Fabrice Canel

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Fabrice Canel

Fabrice Canel

@facan

Earth Katılım Ocak 2009
285 Takip Edilen2.5K Takipçiler
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Fabrice Canel
Fabrice Canel@facan·
My dear followers, My dear fellow Microsoftees, engineers, attorneys, marketers, webmasters, publishers, SEO champions, product leaders, journalists, and all the brilliant minds across search, AI, and yes, even my friends at Google. Today marks nearly 30 years with Microsoft. Thirty years… far too short a time to spend among such excellent and admirable people. As Bilbo once said, “I don’t know half of you half as well as I should like; and I like less than half of you half as well as you deserve”. I stand before you for three purposes. First, to tell you that I am immensely fond of you all. These three decades have been a wonderful adventure: from solving real business problems with IndexNow to helping webmasters and publishers thrive in the ever-changing world of SEO and AI. It has truly been an incredible journey. Second, to celebrate this milestone and to thank every one of you: the colleagues I worked alongside daily, the partners and publishers I collaborated with, and especially the talented people I’ve trained and mentored over the past two years. You are ready, like young hobbits setting out with Sting and courage, to carry the team and our mission forward with excellence. Third and finally, after many evenings by the fireside with my family and friends (who wisely reminded me that even the longest journey must eventually turn toward home), I have decided to take advantage of Microsoft’s Voluntary Retirement Program. So, though thirty years is far too short a time to spend among such excellent and admirable people… this is the end. I am going. I am retiring from Microsoft, effective today July 1st. GOODBYE! As Bilbo said, the road goes ever on… but for me it now turns west, toward a place of rest, starlight, song, and new tales after many adventures. I leave with a heart full of gratitude, memories brighter than mithril, and complete confidence in the bright future of the team. Thank you, Microsoft. Thank you to every colleague, partner, and webmaster who made this journey so special. Stay curious. Keep innovating. And may your content always be found; swift as eagles and sure as the stars. Fabrice Canel Retiring after 30 wonderful years at Microsoft (Bing)
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Fabrice Canel
Fabrice Canel@facan·
🐾 Happy 4th of July from me and my patriotic little Westie, Gangalf! 🇺🇸🎆 This little guy is ready to celebrate freedom with stars, stripes, and all the belly rubs. Wishing everyone a patriotic Independence Day! ❤️🤍💙
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Fabrice Canel
Fabrice Canel@facan·
Why isn’t IndexNow everyone’s default yet? Great question! IndexNow (indexnow.org) instantly pushes fresh content to not only Bing and Yandex but also Amazon, Naver, Seznam.cz & Yep giving you blazing-fast indexing across major search engines and AI solutions. Adopt today.
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Shahzaib
Shahzaib@sshahzaiib·
submitting a sitemap and waiting for Googlebot feels insane in 2026. pushed an IndexNow GitHub Action today that only pings Bing and Yandex for changed URLs on push. re-crawled in minutes, not days. why is this not everyone's default? #buildinpublic
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Fabrice Canel
Fabrice Canel@facan·
@rustybrick @sametozsuleyman @kmadhavan77 We support all countries and regions worldwide 🌐This specific Bing Webmaster report will be extended soon to reflect that. We're also keeping a close eye on things and will report quickly on 👽 Grey, Nordic, Insectoid, and Reptilian territories too when this will be disclosed 😉
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Samet Özsüleyman
Samet Özsüleyman@sametozsuleyman·
@facan Hi, after checking 50+ accounts, the Country report only shows 11 countries, with data for countries like Türkiye grouped under "Rest of World." Does Bing really report on just 11 countries in the country breakdown of Webmaster Tools?
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Fabrice Canel
Fabrice Canel@facan·
Excited to announce 4 new AI Visibility Insights in Bing Webmaster Tools ! Intents, Topics, Citation Share & Compare ! Gain deeper insights into where & why your content is cited in AI. More transparency for the AI web. Learn more: blogs.bing.com/search/June-20…
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Fabrice Canel
Fabrice Canel@facan·
Thx @DarwinSantosNYC. Freshness is the real game-changer in Web IQ. Semantic-first hybrid search is smart, but useless if the data is stale. In the agentic web, agents act one outdated fact and everything breaks. Bing’s Web IQ nails it by treating freshness as first-class. Real-time signals + long-lived index = reliable grounding. Without it, you’re just reasoning over yesterday’s web. @kmadhavan77 and I gave you the tool : adopt IndexNow, take control of your SEO and GEO game with real-time indexing !
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D@RWIN
D@RWIN@DarwinSantosNYC·
the SEO industry owes a whole lot of gratitude to Microsoft's Bing and the entire search/ads team. Since the very early days, they've always shared information that's furthered the understanding of the evolution of the search stack for the AI era. @kmadhavan77 @facan @mikeschechter
Natzir@natzir9

