Andrew McGarry

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Andrew McGarry

Andrew McGarry

@beyondcontent

Scotland Katılım Eylül 2009
1.8K Takip Edilen2.2K Takipçiler
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Andrew McGarry
Andrew McGarry@beyondcontent·
Warm hearts. Open minds. ❤️
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Andrew McGarry
Andrew McGarry@beyondcontent·
Or, hear me out, publish less listical crap.
TBPN@tbpn

After several years of declining search traffic, Condé Nast CEO @rogerlynch has directed all the company's brands to operate as if search traffic to their properties will be zero. He says the era of turning search and social media traffic into profitable businesses is gone. And that if you run a media business that doesn't have an authoritative brand, a very strong niche, or a direct audience, you're going to be fighting hostile algo changes all the way down. He describes a recent board meeting: "We took a snapshot of search results from seven or eight years ago. And what you saw were a few sponsored links, then the ten blue links." "Do the same search today, you get an AI overview, then you get rows and rows and rows of commerce links, then you get sponsored stuff." "Each of the last three years, we would do our budgets, and we'd put forecasts in of search traffic declining. Because we'd seen the pattern of algorithm changes. And generally those algorithm changes were negative." "Every year, our search traffic was down more than we had forecast. So last year I told our teams, 'Assume there's no search.' You have to have your businesses planned as if search is zero. We don't expect it to be zero, we expect it to be a single-digit percentage of our traffic."

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Andrew McGarry
Andrew McGarry@beyondcontent·
Using Claude dev tools MCP & Chrome browser extension together is like teleporting into the future. AI that doesn’t solely rely on half-assed human prompts is infinitely better. The best prompt is (almost) no prompt at all.
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Andrew McGarry
Andrew McGarry@beyondcontent·
1:02:00, discussing how ai can make people more moderate because it defaults to the median viewpoint. Which is the opposite of arson-esque extremism biz model of social media. Vanilla as antidote indeed.
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Andrew McGarry
Andrew McGarry@beyondcontent·
Prof Scott Galloway talks about AI
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Andrew McGarry retweetledi
nick
nick@thecsguy·
@ThePrimeagen github is basically a digital landfill for llm hallucinations. we're using gpus to generate code that will never touch a cpu. the repo-to-runtime ratio is in the gutter
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Kyle Daigle
Kyle Daigle@kdaigle·
Yup, platform activity is surging. There were 1 billion commits in 2025. Now, it's 275 million per week, on pace for 14 billion this year if growth remains linear (spoiler: it won't.) GitHub Actions has grown from 500M minutes/week in 2023 to 1B minutes/week in 2025, and now 2.1B minutes so far this week. So we're pushing incredibly hard on more CPUs, scaling services, and strengthening GitHub’s core features. And as a fine purveyor of hand-crafted shit code for many years, I'm not gonna weigh in on that. 🤣
ThePrimeagen@ThePrimeagen

I would like to make my apologies for defending M$, but I must from time to time. I have to put respect on github for handling the amount of shit code that has been added over the last 3 months. literally 10s of billions of lines of code that will never see the light of a CPU

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nick Ξubanks
nick Ξubanks@Nickeubanks·
I'm missing 2 critical roles on my current team: 1. Director of Performance Marketing 2. Email Strategy Manager If you or someone you know is looking for a new opportunity and is interested in joining up with the largest affiliate marketplace globally -- please drop me a DM
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trash
trash@trashh_dev·
the engineer at coinbase who is now a one man team
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Andrew McGarry
Andrew McGarry@beyondcontent·
@Hobo_Web Last year I built a scoring matrix. One of the factors is ‘info on page flows from most to least useful’. Plenty of articles fail this and it’s only the first test. Or the who/what/why should I give a f*** test. Gotta be ruthless.
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Shaun Anderson
Shaun Anderson@Hobo_Web·
🚨So, that January Google update chatter? Looks like that might have been the actual commodity content update. If you have been dropping in search since January 2026, they might have come for your commodity content. I have a few more sites to look at, but the top content-type impacted looks to be that type of content. Drop starts end of January 2026. Aged sites with rankings.
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Andrew McGarry
Andrew McGarry@beyondcontent·
Astronauts can likely eat bio paste that combines meat, veg & potatoes but I wouldn’t rush to fire the kitchen staff just because it exists. Yummy.
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GREG ISENBERG
GREG ISENBERG@gregisenberg·
Coinbase is now testing 1 person teams + AI agents and announced laying off 700 employees. Other companies doing this (layoffs + AI): 1. Shopify: No new headcount unless you prove AI can’t do the job. 2. Block: Cutting ~4,000 roles (~40%); Dorsey says AI lets much smaller teams do more. 3. Klarna: Its AI assistant now does work equivalent to about 700 support roles. 4. Duolingo: Went “AI‑first,” telling teams to rebuild workflows around AI before hiring. 5. Salesforce: Paused new engineering hires after AI tools boosted dev productivity ~30%. 6. Amazon: Cutting about 16,000 corporate jobs this year in an efficiency/automation push. 7. Meta: Cutting ~10% of staff and freezing thousands of open roles as it doubles down on AI. 882 jobs per day disappearing in tech. This is the pace right now. And I think that's going to accelerate and move beyond tech. My POV: Every single one of these companies is telling you the same thing: one person with AI can do what used to take a team. They're literally saying it with their org charts. If you're employed, build a 1 person team on the side. If you're laid off, build one today. The tools that made your role redundant are the same tools that let you build your own company. The biggest wave of new startups is going to come from people who got restructured out of exactly these announcements.
Polymarket@Polymarket

JUST IN: Coinbase to test AI-native “one-person teams” that combine engineering, design, & product roles.

