Emma Craig

Thanks, @mazedesignHQ, for inviting me to share my perspective on the evolving role of UX Research for this playbook.

@Una Congratulations!

Hello world 🥹

I’ve been working on a little side project this year 👀 :first-child launching next month 🥰 Very excited for this new life chapter 🧡🌈🍂

@darrinhenein congratulations! 🎉

After 8.5 years, I'm excited to share that I’m taking on a new role as VP of UX at Shopify! The last few years have been filled with immense challenge as I stepped into a new part of the business, and continued to have additional teams added to my scope. It's been a period filled with tremendous growth and I'm forever grateful to everyone who supported me along the way, but especially: @jingleyfish @archieabrams @CynthiaSavard @nejatian and of course @tobi for taking a bet on me nearly a decade ago 🙏 And after all this time — I don't think I've ever been as excited about the future for commerce and the good, good work we're doing here on behalf of entrepreneurs around the world 🚀

what he said!

@smashingmag so kind, thank you!

Our Person of the Week is a UX research expert who loves to share her experience as a speaker, workshop host, and mentor. Please give a warm round of applause for... Emma Craig! Thank you for everything you do for the community, dear @emmaccraig! 💖 #smashingcommunity

Google Smart Compose sending me straight back to my therapist.

@jonathanhershon @PathwayMedical what's so funny about ateno?

The @PathwayMedical team is cooking up something exciting. Can you guess what's next?

@ash_oliverrr @mazedesignHQ @MiroHQ Yess me too!

@emmaccraig @mazedesignHQ @MiroHQ Excited to be facilitating this with you!

I'm looking forward to hosting this event (in person at @MiroHQ in Amsterdam!) in collaboration with @mazedesignHQ. We'll be exploring how to advance your organization to the next stage of research maturity, to unlock your org's research potential. meetup.com/miro-design/ev…

Are we in the middle of an #innovation crisis? While 98% of leaders agree that the need for innovation is urgent, still 79% of them say that their companies struggle to transform ideas into innovations. Explore the full findings of our latest report here: brnw.ch/innovate

Finally some recognition for the burden I've borne these 10 years.

@al_clevin @maggijmitchell Congratulations, you two! 😍

Great job ⁦⁦@maggijmitchell⁩

Was discussing ⚡️information power⚡️ of a qual sample during an "Interviewing 101" training last week - important to recognize that the scope of your study domain, characteristics of your participants, and any established theories, impact how large a (credible) sample should be!

@hashemito @ShannonKarleen congratulations!! 😍

Having a baby with this beautiful lady !! @ShannonKarleen birdandbe.com/blogs/the-nest…

@TravisBSmith @amythibodeau Promo!? 👀🎉

@amythibodeau I’ll hang in there if you do too. Thanks! ❤️

Bone tired. You?

My favourite time of year.

@SAAQ I've been trying to phone and cancel my license renewal for 2 weeks now, every time the line is too busy to accept calls, or I'm dropped from the queue after 2 hours. I'm about to be charged, and I need someone to resolve this with me. Already in your DM.

@mialoira 🙋🏼‍♀️

Genuinely blown away by the volume, and quality, of Shopify's Editions announcement today. Also a bit sentimental about how many of these products I touched over the years? It was a solid (almost) decade and I'm so proud of my past teams ✨ shopify.com/editions/winte…