Andrei Faur

@NoahEpstein_ Amplify

i stopped selling AI automation here's what i sell instead used to walk into meetings and say: "we'll automate your workflows" "AI will handle the repetitive stuff" "you'll save 20 hours a week" close rate? maybe 15% businesses heard "automation" and pictured: → robots replacing their team → systems they don't understand → becoming dependent on tech that breaks fear kills deals so i changed the pitch completely now i sell "employee amplification" same exact service completely different frame here's how it works: old pitch: "we'll automate your invoice processing" new pitch: "tinky winky spends 6 hours a day matching invoices. what if tinky winky did that in 11 minutes and spent the rest of the day on supplier negotiations—the thing you actually hired him for?" old pitch: "AI will handle your customer emails" new pitch: "po answers 200 emails a day. 180 of them are the same 12 questions. what if po only handled the 20 that actually needed a human brain, and spent the rest of the time closing deals?" the client doesn't want fewer employees they want better employees they hired tinky winky because tinky winky is brilliant at negotiation but tinky winky is drowning in data entry they hired po because po closes deals but po is buried in inbox management automation isn't about replacing tinky winky and po it's about unleashing them when you pitch replacement, you trigger fear when you pitch amplification, you trigger excitement "your team is about to become superhuman" "same headcount, 3x the output" "tinky winky finally does what you hired tinky winky for" close rate went from 15% to over 60% same service same price same delivery different story stop selling automation start selling what automation enables comment "AMPLIFY" and i'll send you the exact pitch framework + the discovery questions that uncover who tinky winky and po are in every business

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Quick wrap-up 1. Mindfulness Meditation 2. Adequate Sleep 3. Limit Distractions 4. Smaller Chunks 5. Healthy Diet & Exercise 6. Cognitive Exercises 7. Prioritize & Organize 8. Establish a Routine 9. Focus-Boosting Tools 10. Mono-tasking 11. Regular Breaks

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@EmilyKramer so I need your advise on getting the first marketer in my team. Are you kind to send me a message at your earliest convenience? TY

@EmilyKramer hey hey Emily. Thanks for your presence in the B2B growth podcast. It was great listening to your insights about growing a team from scratch. I am a developer and founder of a custom shaped software development agency, topically building web based apps (think Asana)

#ff : mitchellharper

I would definitely work for @mitchellharper if I was a marketer!