Creative Strategies, Inc

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Creative Strategies, Inc

Creative Strategies, Inc

@creativestrat

One of the most respected analyst and market research firms. Founded 1969 and trusted for guidance by 80% of the top 10 Fortune 500 technology companies.

Silicon Valley Katılım Temmuz 2009
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Proven guidance based on tailored analysis, data-driven insights, and broad market understanding. Trusted by 80% of the top 10 Fortune 500 technology companies. creativestrategies.com
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
At MWC, the conversation around AI is shifting from what it can do to how personal it can become. In this episode of Bit by Bit: Leadership Conversations, @mweinbach sits down with Chris Patrick, SVP & GM of Mobile Handsets at @Qualcomm, to unpack the biggest trends shaping mobile right now. From agentic AI and on-device personalization to new form factors and next-gen camera systems, this is a look at where smartphones are actually heading. One theme stands out: AI only becomes meaningful when it understands you. 0:14 Introduction at MWC 0:45 Device Launch Highlights (Samsung, Motorola, Honor, Xiaomi) 1:20 New Form Factors and the “Robot Phone” 2:05 On-Device AI and Personalization 3:00 Agentic AI and Multi-Step Actions 3:50 Real-World AI Use Cases (Uber, DoorDash) 4:20 Cameras, Imaging, and AI Photography 5:05 Performance, Gaming, and Full SoC Utilization 5:35 Closing Thoughts from MWC
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Rivian designed its own autonomy SoC. Mukund Chavan (VP of ASIC Design, @Rivian) joins @theaustinlyons to break down RAP1. - Why autonomy is so demanding for the SoC - Why custom silicon over merchant - TSMC’s automotive process - Build vs. buy decisions - Sizing 800 TOPS of compute Chapters: (0:00) Introduction (0:31) What does an autonomous vehicle have to do? (2:52) The R2 sensor suite and 5 billion pixels per second (4:29) Sensor fusion and the large driving model (7:24) Real-time and safety constraints (8:28) Response time, determinism, and ASIL D (11:51) TSMC N5A and automotive process maturity (14:32) Determinism: latency budgets and repeatable outputs (16:06) Inside RAP1: the building blocks (18:52) Build vs. buy: custom NNE and RivLink, licensed ARM cores (21:10) RivLink and designing for extensibility (22:28) Physical AI and Mind Robotics (24:10) How much compute is enough? Sizing 800 TOPS (28:10) Why custom silicon over merchant? (33:35) Shift left and the benefits of vertical integration (34:43) Team and timeline: ~2.5 years to silicon (37:27) Celebrating RAP1 and what’s next
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Wearables are evolving fast and  @CaroMilanesi  caught up with @AlexKatouzian of @qualcomm  at Mobile World Congress to talk about where the category is headed. Smart glasses started as cameras. Now they see, hear, and think. Qualcomm’s Wear Elite platform expands that vision across every wearable form factor, from glasses to pendants to pocket devices. The future of personal AI will not live on one device. It will come from all of them working together.  @snapdragon Watch the full Bit by Bit episode for the full conversation.
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
While in Barcelona for Mobile World Congress, @CaroMilanesi caught up with @AlexKatouzian to talk about the future of personal AI. What are you willing to trade for a truly personal AI assistant? On-device processing, encrypted cloud backup, and multi-device context may make the exchange worth it. The return on your data could be bigger than you think.   @snapdragon  ,  @qualcomm  Watch the full Bit by Bit episode for the full conversation.
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
New Bit by Bit episode from Mobile World Congress with @caro_milanesi and @Qualcomm's @AlexKatouzian. They dig into the @Snapdragon Wear Elite platform, why personal AI will rely on an ecosystem of devices rather than a single one, the real privacy trade-offs consumers will face, and how 6G could support the uplink demands of always-on AI assistants. 00:19 Introduction 00:43 Wear Elite Platform 03:02 Privacy With Wearable AI 05:25 Ecosystem of Devices 06:56 Breadth of Devices 08:12 6G Network
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
For ISVs, the shift isn’t just about more AI—it’s about where it runs. Powerful AI on-device, paired with easier frameworks and portability, means faster paths to new markets and more consumer impact. @intel
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
At CES 2026, @caro_milanesi saw a robot fold a shirt so badly, she almost pushed it out of the way and did it herself. Our main CES takeaway: We're still struggling to explain the why of AI. Let's deliver on what's available today, not what's promised in a decade. @HP, @intel
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Choice in 2026 means rethinking old trade-offs: performance without bulk, gaming without discrete GPUs, and AI experiences that don’t belong only in premium devices. This is what redefining the PC stack really looks like. @intel, @caro_milanesi
