beyond mental models
1.7K posts

beyond mental models
@beyond_mental
I post investment ideas across spectrum - staples, tech, financials etc. https://t.co/hGkMNmhXa9 https://t.co/BK2CNFiLHM








"Morgan Stanley upgraded Booking Holdings to Overweight from Equal Weight and lifted its price target to $5,500 from $6,150, arguing BKNG remains central to online travel even as agentic tools evolve. The firm contends OTAs will continue to own the customer relationship, data, and merchant-of-record economics, with early agentic workflows largely redirecting traffic back to OTA apps/websites rather than disintermediating them. MS expects the industry structure to remain closer to paid search dynamics, supporting BKNG’s direct mix and long-term margin profile."

Bernstein put out a framework to evaluate disruption risk to software companies from AI. Framework uses Automatability and Defensibility. Seems like market is only focusing on automation risk right now and does not give any credit to data moats. $CRM, $MDB, $NOW, $TEAM, $ADBE



















