Idea Is King

.@LiquidDeath x @Spotify just launched a limited-edition music-streaming urn with a built-in speaker so your ashes can keep playing music forever 💀 There's also an Eternal Playlist generator on Spotify you can take to the afterlife. youtube.com/watch?v=2QXRyG… #Advertising

‘Ads are coming to AI. But not to Claude.’ Humorous @claudeai ads showing exactly how dystopian ad-supported AI would be @motherlondon thedrum.com/news/claude-s-… #AI

Show the craft. Hide the price. @motherlondon x @IKEAUK lets quality do the selling. thedrum.com/news/ad-of-the…

Steph Curry shoots the moon in this brilliant LA billboard stunt to promote his new book. #stephcurry #billboard #advertising

Directors Matias & Mathias push denim advertising to grotesque, hilarious heights in this stripped-back, raw and real film from Olga Basha jeans. youtube.com/watch?v=H8nN1W… #Advertising #olgabasha

The Fatal Question: Where is a safe place to stab? @saatchiuk latest campaign makes it clear: there isn’t. youtube.com/watch?v=Mf6Hrx…

Fantastic work from @FCBChicago & @HearingSociety Caption with Intention turns closed captions into art. Using animation, colour & typography to bring emotion, tone & character to life for Deaf & hard-of-hearing audiences. #cannes2025 youtube.com/watch?v=F48khK…

@FCBChicago & @HearingSociety Caption with Intention turns closed captions into art. Using animation, colour & typography to bring emotion, tone & character to life for Deaf & hard-of-hearing audiences. youtube.com/watch?v=F48khK… #cannes2025

How do you get busy New Yorkers to take more breaks? @PureLeaf gets them to unknowingly lock their phones away for 10 minutes in exchange for a free bottle. #BreakTime #PureLeaf instagram.com/reel/DL5_jXvOe…

AXA’s 'Three Words' campaign changes contract language to include domestic violence against women, breaking barriers in healthcare. Cannes Lions Grand Prix 2025. #AXA #MentalHealth #DomesticViolence youtube.com/watch?v=pY-03z…

@Spotify is changing the way media planners view the platform. With Spreadbeats, music videos are embedded directly into Excel spreadsheets, turning rows and columns into interactive canvases - all with the tools planners already use. rb.gy/hnwjws

By far the best #SuperBowl2025 ad @Pringles - The Call of The Mustaches youtube.com/watch?v=uAOFSK…

A powerful film based on an Oxford University study revealing ethnically diverse applicants must send 60% more job applications than white British applicants to receive a response. #NameTheBias Featuring spoken word artist @_yapoet tinyurl.com/2re5juxb

Fantastic #Christmas ad from @deutschetelekom from @muwsaatchi twtr.to/XQvz4

Sometimes brands need to shout a little louder to be heard! Love this campaign from @Roku by Fellow Kids LA twtr.to/O6UhY #roku #shout

If at first you don't succede, keep going and 'Train 2 Win' @DawidGodziek attempts flips on mountain bike on a moving train for @redbull twtr.to/QYNYq #redbull #givesyouwings

@CoorsLight hit the spot with one of the best reactive campaigns ever! Coors Lights Out @Cannes_Lions twtr.to/jMlH9

@VMLYR & Honest Eggs Co. created the first fitness trackers for chickens (Fitchix) to monitor their health and nutrition. The step counts are printed on the eggs, showing how free and healthy the hens are. 🐔💪 @Cannes_Lions youtube.com/watch?v=lHSSsr…

Your first kiss might be great, but the feeling of @BurgerKingUK FoodFillment is harder to beat. youtube.com/watch?v=-ApyPJ… #burgerking @BBHblacksheep

Face facts. Everyone needs a car windshield. Brilliantly funny spot for @AUTOGLASSNOW from Erich & Kallman youtube.com/watch?v=Fa4dlW…