Santa Carota Beef@SantaCarotaBeef
This is one of the hardest things we have ever had to share. We are not the kind of people who like to ask for help. We have always believed in putting our heads down, working hard, trusting God, and doing everything we can to carry the weight ourselves. But there comes a point where the truth is bigger than pride, and our customers, followers, supporters, and everyone deserves to know what is really happening.
Right now, we are in a legal battle with a major meat processor. And while this fight has our name on it, it is much bigger than our family alone. Small producers, family ranchers, and farmers spend generations building something they are proud of, only to come up against an industry that too often protects power over people, profit over principle, and control over transparency. The effects do not stop with the people raising the food. They reach every person purchasing meat because corruption and lack of transparency in the beef industry affect the food system as a whole and the trust families place in what they buy and feed their loved ones.
This fight has cost us deeply. Between personal health struggles and the weight of this battle, we have had to make sacrifices we never wanted to make. We have had to cut back on our restaurants and e-commerce. We have sold cattle to help pay attorney fees. We have carried stress, heartbreak, and pressure that, at times, have felt impossible to explain.
But we are still here, and we are still fighting. We are fighting for our family, for our ranch, for the values we were raised on, and for every small rancher and farmer who has ever felt crushed under a system that was never built to protect them.
So today, we are asking for help. If you believe in family ranches, quality food, hard work, and a more transparent, healthy, and clean food system, please stand with us. One of the best ways you can support us right now is by purchasing our beef at santacarota.com.
We started a GoFundMe for those who want to be part of something bigger than our family alone. If you want to help us keep fighting, please consider donating and helping us fight for farmers, ranchers: gofund.me/5f9dbc127