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
What does a no-compromise PC actually look like in 2026? From Project Athena to Panther Lake, Josh Newman and @Caro_Milanesi talk platform philosophy, AI PCs, OEM collaboration, and why Intel believes the future is about delivering the right experiences, not just more specs. 00:16 Introductions 00:50 Panther Lake Platform 03:44 Collaboration with the OEMs 05:49 Consumer Choice, Not Compromise 10:15 Intel & Microsoft Collaboration 14:15 ISV Excitements 16:21 Differentiating Intel in 2026 and Beyond @intel
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Intel Foundry is driving innovation with a clear stance. Process leadership on U.S. soil, by a U.S. company, is non-negotiable. The 18A node brings together the latest EUV, ribbon-fed Gate-All-Around, and backside power delivery to deliver roughly 15% better density and improved performance per watt. It’s a clear signal of the technical ambition and development risk @intel was willing to take to get here. @BenBajarin
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
It looks like a keyboard, acts like a keyboard, but don't be fooled. @HP just dropped a full-blown AMD Ryzen PC that fits where your regular keyboard does. This is the Elite Board G1A, shipping in April for about $1,000. Go check out the most 'stocked' device at CES. @caro_milanesi
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Next-level immersion is coming to Alienware Area-51. In 2026, Alienware Area-51 customers can step up to an OLED display, and the difference is immediate. Deeper blacks with True Black 500, richer colors covering 120% DCI-P3, and the kind of contrast that pulls you straight into the game. Speed matters too. With a 240Hz refresh rate and an ultra-fast 0.2ms response time, this OLED panel delivers the fluid, responsive gameplay competitive gamers demand. Sharper, faster, more immersive, this is Alienware pushing gaming displays to the next level. @caro_milanesi
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Creative Strategies, Inc@creativestrat·
Intel is back! In this clip from the latest episode of Bit by Bit: Leadership Conversations, @BenBajarin and Jim Johnson discuss the long-awaited launch of Panther Lake and how it signals @Intel’s return to process leadership, anchored by the 18A node.
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
AI PCs are no longer about headline specs. They’re about whether the platform actually delivers value where it counts. In the latest episode of Bit by Bit: Leadership Conversations, @BenBajarin sits down with Jim Johnson, SVP & GM of Client Computing at @Intel, to dig into what the AI PC era really demands. From NPU TOPS to real-world value, platform integration, and enterprise readiness, the conversation unpacks Intel Client’s strategy, the metrics that matter, and what Intel wants customers to believe by 2026, and why that belief shapes adoption at scale. 00:14 Introduction 00:45 Why does This Moment Matter? 02:15 Panther Lake Milestones 04:39 Intel's Platform Approach 06:33 The Role of System TOPS 08:42 Intel Foundry 10:54 Customer Feedback and Engagement 13:53 Future Challenges
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
Yes, 52 inches—and yes, it’s 6K. Meet the @Dell UltraSharp 52″ Thunderbolt Hub Monitor, the world’s only 52-inch display with 6K resolution. With a 21:9 ultrawide aspect ratio, subtle 4200R curvature, and an expansive 6144×2560 canvas, it’s built for serious multitasking and immersive workflows. Creating something this big isn’t just about size, it starts with deeply understanding how customers work, choosing the right pixel density and resolution, partnering with suppliers who can deliver uncompromising quality, and integrating the backend features that turn a panel into a true productivity hub. This is engineering, experience, and execution, at massive scale. @caro_milanesi
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
XPS is where firsts become the standard. From industry-first technologies to uncompromising premium design, XPS has always been about delivering experiences that truly matter. Think an 8MP ultra-slim camera, breakthrough battery innovation enabling 40+ hours of local video playback, variable refresh rate displays, and now tandem OLED, stunning color and resolution without sacrificing battery life. When you hold an XPS, you feel the difference. And in 2026 and beyond, that commitment to innovation, craftsmanship, and front-of-screen experience isn’t changing, it’s only getting stronger.   @Dell , @creativestrat, @kdtwill, @caro_milanesi
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Creative Strategies, Inc
Creative Strategies, Inc@creativestrat·
AI is just the tool. Outcomes are the goal. That’s why performance, battery life, and great devices still matter—and why the next chapter with @qualcomm X2 Elite is so exciting. @caro_milanesi, @HP
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