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@andrewdotdobson@mograph.social

@[email protected]

@andrewdotdobson

@[email protected]

London Katılım Eylül 2010
337 Takip Edilen637 Takipçiler
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
Honestly sad to see Twitter go a bit, it's been very good for opening horizons. But I'd lost interest in it anyway over the last few months, posting less and less, visiting less and less. too much noise, not enough signal. Find me at andrewdobson.co.uk and at Mastadon.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
Facebook's issues today highlight the achilles heel of all digital platforms - when the noise outstrips the signal, people lose interest. If the content is irrelevant to me, then so is your platform. Those pushing never-ending content streams beware.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
I recently argued that the metaverse needs a better design aesthetic and standards so I agree with *that* Horizon Worlds article. But an awful lot of people don't seem to understand the differences between 3D rendering technologies and target platforms and it shows.
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Nicolas Roope
Nicolas Roope@nikroope·
I know you can build a business with 1000 true fans. So what can I do with 4?
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
Listening into conversations in metaverse spaces is basically like listening to NPC audio clips in GTA.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
This is the single biggest limiting issue to the metaverse and it needs sorting out RIGHT NOW. The same is true of @recroom btw. I did a demo in it recently and the first interaction was what was clearly an American child telling me to f off. Not a good look for clients.
Will Oremus@WillOremus

It's hard to overstate how clear it is that Horizon Worlds is full of young kids when you use it. Everyone I talked to for this story had encountered them and worried about them. I ran into several myself. And the reviews on the Oculus Store are... well... oculus.com/experiences/qu…

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Alison Haigh
Alison Haigh@alisonhaigh·
My Out of Office is now set until 4th January, thanks to @AcceptProceed implementing an extended break for us all to recharge after what has been such an intense year. The gift of time is so important 🙌🏻✨
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
@Nickhalo01 @Bogdana hard agree on that. but not to throw baby out with bathwater, because there is deffo value in spatial assets as a new, vital class of content for some brands (potentially as big as the shift to video a few years ago).
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Nick Ellis
Nick Ellis@Nickhalo01·
@Bogdana Not understood well enough from an agency standpoint + not enough research is being done to dig into the subject to formulate ideas on how it might unlock value. Plus of course, the danger is agencies would fuck it all up trying to monetise it with cheap thrill advertising.
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Bogdana
Bogdana@Bogdana·
How many of your day to day clients have raised the question of Facebook's Meta in any recent meetings?
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
@Bogdana A couple. Mostly curious about whether they need to care about the metaverse at all. I don't think it's a buzzword because I do think that various technology paradigms will converge to form what we broadly call this thing. But as for MV as platform...meh.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
@hostler exactly that. Much in-engine design is procedural which is a further extension to the dynamic and systemic principles of digital.
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Tom Hostler
Tom Hostler@hostler·
@andrewdotdobson It’s all about the new production workflow and recognising that telling stories in synthetic media is different, and needs different skills, to telling them in optical media (even digital optical).
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
Convergence of game engines and vfx long predicted with the shift to real time. Hope studios have invested in these skills, they're going to need them.
Tom Hostler@hostler

Wow 👀

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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
@hostler which I guess would have been on the cards at one point, had Disney only had it's animation studios. Highlights the need to take a punt on where the puck is going.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
Given the massive explosion of digital arts lately, it blows my mind that digital work is still often considered less crafted than fine arts and design. The amount of craft in code is staggering.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
@PetrusLundqvist and to make it accessible, we need all vendors to adopt. WebXR would be well established by now if Apple weren't dragging their feet.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
That said, today I need to bash out code and the office is the worst place to do that. Every interruption or disturbance can cost you valuable time when your train of logical thought gets derailed. Flexibility isn't do what you want, it's do what's best for the work.
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@andrewdotdobson@mograph.social
@[email protected]@andrewdotdobson·
Nuanced stuff from Jo here. I'm a fervent believer in working to the task, not the hours/location, and a massive advocate for home working, but I'm very much in 'maker mode' at the moment and the collaborative creative process benefits from being in the room with my team.
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Keşfet

@davidkiosk @Edlf @helinka @nikroope @recroom @alisonhaigh @AcceptProceed @Nickhalo01