hollmann ➔ isla.to 🏝️

Left my job at a YC-backed startup. Just joined as Head of Growth at Isla 🏝️ Goal: $0 → $10k MRR in 6 months. I’ll document everything in public. Let’s build in public. shoutout to @marc_lou & @daniellimae for the inspiration

Montar SaaS no Brasil já é difícil o suficiente sem ter que lidar com stack de monitoramento que custa um rim e não resolve nada. Datadog, Sentry, PagerDuty... a gente vira refém de 10 ferramentas que não conversam entre si. No Obtrace.ai, eu consolidei tudo. O alerta já nasce com o incidente mapeado e o PR de correção anexado. É uma ferramenta feita de dev para dev, focada em quem não tem tempo a perder com ruído. O objetivo é um só: reduzir o MTTR de horas para segundos, de forma automática. @onicolasrivera @andrevalentim_ @acgfbr @Pedrodv @samuelrizzondev @banhosdev @richardrx @ChristoPy_ @hollmannkk @sseraphini @gkpacker @DePaulaAllyson @thisabri, vou fazer um walkthrough técnico exclusivo essa semana pra mostrar como o Obtrace substitui essa stack legada. Bora participar? Quero o feedback sincero de vocês se isso aqui resolve o jogo por aí.

@rodrigoterron 👀

I’ve just landed here in SFO for a 10-day stay. Starting Tuesday, I’ll be hosting a group of 15 entrepreneurs, and we’ll be visiting Nvidia, Netflix, Cursor, GitHub, Stanford, Berkeley, and a few other places. I’ll be giving a talk at Berkeley on April 4th, and next week, we’ll be attending a major conference for Brazilians in Silicon Valley.

just arrived in SF yesterday if you’re a founder building something cool, let’s meet!!

@builtwithernest This is a really great analysis, thanks for taking the time to put this together! I’ll definitely improve it based on your feedback.

@hollmannkk Looks aesthetically nice, but it needs a clearer messaging, especially at the top Here's a little site report for ya:

new landing page is live + pilot groups are running Day 31 growing isla.to to $10k MRR 🏝️ MRR: $438 / $10,000 Shipped: • New landing page with clearer messaging Building: • Features design partners actually need • Design partners giving feedback in real-time → Try isla.to for free 🏝️ cc @daniellimae @du_schuch

@audiencon isla.to

drop your project i’m boosting builders tonight 👇

pilot program starts today, pausing everything else Day 29 growing isla.to to $10k MRR 🏝️ MRR: $438 / $10,000 • New landing page drops tomorrow • Started pilot program with startups • Stopping everything for 2 weeks to ship features with design partners → Try isla.to for free 🏝️ cc @daniellimae @du_schuch

pilot spots filling up from discovery calls this week Day 22 growing isla.to to $10k MRR 🏝️ MRR: $338 / $10,000 • Running more calls this week • Closed some startups for pilot program → Try isla.to for free 🏝️ cc @daniellimae @du_schuch

@Vascain0Nato 100%. These calls are shaping everything we’re building.

@hollmannkk Being in contact with the client and understanding their pain points is very important, especially in the initial phase. Good luck to the Isla team.

most founders avoid customer calls. we're booking 15 this week. Day 21 growing isla.to to $10k MRR 🏝️ MRR: $338 / $10,000 (+$217 since last update) 4 discovery calls done today. Goal: select 10 startups for our pilot program. They'll get exclusive team features we're building together. → Try isla.to for free 🏝️ cc @daniellimae @du_schuch

@pedroscosta_ Appreciate it! Early days, but talking to users daily is making the difference

@hollmannkk the growth rate is looking good

Joined an early-stage startup. Before designing any screen, I organized Figma. This foundation saved hours of rework later. Thread with the essentials:

@vitorlostada uso muito o indiepa.ge/leaderboard e dribbble.com

Que tela triste. Eu to usando muito o v0 para ter ideias de UI. Vocês conhecem outra ferramenta tão boa também, ou o v0 é uma das melhores hoje no mercado?

@vitorlostada cara vou te chamar na dm, acho q vale a gente bater um papo!!

@hollmannkk boa, a gente quer dar uma focada bemm maior no linkedin, acredito q estamos errando bastante nisso ainda

+40 prospecções nesses últimos 2 dias (numero baixo ainda) Mas fiquei pensando como q eu posso fazer o contrario, as empresas virem atras de mim Vi a galera comentando sobre - boca a boca - patrocinar eventos - aparecer no jornal que o seu icp ve Tendo em mente que não tivemos o primeiro cliente ainda, que outros jeito vocês têm em mente?

@vitorlostada Qual dos livros dele é esse?

Que cara genial

@justbyte_ best ecosystem

Describe this in your own words.

@johnbuildss Build in public using isla.to

As a founder, what’s the best way to get your first 100 paying users? - Build in public - Cold DMs - Paid ads

@aryanlabde good advice

“Just be consistent” is bad advice. Be useful. Be human. Be valuable. Consistency only works after someone cares.

@benvspak build in public copilot for founders isla.to 🏝️

Who's working on something real right now? I want to connect with more builders who are shipping. Drop what you're building below 👇