Ignite Social Media

How did @DukeMBB build their massive following? Learn the secrets here: bit.ly/3Vq4D9Z

What's the deal with deinfluencing and should brands worry? Learn more here: bit.ly/3wJAiJd

How will influencers impact the 2024 election? Found out here: bit.ly/49xi8bW.

How do you create ads on TikTok? Get the full walkthrough here: bit.ly/3u85n8m.

Is Threads on the rise again? Find out here: bit.ly/3tp4uYO.

How do you decide which social platforms your brand should be on? Looking at target audience data in combination with channel performance can be a good place to start. Learn more here: bit.ly/3TeoAiU.

We love this simply-complex rainbow post almost as much as we love drinking @lacroixwater. See more content we love here: bit.ly/40IASBM.

Are you using stop motion effectively? Senior Production Manager, Susan Flower, shares her thoughts on how useful stop motion can be. See the full video here: bit.ly/3QPRIvc.

What's next for brands advertising on TikTok? Paid Media Manager, Victoria Rogers, talks new features of TikTok that will benefit brand engagement. See the full conversation here: bit.ly/3sbENui.

TikTok is an incredibly competitive platform when it comes to cost per click, but Meta is still hard to beat. See more things to know about driving traffic and conversions here: bit.ly/3Qy9gvE.

Hey @riotgames, we like your style. Check out more branded social media content we love here: bit.ly/3Q1tGvL.

How do you set ad targets for your social media ad campaigns? Check out our in-depth tutorial here to help you get started: bit.ly/45AXDbA.

Does Gen Z still use Facebook? Although TikTok is their first-choice platform, Facebook is not as far behind as you might think. See the full platform demographics breakdown here: shorturl.at/egprL.

Creative content >>> trendy content. Making content that is authentic to your brand is more important than jumping on every trending sound or dance. Learn more ways to improve your TikTok strategy here: shorturl.at/xLQV8

When it comes to putting together resources to build a social media strategy, having a strong internal social media manager who can lead collaborations and guide brand goals is key. Learn more social team insights here: bit.ly/46dGWnC.

@MerriamWebster brought some unexpected humor with this simple word-play post. Sometimes, keeping things simple and brand-relevant can generate the most engagement. See 6 more examples of our favorite content from this month here: bit.ly/45WhrYh.

Although costly, media mix media modeling is the best way to track different marketing efforts and see which tactics are really getting results. Learn other (cheaper) ways to track retail sales from influencers here: bit.ly/45otY6c.

Be honest...do you have the budget for a social media agency? If you have a limited budget, it's important to understand your overall marketing objective and prioritize resources accordingly. See the full conversation here: bit.ly/3QI6BjC

PSA: make the most of your content production time! Re-working concepts to fit on different social platforms both saves you time and gives your audience multiple ways to engage with your content. See 6 other examples here: bit.ly/3s7E5hj.

Did users follow their favorite brands from Twitter over to Threads? Initially, yes. Now? Not so much. Jim Tobin discusses the conversion rate of brand followers from Twitter to Threads and how it has declined. Hint: it's under 10%. bit.ly/3OsyQQB.