Louis Perron

Wanna know how to win elections in a world that is changing at an increasingly fast pace? Watch my #TEDx talk: bit.ly/3ajrg4F #tedxtalk #tedxzurich #ted #TEDTalk #politics #elections

Will there ever be a point where voters grow tired of the constant noise and gridlock that comes along with hyper partisanship? And who is well-positioned to benefit if this were the case? Check out my latest post on Substack: open.substack.com/pub/louisperro… #politics #polarization

@FoxNews I think that at his core, Trump is really an entertainer.

BREAKING: President Trump rates his talks with the French President: “I’ve spoken to him. He’s been, on a scale of 0-10, I’d say he’s been an 8. Not perfect. But it’s France, we don’t expect perfect.”

The best way to deal with populists is to....well, check out the latest edition of The Campaign Doctor: youtube.com/watch?v=4uUmvG… #politics

There is this unique kind of energy that only a challenger can unleash, that is this attitude that there is nothing to lose and we will just make it happen. Interesting read about challengers raising more money than incumbents: npr.org/2026/03/05/nx-…

@ArtGabucan Yes...but at some point, the political demand will shift!

@dr_perron When does that exhaustion actually turn into a vote for someone who’s willing to meet in the middle? Right now, it feels like the loudest voices are still the ones winning.

Will there ever be a point where voters grow tired of the constant noise and gridlock that comes along with hyper partisanship? Watch the latest edition of The Campaign Doctor: youtube.com/watch?v=U9KKz_… #politics

If you're one of more than four hundred Congressmen, how do you get media attention? Interrupt the President's State of the Union address will almost certainly do it. My latest piece on Substack: louisperron.substack.com/p/whats-drivin…

Polarization and hyper partisanship have become a business model for politicians. Read my latest blog post: louisperron.com/whats-driving-… #politics #communication

Digital agencies are pitching Gen Z outreach to politicians. And I sometimes wonder why it's so appealing to them when the pitch is so generic and the political track record of the agencies limited. Read my latest blog post: louisperron.com/the-siren-song… #digitalmarketing #socialmedia

At the time of writing, and according to the RealClearPolitics average, 42% of voters approve of the job he is doing while 55% disapprove. Read my latest blog post: louisperron.com/trump-often-ha… #politics #elections

You can't win an #election by tiptoeing around your opponent. My takeaways as a political consultant from "Uncharted" written by @ccwhip: youtube.com/watch?v=TD8kaH… #Politics

Stop talking, start landing a point. My latest piece on Substack: louisperron.substack.com/p/stop-talking… #marketing #communication

Mass parties, don't fall into the trap of acting like a niche party. Niche parties thrive on sharp identities and narrow constituencies. They dominate a small space with a clear USP and face limited competition within it. Read my blog post: louisperron.com/coalitions-not… #Democrats

Donald Trump's poll numbers are under water. Read my latest post on Substack where I explain they reason why: open.substack.com/pub/louisperro… #politics #election

Cool, I was quoted again in Newsmax. This time about the special election in New Jersey. newsmax.com/john-gizzi/ana… #politics #elections

Mein Interview für Tsüri über Social Media im Zürcher Wahlkampf, Hausbesuche und langweilige Plakate: tsri.ch/a/wahlkampf-in…

AI is underused and over hyped at the same time. It will certainly not replace us consultants (unless we ask to be replaced). But for opposition research, it's a great accelerator. Interesting piece by @jsscppr: politico.com/news/2026/01/2…

Interesting piece by @axiosalex about the best case for #Democrats: axios.com/2026/02/06/gop…

Whether we like it or not, Donald Trump often has a point. Watch the latest edition of The Campaign Doctor: youtube.com/watch?v=QRauk8…

Die Grünen gehen in Zürich im Wahlkampf von Tür zu Tür. Wie ich im Artikel für Tsüri ausführe, erachte ich das grundsätzlich als vielversprechend. Allerdings sind die Details entscheidend: ow.ly/4VYa50Y5khI