Anunay Sood

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @PRCAIndia @TweetsAnup @ImpactPR Having a face to product is the key:)

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @PRCAIndia @TweetsAnup @ImpactPR Needs of the consumer are ever growing and it is only by striking a chord of relatability,can brands maintain their presence.Influencer marketing is the only practice where the influencers personalised content and reviews encourges its audiences to be drawn towards a brand.(1/n)

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @TweetsAnup @PRCAIndia @ImpactPR Rules have always been transient in this industry🤪 Brands are much more clear on what their visions are with campaigns. Communication between brands and influencers is much stronger.The overall process has become much smoother.

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @TweetsAnup @PRCAIndia @ImpactPR The guidelines have a lot of implications on the community. Such norms come with their own pros and cons for the bigger picture but as an influencer myself, I would be happy to clear my stance while posting for a brand:)

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @TweetsAnup @PRCAIndia @ImpactPR Its really interesting to see how innovative brands are getting with their concepts to break stereotypes and open up new doors.

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @TweetsAnup @PRCAIndia @ImpactPR Influencer marketing strategies have become very dynamic over the years. Brands today are constantly evolving their strategies, techiniques and concepts to be at the top of their game. ( 1/n )

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @PRCAIndia @TweetsAnup @ImpactPR Part 2 continued : are now entering into influencer marketing; and this is only going to grow further from here.

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @PRCAIndia @TweetsAnup @ImpactPR Past 1 continued : ideas and are breaking traditional barriers in every way. They are open to collaborate on new ideas and concepts. On the economic front, big brands are investing heavily into this market bacause of the promising returns it offers. Companies accross all genres

@adgully @salvidee @KulpreetImpact @NeelGogia @Rohitonweb @PRCAIndia @TweetsAnup @ImpactPR The influencer community in India is quite closely knit. And more so post the pandemic because that is when we came closer in terms if collaborations on a creative front with each other. The eco-system has seen a massive shift as brands are coming up with much more novel campaign

@adgully @unmisha @AaruSethiSays @rohitsakunia @Captainsagar I personally have never explored Tiktok as a platform for myself. But I was blown away to see the growth of my colleagues over there. The ban has definitely impacted the influencer market. But creators had built audiences on other platforms as well.

@adgully @unmisha @AaruSethiSays @rohitsakunia @Captainsagar Number of followers is just one way of evaluating an influencer. With more comprehensive metrics like engagement rate, story views and impressions, influencers can prove their worth supported by data.

@adgully @unmisha @AaruSethiSays @rohitsakunia @Captainsagar Influencers becoming brands attracts a greater level of audience loyalty and an enhanced trust factor. #TwitterChat

@adgully @unmisha @AaruSethiSays @rohitsakunia @Captainsagar In my opinion personalization and creating a connection is the most important aspect of an Influencer's job. Replying to DMs and comments, interacting over stories, and live sessions are ways to connect with the audience. #TwitterChat, #InfluencerMarketing

@unmisha @adgully @AaruSethiSays @rohitsakunia @Captainsagar New-age brands view influencers as an avenue to express and demonstrate their vision. New digital and performance marketing techniques coupled with influencer marketing is the ideal choice of brands these days. #TwitterChat, #InfluencerMarketing

@adgully @AaruSethiSays @rohitsakunia @Captainsagar @anunaysood (2/2) Influencers here have the opportunity to demonstrate effectiveness and the business impact that they can drive for these brands. #TwitterChat #InfluencerMarketing

The initial period during COVID was a mess for the influencer market. All ongoing deals were on a halt overnight. As things settled down, the market began booming for influencers. Brands started focussed campaigns and home content creation became a trend #TwitterChat

Looking forward to be a part of this!

@volvocarsin @eleve_media @RoyalStagIN @volvocarsin Thank you, the payment for the Volvo campaign has been received.

@anunaysood @eleve_media @RoyalStagIN Hi Anunay. Thank you for getting in touch with us. We are extremely sorry for the inconvenience caused. Please DM all your details and Team Volvo will get in touch with you soon.

@eleve_media I did campaigns under your agency for @RoyalStagIN and @volvocarsin in November'19 and have NOT received the payment as YET. Tried following up with multiple employees of yours and have NOT got any response. Highly unprofessional to hold back payments for 9 MONTHS!

This is hands down, my favourite road! Don’t you guys have a favourite road somewhere in your city or elsewhere? 😍 . . Leh gets you excited when your approaching the city, by road or by… instagram.com/p/BpjjORTgO2T/…

A shot from under the stars at night, or during the day? 😍 . . Whenever I’m staying at a place for a lesser time than I would like to, I want to utilise literally every minute of my time… instagram.com/p/BowUbD-Axrv/…