🔴 Bing has explained how Web IQ works, its grounding system for the agentic web. The interesting takeaway is that retrieval becomes semantic-first. Dense by default for recall, lexical/exact match at the end only where it matters. They are reordering the hybrid search 👇 1/3

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Arman
Arman@programmerByDay·
@GohilHardy How frequently do you submit your pages to indexnow ?
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Hardik Gohil
Hardik Gohil@GohilHardy·
Basic SEO stack for any product 👇🏻 - sitemap - robots.txt - meta SEO/OG image - Google Search Console - IndexNow Missing anything important?
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Fabrice Canel
Fabrice Canel@facan·
@rustybrick Well, SEOs… did you notice that both Googlebot and Bingbot are explicitly allowed on X’s t.co shortener ? Time to do some "proper" link building replying SEO tweets. 😉
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Barry Schwartz
Barry Schwartz@rustybrick·
I miss the engagement from the SEO community on here...
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Faraz zeeshan
Faraz zeeshan@timetravel_ai·
Why @bing is a disaster !! kicked out top 5 website, I've been dropping requests, I keep getting generic emails that's it. There is no help no recommendation no tool to analyse, you are on your own. There is zero accomodation for Vibe coded apps. I hope @facan notices this.
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Fabrice Canel
Fabrice Canel@facan·
@rustybrick Great pick ! SEO was easier when Microsoft Clippy asked: “It looks like you’re trying to rank a webpage. Need help?” 📎 Now we have dozens of AI assistants, dozens of GEO frameworks, and hundreds of LinkedIn experts explaining SEO, GEO, AEO, *EO "optimization" 🤪
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Barry Schwartz
Barry Schwartz@rustybrick·
Too many choices for AI assistants - I am just going to go back to where it all began - Microsoft Clippy
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Fabrice Canel
Fabrice Canel@facan·
@lilyraynyc Typical issue from over-relying on LLMs. They’re smart, but they’re just snapshots of the past. SEOs, GEOs Want to control LLMs? Push fresh content and remove outdated pages fast ideally with IndexNow. Take back control of your content game with real-time indexing!
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Fabrice Canel
Fabrice Canel@facan·
Bing hitting 1 billion monthly active users is HUGE. More growth in 5 years than the prior 10. #SEOs pay close attention. The search landscape is shifting fast. Time to optimize for Bing Search and Bing Grounding API alongside Google. Congrats to the entire Bing team and partners driving this momentum! Excited for what’s next for our customers. 🚀
Jordi Ribas@JordiRib1

Bing just reached a major milestone: 1 billion monthly active users, as @satyanadella shared on today’s earnings call. We’ve added more users in the last 5 years than in the previous 10. I’m so grateful for everyone in Bing and our partners across Microsoft and beyond who have contributed over the years to this achievement, driving advances in fundamentals, differentiation, and growth with passion and tenacity. Few products reach the 1 billion user mark, and few technologies in history have been as transformative as web search. I am excited for our team to continue to drive innovation and competition in this critical area for society.

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Fabrice Canel
Fabrice Canel@facan·
@internetarchive @waybackmachine @internetarchive I fully support your noble mission to backup the web. You are essential for preserving our digital history. Happy to have helped you adopt IndexNow as a search engine to backup fresh content on websites much easier; advancing your mission.🙌
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Internet Archive
Internet Archive@internetarchive·
Publishers have real questions about AI, but let’s be clear: @waybackmachine isn’t a backdoor for AI scraping. For 30 years, it’s been built for people, not bulk harvesting. We actively monitor to prevent abuse. Learn more ⤵️ techdirt.com/2026/02/17/pre…
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Fabrice Canel
Fabrice Canel@facan·
Happy Easter to all ✝️
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Fabrice Canel
Fabrice Canel@facan·
@MuskieMcKay @lilyraynyc Use noindex to hide your legacy page from Google Search & AI crawlers, but keep it fully visible to human visitors? use data-nosnippet, to hide only specific parts of a page (legacy content part) while keeping the rest indexable: . gsqi.com/marketing-blog…
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Andrew
Andrew@MuskieMcKay·
@facan @lilyraynyc What if I don’t want to delete my “legacy content”?
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Lily Ray 😏
Lily Ray 😏@lilyraynyc·
2 hours later, not bad 🥳
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