mayson ashby

I need so much more money

Because 99% of drop-shippers refuse to build a legit brand and give up when they can’t be first order profitable Wait till they find out that AG1 is scaling at a near .8 ROAS

Crazy how many fashion brands are scared to run front end acquisition offers The most common objection I've heard is "i dont want to lose margin" But once you actually DO THE MATH, the upside of an irresistible acquisition offer massively outweighs the margin hit So let’s do the mf math Buy 1 Get 1 Free on Rings No Offer: Retail: $45 COGS: $5 Pick & Pack: $2.50 Transaction Fees (2.9% + $0.30): $1.61 Shipping: $5 (customer pays) Total COGS: $9.11 Gross Profit: $35.89 Gross Margin: 79.76% Now for the IAO. We double COGS (free ring), slightly increase pick & pack (2 items), transaction fees stay the same (same retail), and shipping is covered by the customer. BOGO Offer: Retail: $45 COGS: $10 Pick & Pack: $3 Transaction Fees (2.9% + $0.30): $1.61 Shipping: $5.50 (customer pays) Total COGS: $14.61 Gross Profit: $30.39 Gross Margin: 67.53% That’s a 12.23% margin decrease while the customer is getting 2x the product.... Literally insane once you do the math lmaoo

@brezscales aspen

I’m tryna take a trip to the mountains wake up, work, snowboard

@iamshackelford w take

If you're 20+ and want to build wealth then starting an agency is the move You can do this without: - a massive team - fancy offices - huge startup $$$ You just need to be really good at solving one specific problem for one specific type of client. When I started, I was just a guy who knew how to run Facebook ads better than the people hiring me and was willing to put the time in to be better than most. That was it. You can be profitable in month one if you land the right client. I've seen people hit $10-20K/month within 6 months. $100K+ months after 2 years. And if you don't fuck it up, you can exit for 7-8 figures after 3-5 years. You’ll take unreal alpha from this whole experience no matter what anyways - You spend years deploying partner money - Your relationship with spend changes - You're not precious about every dollar - You know how to deploy capital effectively. That skill transfers directly when you go build your own brand.

@brezscales on the up and up

ads is a game of making data driven decisions organize data properly, track data properly, read data properly... make decisions properly here's a screenshot of a sheet we made that we use for all of our clients to keep track of pretty much everything, aswell as track our MER and day to day profitability why is this important? 1. media buying/customer acquisition needs to be aligned with your P&L 2. seeing your day to day profitibility in front of you let's you see exactly how your marketing efforts are performing 3. tracking with meta has dropped tremendously since 2021 so instead, tracking your overall MER allows for more sound decisions in the ad account 4. this helps you become even more of a necessity for your clients as your damn near doing their finances now lol

Changing the structure of our agency from mill house to a boutique style has literally been the best thing we could've ever done 6 months ago I was stressing about client acquisition at scale, trying to bring in as many clients as possible Since the change, all that energy has been converted into only service delivery and how can we make as much money possible for our clients Now we got clients breaking records, profiting 6 figures with healthy margin, and getting messages like the one below 2026 is about to be insane the agency but most importantly our clients

Been cooking a lot for the agency Service delivery is quite literally the best in the industry (s/o @ashby_mayson) 2026 gonna be a brazy year

@osscales @brezscales gang

@brezscales @ashby_mayson mason the goat

scaling at a healthy margin (about 50%) 95k profit last month to be exact MER sitting at a 8.24 this store has so much long term potential

obviously 71k in a month isn’t anything to brag about BUT A few months ago they applied to work with us… they were doing 5k/month at the time we would pretty much never take on a client doing that low of volume but after looking at the brand we saw the long term potential so we decided to onboard them from 5k/month to 71k/month, in just a couple months. Also, no special BFCM offers. Just brute force scaling Our goal now, after looking at day over day profitability, MER and acquiring about 1200 new purchasing customers this month is to launch a new variant of the product which can easily be blasted towards email & sms subscribers (mostly already existing customers) for increase in LTV and again…. A new record high next month

@brezscales cookin

Left - typical cold campaign Right - Same campaign running + a duplicate with a new landing page we built using AI CVR increased from 2.16% to 4.06%

@brezscales Cookin

and this is exactly why having the right offer matters...

Yes meta, just absolutely finger blast my ads with all of your AI recommendations 😍😍 Smh

All roads lead back to skill issue. If you aren't where you want to be in business, it is 100% your fault and no one else's. Your decisions got you to where you are today. Be better. Stop coping. Skill issue.

@brezscales The goats man, love this team

super cool to see everything come into fruition and have the whole agency team come out to Miami Everything I’ve built wouldn’t be doable without these boys. Especially @ashby_mayson just some young kids hustling, providing the best service delivery you’ve ever seen and most importantly building a real company

Imma need “Road Runner, Risk Taker, Entrepreneur” etched on my grave’s headstone