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Mic King
63.1K posts
Mic King
@iPullRank
#ZoraAndGlorysDad. Founder of @iPullRankAgency. Consultant to F500. Marketing Technologist (AI focused). Keynote Speaker. Rapper. GOAT.
Brooklyn, NYC Katılım Eylül 2010
1.4K Takip Edilen48.1K Takipçiler
@iPullRank ✅SEO owns AI Visibility.
✅We now do more.
✅We can now charge more for doing more.
⛔️Separatism.
⛔️Rebrand.
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When Google makes a statement or updates documentation, SEOs be like:
- (If it aligns with their opinion) "see even Google says it, so I've been right this whole time."
- (if it doesn't align with their opinion) "see, Google is always lying to us!"
Aleyda Solis 🕊️@aleyda
🚨 Google has published its official guidance on optimizing for generative AI experiences in Search, including AI Overviews and AI Mode 👇 Going through: 1. How SEO is still relevant for generative AI search: The best practices for SEO continue to be relevant because their generative AI features on Google Search are rooted in our core Search ranking and quality systems. 2. How to Apply foundational SEO best practices to generative AI search: ** Creating valuable, non-commodity content for your audience: Providing a unique point of view, Creating non-commodity content that's helpful, reliable, and people-first, Organizing content in a way that helps your readers, adding high-quality images and video, focusing on what your users want, and avoid overdoing it. ** If you're using generative AI tools to assist in content creation, be sure that your work meets the standards of the Search Essentials and our spam policies. ** Building and maintain a clear technical structure: meeting the Search technical requirements, following crawling best practices, focusing on human readability and don't worry about perfect HTML code, if you're using JavaScript, be sure to follow JavaScript SEO best practices, providing a good page experience, reducing duplicate content. 3. Mythbusting generative AI search: what you don't need to do Things you can ignore for Google Search: ** LLMS.txt files and other "special" markup ** "Chunking" content: ** Rewriting content just for AI systems ** Seeking inauthentic "mentions" ** Overfocusing on structured data 4. Explore agentic experiences AI agents are autonomous systems that can perform tasks on behalf of people, such as booking a reservation or comparing product specifications, they can take many forms; for example, browser agents may access your website to gather the data they need to complete these tasks, such as analyzing visual renderings (like screenshots), inspecting the DOM structure, and interpreting the accessibility tree. Check out the available agentic experiences and review the guide to agent-friendly website best practices recently published here: web(.)dev/articles/ai-agent-site-ux Read the full Google guide here: developers(.)google(.)com/search/docs/fundamentals/ai-optimization-guide PS: This is by far the most in-depth, actionable guide that Google has published so far for AI search, tackling some of the major misunderstandings and myths SEOs face in the day to day... thank you @googlesearchc team 🙌
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Mic King retweetledi
Everyone's talking about AI search, but the advice is all over the place.
For our next webinar, we've invited Mike King and Tom Capper, two of the leading voices in AI Search, to provide clarity:
In this AMA-style webinar, they’ll explain:
🌟 The truth about how AI search works
🌟 The myths you need to stop believing right now
🌟 Technical SEO tips for answer engines
🌟 AI search optimization hacks you've never seen before
Hosted by Mike King @iPullRank and Tom Capper
Live webinar | Tuesday, May 19, 2026 6 pm BST / 1 pm EST / 10 am PST
mz.cm/49OfvVk
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@iPullRank Yes 100%. Although I don’t think Aleyda is a good example of this.
But also the update itself isn’t exactly a definitive clarity piece, per usual.
It’s definitive in tone, yet general and loose on specifics where should be clear and clear where it doesn’t need to be.
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No I'm not referring to @aleyda.
Aleyda is the homey and when we have issues we address them directly to each other.
I'm broadly speaking to the reaction to google documentation updates which is also specifically playing out right now to this document.
Gianluca Fiorelli@gfiorelli1
@iPullRank Are you referring to @aleyda, who - to me - simply summarizes and shares the “guide” (and states that finally Google put something black on white, whether you believe them or not), or are you talking in general terms?
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Mic King retweetledi
This baby went from sad/confused to absolute JOY the second those glasses went on.
First time seeing the world clearly. That smile says everything.
♥️ Heart = melted.
Who else is obsessed with these moments?
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I have just completely re-written 90% of @HubSpot for my team @mktbrew. In the past 48 hours.
It also has chrome extensions that each team member runs for a fully distributed lead sourcing system, an autonomous research agent that executes on that intake pipeline, does hundreds of API data calls to gather its data about each prospect, classifies it into our prospect / lead buckets, creates the sales tasks, generates the talking points / background, and gamifies the entire system in weekly team emails.
In 48 hours.
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My guy @Nickeubanks just dropped a new book.
I'm bout cop that right now. You should too.
nick Ξubanks@Nickeubanks
A 2-person company did $401M in year one. Not because of AI. Not because of the product. Because they owned distribution. That’s the whole thesis of my book: amzn.to/48XiF92
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Just tell me where to shop for these garments.
.@emmasarchivee
what’s stopping male artists from dressing like this again?
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@9thwonder Word @Rosenbergradio was hosting emcee battles at UMD-CP and shit.
Son has BEEN valid.
Shout out to @seezmics @kcromozone and them.
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And sure enough, one of the kids was Peter Rosenberg, at the University of Maryland….who along with GW’s radio station, Duke, NC State….so many White kids around the country that were fighting tooth and nail to get music like Little brother out and noticed…
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The whole Peter Rosenberg tis a culture vulture thing is wild to me….
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Jesus, I see what you've done for other people, and I want that for me.
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@benwills @iPullRank So. Let’s be clear I both love and respect Mike. But he’s not the first to think about this. He’s the first to write about it from the mainstream SEO crowd, and we’ll see as to whether it catches on 😉
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This reminds me of when @iPullRank broke the research that GoogleBot uses a headless browser.
Not surprising Mike's going to be the first to getting people to think of AI bots this way.
Related: all that code you're proud of that you've got an LLM to help you with? They've now got all your novel solutions, too...it's quite the conundrum.
Mic King@iPullRank
New post from yours truly. The Case for Cloaking for Large Language Models. ipullrank.com/cloaking-for-l… *Cue outrage.*
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Mic King retweetledi
.@iPullRank today: Googlebot renders JS. Most LLM crawlers don’t
So if AI systems are scraping your original research, why make it easy?
→ JS cloaking for LLMs
→ Markdown for AI retrieval
→ Protecting information gain
ipullrank.com/cloaking-for-l…
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New post from yours truly.
The Case for Cloaking for Large Language Models.
ipullrank.com/cloaking-for-l…
*Cue outrage.*
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