Certa Foundation
810 posts
@certafoundation
Our mission is to ensure equitable justice for vulnerable groups & strengthen justice actors' knowledge & capacity through @_CJA__ @law_innovation_ & @ccj_certa
Green finance can sometimes feel like a new language being spoken in familiar spaces. Yesterday evening, i visited a relative in gatenga while watching the TV news reporting about this workshop on green finance project management. She looked at the screen and asked, “So these days you have green projects?” Her question was simple, but it reflected a much wider gap in understanding. For many citizens, the term green finance sounds abstract or even trendy rather than practical. The word green is often linked only to tree planting campaigns, not to loans, irrigation systems, renewable energy, waste management, or climate resilient businesses. Yet green finance is really about directing money toward activities that protect the environment while also strengthening livelihoods and economic growth. This gap becomes even clearer on the ground. I have visited schools across the country where the compounds are dry, with no trees, no nursery beds, and no visible environmental activity. In such environments, it is difficult to expose students to nature or cultivate a sense of environmental responsibility. When children grow up without interacting with trees, gardens, or green spaces, climate action remains theoretical. Green finance should not only focus on large national projects. It should also support practical initiatives at school and community level that make sustainability visible and relatable. Another challenge is the technical language often used in discussions. Terms such as climate mitigation, sustainable investment, or blended finance are not part of everyday conversation. Without simple explanations, citizens struggle to connect these ideas to their daily lives. A farmer using a solar pump or a cooperative accessing irrigation support may already be part of green finance without realizing it. The real issue is not resistance, but understanding. People want to see how green initiatives improve income, reduce risk, and create opportunities. When green finance is explained through everyday examples and visible community benefits, it becomes less of a buzzword and more of a shared pathway toward sustainable development. @EnvironmentRw @REMA_Rwanda @GreenFundRw #ClimateFinance