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Andrew McGarry
Andrew McGarry@beyondcontent·
Banks & Fintech continues to layoff older experienced (expensive) staff in favour of younger (cheaper) staff using AI.
Brian Armstrong@brian_armstrong

This is an email I sent earlier today to all employees at Coinbase: Team, Today I’ve made the difficult decision to reduce the size of Coinbase by ~14%. I want to walk you through why we're doing this now, what it means for those affected, and how this positions us for the future. Why now Two forces are converging at the same time. We need to be front footed to respond to both. First, the market. Coinbase is well-capitalized, has diversified revenue streams, and is well-positioned to weather any storm. Crypto is also on the verge of the next wave of adoption, with stablecoins, prediction markets, tokenization, and more taking off. However, our business is still volatile from quarter to quarter. While we've managed through that cyclicality many times before and come out stronger on the other side, we’re currently in a down market and need to adjust our cost structure now so that we emerge from this period leaner, faster, and more efficient for our next phase of growth. Second, AI is changing how we work. Over the past year, I’ve watched engineers use AI to ship in days what used to take a team weeks. Non-technical teams are now shipping production code and many of our workflows are being automated. The pace of what's possible with a small, focused team has changed dramatically, and it's accelerating every day. All of this has led us to an inflection point, not just for Coinbase, but for every company. The biggest risk now is not taking action. We are adjusting early and deliberately to rebuild Coinbase to be lean, fast, and AI-native. We need to return to the speed and focus of our startup founding, with AI at our core. What this means To get there, we are not just reducing headcount and cutting costs, we’re fundamentally changing how we operate: rebuilding Coinbase as an intelligence, with humans around the edge aligning it. What does this mean in practice? - Fewer layers, faster decisions: We are flattening our org structure to 5 layers max below CEO/COO. Layers slow things down and create coordination tax. The future is small, high context teams that can move quickly. Leaders will own much more, with as many as 15+ direct reports. Fewer layers also means a leaner cost structure that is built to perform through all market cycles. - No pure managers: Every leader at Coinbase must also be a strong and active individual contributor. Managers should be like player-coaches, getting their hands dirty alongside their teams. - AI-native pods: We’ll be concentrating around AI-native talent who can manage fleets of agents to drive outsized impact. We’ll also be experimenting with reduced pod sizes, including “one person teams” with engineers, designers, and product managers all in one role. In short: AI is bringing a profound shift in how companies operate, and we’re reshaping Coinbase to lead in this new era. This is a new way of working, and we need to leverage AI across every facet of our jobs. To those who are affected I know there are real people behind these decisions — talented colleagues who have poured themselves into this company and our mission. To those of you who will be leaving: thank you. You’ve helped build Coinbase into what it is today, and I am sincerely grateful for everything you've done. All impacted team members will receive an email to their personal account in the next hour with more information, and an invitation to meet with an HRBP and a senior leader in your organization. Coinbase system access has been removed today. I know this feels sudden and harsh, but it is the only responsible choice given our duty to protect customer information. To those affected, we will be providing a comprehensive package to support you through this transition. US employees will receive a minimum of 16 weeks base pay (plus 2 weeks per year worked), their next equity vest, and 6 months of COBRA. Employees on a work visa will get extra transition support. Those outside of the US will receive similar support, based on local factors and subject to any consultation requirements. Coinbase prides itself on talent density. Our employees are among the most talented people in the world, and I have no doubt that your skills and experience will be highly sought after as you pursue your next chapters. How we move forward To the team that is staying, I know this is a difficult day. We’re saying goodbye to colleagues and friends you've been in the trenches with. But here’s what I want you to know as we move forward together: Over the past 13 years, we have weathered four crypto winters, gone public, and built the most trusted platform in our industry. We’ve made it this far by making hard decisions and by always staying focused on our mission. This time will be no different – nothing has changed about the long term outlook of our company or industry. And most importantly, our mission has never been more important for the world. Increasing economic freedom requires a new financial system, and we’re building it. The Coinbase that emerges from this will be more capable than ever to achieve our mission. Brian

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Andrew McGarry
Andrew McGarry@beyondcontent·
This is not about crypto, it’s about banks being able to dictate how new competition is allowed to behave, which is anti-consumer. Inflation runs riot but good luck getting anything back on your bank deposits. *to the tune of Smooth Criminal*
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Andrew McGarry
Andrew McGarry@beyondcontent·
@TheAnfieldWrap If Slot doesn't overload the slowest triangle in world football, he can turn in his coaching badges. Any PL team should be running past these 3 all day.
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Andrew McGarry
Andrew McGarry@beyondcontent·
Claude: "moisture ingress and its subsequent biological manifestations" Starting to see why those of us on the spectrum can use AI more easily. Why say mould when you can say biological manifestations! 🦠 After all it is what Egon / Donatello would say.
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