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Barbara Burger
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Barbara Burger
@barbaburg
Entrepreneur Online Marketing mit @onlinestep SEA & SEO für KMU. Gerne auf Reisen, happy in Zürich. Moved to bluesky
Zürich Katılım Haziran 2013
571 Takip Edilen529 Takipçiler
Barbara Burger retweetledi

Nano Banana is released directly in Photoshop (beta)
Kris Kashtanova@icreatelife
Nano Banana is directly in Photoshop (beta) now When using Generative Fill select Gemini 2.5 Flash = Nano Banana from the list of models. The greatest part is you can use it together with Harmonize and other PS features.
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Barbara Burger retweetledi

@barbaburg @bluesky Thanks for the interest -- and excellent timing. I just started posting officially there today. You can find me at bsky.app/profile/adslia…
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@GoogleMyBiz I would love to follow your news on @Bluesky
Could you consider sharing them there too?
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Wondering how to get started with Google Business Profile? We got you covered! support.google.com/business/answe…
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@kristaseiden @Astridillum @supervveek I would love to read your posts on #BlueSky
Could you consider sharing them there too?
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@adsliaison I would love to read your posts on @Bluesky
Could you consider sharing them there too?
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🎉Today our MMM, Meridian, is launching globally.
🙌 In addition to providing extensive technical documentation, we’re also announcing a new certified measurement partner program to help marketers get started with Meridian.
Meridian features 3 distinctive methodologies to help marketers make more informed x-channel media budget decisions – from brand building to performance efforts:
1. Better video measurement by modeling YouTube reach and frequency.
2. Fuller performance media insights, including paid search contributions, by accounting for Google search query volumes.
3. Calibration for greater MMM accuracy by integrating incrementality experiments across channels.
Meridian is open source & transparent.
The code repository is available on GitHub, and we’ve published our methodology research for full transparency on how results are derived. And note, your data isn’t shared with Google.
Because it’s open source, you can choose to use the MMM solution as it is, build off it, on top of it, or use the pieces you find most useful.
Check out the blog post for more details and how to get started: blog.google/products/ads-c…
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Barbara Burger retweetledi

🔊 Easier consent management is here!
Integrated CMP setup in the Google Tag UI is fully available with the following Google CMP Partners: consentmanager, Cookiebot by Usercentrics, iubenda, Usercentrics.
Connect your CMP & configure consent settings right within the Google Tag UI in Google Ads, Google Analytics, Campaign Manager 360 or Google Tag Manager. No code editing needed.
Get started: tagmanager.google.com/#/trampoline?c…
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@brodieseo I'd love to follow you on bluesky.
@brodieseo is still available.
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The organic product carousel type for ‘In stores nearby’ has exploded recently - appearing very often for queries.
But many relevant stores that sell products online with physical stores are ineligible to appear (due to gaps in Merchant Center and product feeds).
I’m currently doing a deep-dive into free local listings as a topic more generally, with an ‘In stores nearby’ organic product carousel case study included.
After working on this with a couple of large eCommerce stores, I can safely say that this is one of the most complicated eCommerce SEO topics to get your head around.
Give this post a ‘like’ if you’re interested in reading more about this in my guide once it comes out (shouldn’t be far off now).

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@jacobm do you hav an bluesky presence? Would like to follow you over there
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I've just moved my Follower-Lists to #bluesky via chrome-extension: Sky Follower Bridge
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Barbara Burger retweetledi

ChatGPT Search Indexing: Essential Steps For Websites. via @MattGSouthern: searchenginejournal.com/chatgpt-search…
#ChatGPT #DigitalMarketing
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Barbara Burger retweetledi
Barbara Burger retweetledi

Wer Bundesrat wird, muss auch zum Staatsmann werden. #AlbertRösti ist Parteipolitiker geblieben.
Meine neuste Videokolumne:
nau.ch/news/stimmen-d…

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Barbara Burger retweetledi

There may be times we ask to verify again. Just one example: you may be asked to re-verify your identity or business operations if there are significant changes in your Google Ads account, including making changes to your payments profile. More details here: support.google.com/adspolicy/answ…
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Barbara Burger retweetledi

Ads creatives is an area where we’re seeing rapid development, which means there's a lot to keep up with . . .
If you're feeling overwhelmed by the AI-powered ads creatives features available or coming soon for Search, Shopping, Performance Max, and YouTube ads, I wrote a quick guide to each feature, how it works & how these features are evolving:
- Automatically created assets
- Dynamic assets
- Asset Generation In Performance Max
- Conversational Experience For Search Ads
- Brand Guidelines For Performance Max
- AI Image Editor In The Asset Library & Performance Max
- Animated Image Ads For Shorts
- 3D Spin & virtual try on Shopping ads
searchenginejournal.com/every-ai-creat…
Let me know if you have any questions -- I'll follow up after the long holiday weekend. A happy 4th to those who celebrate!🎇
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Liebe @nzz die Cookie Einstellungen lassen sich nicht speichern. Könnt ihr diesen Bug bitte beheben? #datenschutz

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Barbara Burger retweetledi

Google meldet vorübergehende Indexierungsprobleme - schon behoben - SEO Südwest seo-suedwest.de/9362-google-me…

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@BAG_OFSP_UFSP die Website ist down. Dauert das länger?
bag.admin.ch
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