Erin Auci

this is a story all about how our lives got flipped-turned upside down & i'd like to take a minute, just sit right there, to tell the #SCOTUS where to shove their corrupt agenda on women’s healthcare

@MacGyverofWomen ummmm i’m confused. since when is faerie porn not self help?

Dropped my BigDeepDark™ feelings on my therapist today and now I have to take a break from reading fairy porn to read some self-help books 😒

okay Spotify… either you’re trying to tell me *something* -or- you need to check on your AI, cause she’s not okay

Reading a long sentence and getting to the Oxford comma

it just dawned on me… in hindsight, does Duolingo realize they just spent a LOT of money for a 5s Super Bowl spot that essentially aligns their brand with the idiom of talking out your a$$?

who won for best #SuperBowlLVIII commercial? the cast of @SuitsPeacock

jason kelce is a living god

let’s be clear: allowing Usher to give elder Millennials an utterly perfect halftime show in no ways makes up for the years of disrespect & leaving us with a totally F’ed economy. but it’s a good start.

@JayZeis let’s bring back 10¢ draft nights!

@erina58 Club Bots jams

Usher and Ludacris and Lil Jon, oh my! #SuperBowl

2024 top Halloween costume prediction.

@jappleby “…and Creed’s here”

Oh my god. The Paramount+ Super Bowl ad. This is SO GOOD. - absolutely hysterical execution - creatively shows all their IP - CREED CAMEO!!!!

i cannot get enough of these #Suits cameos! YAS!

@erinbschroeder agreed. hard pass. you should never mess with perfection.

okay, Mark Wahlberg. don’t mean to judge, but kinda hard to forget you made your debut to the world in your underwear singing about orgasms. 🤨

@jappleby gauntlet thrown. respect.

Some major sass from Arizona Iced Tea on brands who buy Super Bowl Ads:

new drinking game. take a shot every time Tom Brady appears in a #SuperBowl commercial.

so that CeraVe commercial was a masterclass is marketing. too often brands pair with celebs & the result is everyone remembers them, not necessarily the product they were promoting. not this time.

@jappleby rookie platform best practice mistake aside, what’s even worst is how it all muddies the real campaign hashtag. it’s entirely lost now, and will never gain momentum. i pity the social media community manager that now has to monitor for all 7 of these. ugh.

Dove made a GREAT Super Bowl ad based on a smart audience insight... and then added SEVEN HASHTAGS TO THE TWEET. This should've gone hyper viral. Instead, it has 42 retweets.

i don’t care if #Suits has been off the air for almost 5 years, Harvey & Mike will forever be at the top of my celebrity cheat list. well done, @TMobile. well, done. #SuperBowl

i’m sorry but NO, we’re absolutely not remaking Twister. try again, @UniversalPics.