Gina Bianchini

Lotta ship, not a lot of yap...just yet.

@kaleighf I had to move to my following tab and now it’s better but what the hell happened For You????

@JamesonCamp I have been saying g this to friends for a year.

The math is broken $1M buys you 90 seconds of commercials. $1M produces a 30-minute Netflix doc. Studios won’t fund content. Distributors can’t get enough. So my bet on how this gets solved? brands become studios Not sponsorships. Not ads. Owned IP. Great episodic content that Netflix, Amazon, and the rest actually pick up - because they don’t have to pay for it. Or pay cost. Brands get distribution. Distributors get content. Everyone wins except the old model Big bet of mine for 2026.

@jameshicks 🚀

I see you putting folks on notice @ginab and I LOVE IT!

@MatznerJon That seems right.

@ginab only if its on mighty networks

This is what someone who is a real operator does with someone who is struggling. Not sell a course, or a mastermind, or a community. Just gets on the phone and helps.

@jameshicks so fun!

coming soon...

Transitions are tools for community and can catalyze change. In this episode of Think Fast, Talk Smart, @ginab shares how to unlock the potential of purposeful communities with strategies for finding your tribe during times of transition. Listen here: fastersmarter.io

@signulll Dark.

decades of optimizing for individualism, self care, & convenience have left most americans relationally malnourished. therapy’s too expensive, friends are too busy, family’s fragmented, & community’s virtually gone. the robot is simply filling a void that people abandoned.

News: @MightyNetworks just launched our open APIs. It's been 5 weeks and 8 years in the making, but now you can use our over 100+ new API endpoints and web hooks to do things like— ⭐️ Read/write from your Mighty Network to CRM ⭐️ Pre-populate member profiles automatically ⭐️ Create posts, articles, events, and more from external systems This is only the beginning. Sure, our Hosts want our deep and sophisticated functions to play nicely with the rest of their tech stack. And, yes, this mean one less service for folks to pay for. But it's the first step in something MUCH bigger.

@alexkoh @MightyNetworks Comin’

@ginab @MightyNetworks Monday is here!

We've introduced a new announcement type at @mightynetworks. It's known as the Big Ass Announcement. We have one on Monday that I couldn't be more excited to share. The question now is whether I'll be able to hold it together until then.

@alexkoh @MightyNetworks I am terrible at keeping secrets but still trying today to do it.

@ginab @MightyNetworks This is huge. Any clues and hints? 😃

@MatznerJon 🫡

I’m looking at you @ginab

Hey - if I ever leave this mortal coil suddenly, please don’t post screenshots of our private convos to harvest internet points.

We did an event. fyourniche.com

@MatznerJon How generous.

@ginab I temporarily loaned my mustache to Christian.

Going LIVE with Christian talking about expectations x.com/i/broadcasts/1…

@joulee I feel attacked.

Most companies are *vastly* overcomplicating their analytics. Everything is tracked clicks, scrolls, impressions, events. Which is fine. Logging is cheap. We also need them when we need to understand rare phenomena. But attention isn’t cheap. Most of what we track never helps us make better decisions. The truth is, only about 100 metrics really matter. These 100 metrics explain 90% of what’s happening in your business and product. And the same principle holds elsewhere too: Only 50 events truly matter for understanding user and system behavior. Only 150 entity characteristics — the key attributes of your users, products, or content — explain most outcomes. Everything else lives in the long tail: useful for special cases, but not essential for running the business on a daily basis. This is because everybusiness can be represented as a system, and these systems can be written as a set of equations. When you express your business as equations, you expose its levers. These levers are potentially actionable and can actually move results. Take Facebook’s revenue model. It can be simplified into four components: 1. Revenue = Users × Impressions per User × Ad Impressions per Impression × Revenue per Ad That’s it. Four levers at the highest level. To grow revenue, you can: 1. Increase users (growth) 2. Increase engagement (more impressions per user) 3. Raise ad load (more ads per impression) 4. Improve monetization (revenue per ad) Each of these can be broken down further. Let’s choose Monthly Active Users (MAU) as a proxy for growth. You can decompose MAU by an equation. MAU = New Users + Retained Users + Resurrected Users You can also grow your active users by getting new users, resurrecting churned users and keeping the existing users from churning. Now, let’s go one layer deeper. New Users = Visitors × (Downloads / Visitors) × (App Opens / Downloads) × (Registrations / App Opens) × (New Users / Registrations) If we define a new user as someone who registers and then takes an action, growth comes from improving each step of that journey. We can bring in more visitors at the top of the funnel, get more of them to download the app, increase the share who open it, raise the percentage who register, and finally help more of them take their first action. Each step is measurable. Each can be improved. Each has a story behind it. And if you want, you can keep peeling — looking at funnel drop-offs, activation, or engagement drivers. This is the beauty of decomposition. When you break the system into equations, you can see what drives what. After you do this for the key levers of your business, add all your metrics up. I'd be surprised if what *truly* matters is more than 100 metrics. More on our latest post in Opinionated Intelligence dot substak.

@jameshicks @MightyNetworks We got you.

@ginab that @MightyNetworks hat though....🔥- gonna need to find a way to get one of those 😉

same, Madison, same.

@alexkoh @MightyNetworks @alexkoh 🙏

Your platform gave me a second life on content creation. I was about to quit because I didn’t want to clickbait viewers with drama and just focus on content educational facts. I could turn the income to replace equipment and service to keep things going. Even better the extra investment turn my work into a MVP minimum viable product. Thanks from the bottom of my heart.

Congrats! 👏