesses aren’t stuck on tools, they’re stuck on overthinking.
English

@victor_bigfield Facts. Builders love tools, but they rarely pay.
Boring niches pay for relief, not features.
Painkillers win, pivots are part of the game.
English

@karllittleboy $100K isn’t about one magic idea, it’s about math + consistency.
Pick one lane, get the offer right, and execute daily.
English

@johnrushx Freedom isn’t about scale, it’s about control.
Small niche, real problem, fast builds, organic growth boring on paper, unbeatable in real life.
English

Learn to be a Solopreneur
building b2b micro saas without VC funding for a small niche you understand well.
build by using boilerplates, claude code or any vibe coding tool
grow via free organic channels: social, seo, affiliates, outreach, word of mouth.
No employees, no funding, no cofounders, no office.
This will make you truly free.
I’ve done it, dozen of my friends have done it, nothing matches this, not employment, not a VC backed startup
I’ve tried all options mentioned above and I’m sure of what I’m saying here
shadcn@shadcn
Learn to Code.
English





