Etsub

That’s the plan Tbh, I spent 3 yrs in uni learning what “LTV” means… Learned ten times more after one month w/ people who actually do it More updates soon 💪🏾

Failed payments ≠ Lost customers They already paid before, they can pay again Why leave free $ on the table? Here’s the recovery play: - Email 1 day before renewal - One-time reactivation flow → “cancelled -> active” w/ a limited BFCM offer Simple. Profitable. Yet Overlooked

Everyone’s obsessed with subs & LTV lately. Cool… But guess what’s paying the bills? ADS I presented my plan to the Store and we started executing on 3 things: 1) Scale Ad Spend = Scale subs faster 2) Create a 4-month retainer → FOMO = Retention … A Thread 🧵

While I was studying both big and smaller brands in the ecom space, I found out that smaller stores focus heavily on front-end, make the bag and get some big money. But big established brands focus both on front and back-end and create real wealth…

@chukmk I would try to make some A/B test with the offer creating new product variants with higher prices and see if CVR is higher there, then go all in on that

$0 - $100k/m with ecom day 66 Revenue: £575 Ad Spend: £284 ROAS: 2.02 Much better performance yesterday But, earlier today I increased the price of the product by around 20% and performance is looking pretty 💩 today (you'll see in tomorrow's update) This is so I can maintain a BEROAS closer to 1.3 instead of a 1.6/1.7, which would have been if I kept the same price after the increase in cogs I expect CVR to drop as a result, so I'll probably drop budgets slightly and work on making better ads Not much else to report on, just making more ads Cya tomorrow!🏌🏾‍♂️

@zxy1461302 thank you so much. hope i can share some real value that can help other people too with their journey

@etsub_dinkk Clear goal and solid plan! Building in public takes courage, following your journey. Best of luck, looking forward to seeing you succeed!

I’m a 24yo biz grad who got the chance to fix a supplement Shopify brand stuck at $60k MRR Goal: $100k MRR by end of Q4 (from subscriptions) If I pull it off, I get the job. Let’s build in public (hope I share some value) 🧵Here’s how I’ll do it for them (for FREE) - A Thread:

@ItsPerezimor what you mean?

@ecom_rickx just learning and trying to make my way out with ecom

@etsub_dinkk Holy sauce

@Canerelpacino With failed payment rate I mean the combination of skipped payments and failed, so if the customer blocked the card or removed it. I think 30% it’s high but on a supplement brand most of the buyers make the subscriptions to pay less on the first purchase

@etsub_dinkk just got into subscriptions and didnt even know that there is a factor like failed payments rate and that it can be that high damn

THAT’S THE PLAY 6 Main problems -> 6 Actions -> 1 Target: $100k MRR by December Let me know if you want periodic updates and please support my public journey 🙏🏾⚡️ (PS: My classmates works at mcdonald’s now… I’m dodging the happymeal fate 🍟😂)

Problem#6 - Churn 11% = People don’t understand transformation ⚙️How I will fix it: - “Customer Journey” email serie (Day 0 -> Day 90) - “What happens if you stop now” UGC video - Benefit score meter to customer dashboard 🎯Visual progress = Emotional commitment