Healthy Ventures
114 posts
@healthyvc
Purpose-built, early-stage venture investor focused on health tech, with an infrastructure-first lens
Employer benefits costs set to rise 5.4% next year, a new analysis from @mercer finds bit.ly/3PwvTAe
Bob Moesta (@bmoesta) is the co-creator of the Jobs To Be Done framework. He's also one of the most requested guests on the podcast. In our conversation, we discuss: ➔ Tips for conducting user interviews to uncover jobs to be done ➔ How Twitter, and other companies, implement JTBD incorrectly ➔ First steps in applying the JTBD framework ➔ Common misconceptions about the framework ➔ What Snickers and Milky Way can teach us about JTBD ➔ When to not use JTBD ➔ Much more
