Gearside
1.5K posts

Gearside
@gearside
australia should be the richest country in the world. youtuber, co-founder https://t.co/JzwDGSQV11, @build_aus








It's time to Build Australia™








I’ve seen some responses to this like “the ABC would have just spent the money on cuck shit anyway” which is a total loser mentality. @gearside isn’t just some guy who got lucky. He has built multiple startups that have been incredibly successful. If you hadn’t noticed, Australia doesn’t make that easy. Instead of moving to California or starting some current thing ™ charity to get himself invited to the right parties he is putting that effort and resources towards arresting our cultural and economic decline and maybe even turning it around. And he has hit on something really crucial, the importance of risk appetite and the economics of cultural products. For too long these have been controlled by bureaucrats that are incapable of creating good cultural products because the current thing ™ always takes precedent over enduring narratives and themes. But that’s why when Australia does something like Muster Dogs it’s hard for it to be about anything other than growth, the bond between man and dog, and to be authentically Australian and so it succeeds inspite of the ABC not because of it. If we can take back even just part of the culture, Australia is capable of great and enduring art and there is a demand just waiting for it. But we need to recapture some economic control of the means of cultural production. We either take it because from the bureaucrats in some way or we take some inspiration from @gearside and startup culture. Start small, take a risk, iterate, and grow.

Bluey royalties could have funded the ABC twice over. Instead, we just gave them away to the BBC in a dud deal. Now the BBC is rolling in cash. Great video from @gearside explaining it all. youtu.be/n5Pnkay8D5M?si…


Australia’s broadcaster should have a deliberate two-market strategy: public funding of domestic content (emphasis on neutrality and truth) and equity ownership in cultural exports to overseas markets (emphasis on profitability). This goes as much for music and film as television

How ironic. While criticising our ABC for being too dependent on public funding, the previous government prevented it from taking advantage of its most profitable commercial opportunity in history.


