Colin Dougherty

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Colin Dougherty

Colin Dougherty

@colindougherty

Host @ecommcowboy. Built CAMSKNS (acquired). I consult sometimes.

Charlotte North Carolina Katılım Kasım 2021
1.4K Takip Edilen2.9K Takipçiler
The Kobeissi Letter
The Kobeissi Letter@KobeissiLetter·
The internet economy is seeing historic growth. Over the last decade, the way people build businesses has rapidly transitioned from brick-and-mortar to online. With the growth of AI, this trend has only accelerated, and the digital economy is now officially valued at over $20 trillion. The digital economy also now accounts for ~18% of global GDP. As a result, US business formation is experiencing a record-breaking boom, with over 3.1 million applications filed in the first half of 2026, up +17% YoY. Today, more than 200 million people worldwide identify as creators, entrepreneurs, or online business owners. AI continues to transform the digital economy.
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Yash Daftary@YDaftary

We just killed the 9-5. Today, FanBasis becomes @Commas: where you make money on the internet. Here’s how you get paid:

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Rob Petrozzo
Rob Petrozzo@robpetrozzo·
Just watched this dinosaur sell for $51M Here’s what happens next: -a jersey will sell for $15M -a baseball card will sell for $30M -a piece of music history will sell for $40M In that order…
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Drew Fallon
Drew Fallon@drewfallon12·
SKINCARE BRAND COVEY SHUTS DOWN In an instagram post coming from covey’s account, the founders thanked customers and shared the news of the brand's closure.  Founded by model Emily DiDonato and Google Exec Christina Garcia in 2021, Covey Skin. was built targeting busy millennial mothers to make skincare simple, effective and less overwhelming.  The brand raised a $800k angel round in 2021 and operated primarily as a DTC business.
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Fan Bi (buy/ advise $5-50M brands in special sits)
I've been a Barebells milk and bar consumer for years and lately they're everywhere. When they showed up in the news last week, had to look them up. The numbers are staggering, for both brand owners and investors. Barebells is owned by Vitamin Well Group, a Swedish company founded in 2006. It launched as a vitamin drink through Swedish pharmacy chains. By 2016 it was already a solid business, and PE firm Bridgepoint invested €100M at a ~€200M valuation. That same year, they launched Barebells. In the decade since: revenue up 12x to €650M+, EBITDA €180M+. In 2024, megafund Cinven took over as lead investor at ~€3B. Barebells is now the best-selling protein bar in the US, a market it only entered in 2020. Last week's news: Vitamin Well is merging with EMPWR, the contract manufacturer that makes Barebells bars. 20 years in, they're bullish as ever.
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Anastasia
Anastasia@stasiecom·
Made a few original mockup ads for @grunsdaily 🐻 I'm finally back and I'm so excited to show what I've been working on!!
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Colin Dougherty
Colin Dougherty@colindougherty·
@TJ_Bongiorno this is unironically me, but i play around with dosing a bit so i guess different case since i know im actively raising and lowering for tolerance thresholds
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TJ Bongiorno
TJ Bongiorno@TJ_Bongiorno·
Ever ask someone that gets their GLP-1 prescribed from a doctor their dosage? “I think it’s 8mg of tirz per week” Crazy stuff
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Colin Dougherty
Colin Dougherty@colindougherty·
“Less than 1% of revenue is coming from LLMs.” @ryangarrow says, “AI is exciting and already helping ecomm, but it’s not a magic bullet that makes your company outsell the next one.” Marketing systems don’t suddenly give people more money to spend. You’re either creating demand or capturing existing demand. Nobody’s budget gets bigger because they saw you on an LLM. So to be clear: you have to be using AI. “But from a marketing standpoint, you still have to look at the data and the math.”
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Aaron Orendorff
Aaron Orendorff@AaronOrendorff·
Today’s my birthday. I’m 44. And 13.5 years sober. Age ain’t s*** … anybody can get older. Very few of us get to change. No matter how dark it is, there’s hope. It’s all grace. All of it.
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Tom Cruise
Tom Cruise@TomCruise·
Digg. Or Die. DIGGER. Only in theaters October 2.
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Colin Dougherty
Colin Dougherty@colindougherty·
“There’s endless fraud in the affiliate community.” @yctheman says, “Affiliates are leaking codes on Honey, Capital One, etc.” And now there are modern versions too: • LLMs like Claude and ChatGPT are indexing discount codes • Codes influencers drop in their captions are pulled in because LLMs index Instagram captions “You’re underpaying the affiliates actually driving sales.”
Joe Weisenthal@TheStalwart

Wow. Great Investigation from @oliviasolon @jeffykao and Priyanjana Bengani on how Phia, a startup founded by Bill Gates’ daughter Phoebe, takes $$ from other outlets (e.g. Wirecutter) by surreptitiously injecting its affiliate code into transactions it didn’t actually generate.

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Colin Dougherty
Colin Dougherty@colindougherty·
The @aftersell payout email. Hayley Cannon says it's not "free money" exactly. It's revenue from customers who already made a purchase and then took the Aftersell offer. But it feels like free money. She checked the dashboard one morning: an extra 17 cents per order, just from having it on. Do the math on that across your order volume and it adds up fast. "It's such a no-brainer."
Rokt Aftersell@aftersell

Ecommerce is a race 🏁 Is your upsell strategy keeping up? Introducing AI Smart Funnels 🎉 🤖 AI handles the testing 💼 You handle the growth 📈 Brands are seeing up to a 40% lift in revenue per visitor Ready to outsmart your upsells?

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Colin Dougherty retweetledi
Ecomm Cowboy
Ecomm Cowboy@ecommcowboy·
TODAY’S SHOW // 7.10.26 @ryangarrow - 12:30pm CT @rabahrahil - 1pm CT News & Views + “Don’t start a creatine brand.” + Hydration Breaks: $250M + Sam’s Club GLP-1s + OpenAI Launches ChatGPTWork + Meet the Talk Sock + Cursor Advertising on Snap x.com/i/broadcasts/1…
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Colin Dougherty
Colin Dougherty@colindougherty·
This Poppi x Spiderman Brand New Day collab is everything I wanted Bullish Poppi, Bullish Spiderman IP
Colin Dougherty tweet mediaColin Dougherty tweet media
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