yevrah@yevrrah
Info products that provide status make 5x more $$$ than ones that just “teach”
Most of you are only trying to educate and it’s why you’re losing millions
Let me break this down:
When someone buys your product, they’re rarely looking to just learn
What they really want is an identity shift that gives them a certain level of status
They want ego. Something to brag about.
They want to be a completely new person
A perfect example of this is Andrew Tate when selling “TRW” and “The war room”
People aren’t just paying to learn
They’re paying to join the “brotherhood”
The raw room members brag and flex to the broke TRW members who don’t have access
Once you have customers bragging about your product, you’ve won
It creates an endless ego driven cycle of new customers wanting the same bragging rights
Luke Belmar does this with capital club, Iman with founders mastermind and even elite groups like Tiger 21
If your info product only teaches, people inevitably learn everything and leave
You’ll get some student testimonials and a “thank you” but that’s usually it
If your info product provides status, people become part of the product
They sell for you and stick around forever
The status driven product can be accessible via upsells, or as part of the initial front end offer
Over the past few weeks, I’ve been building a 100 lesson info product program and a “60 day challenge”
If you haven’t yet locked in a spot, DM me
I’ve explained how you can implement this same concept for your own product inside one of the lessons
Start selling status MF’s