Adam Kinney

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Adam Kinney

Adam Kinney

@kadamk

VP of Data and Analytics @ https://t.co/0JtnieRZwa. Formerly Mixpanel, Schibsted, Twitter, and Google. I ❤️ data.

San Francisco, CA Katılım Nisan 2008
223 Takip Edilen1.7K Takipçiler
Adam Kinney
Adam Kinney@kadamk·
I am a big believer that event analytics is better than the current solutions for just about any kind of analysis. There's a lot more to say about that, and we're just getting started on making more generalized event analytics work well in Mixpanel. Stay tuned!
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Adam Kinney
Adam Kinney@kadamk·
Second, it opens up a whole world of possibilities in adding more kinds of data beyond just product usage to Mixpanel. Internally, we have all of our sales opportunity data, contract renewals, and NPS scores in Mixpanel pulled from our warehouse.
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Adam Kinney
Adam Kinney@kadamk·
Soon you'll be able to connect Mixpanel to tables in your data warehouse to automatically import data to Mixpanel as new data is added to your tables. This is a big deal because it opens up two possibilities. mixpanel.com/blog/warehouse…
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Julien Le Dem
Julien Le Dem@J_·
Exciting news! Today is the day we announce that Datakin joined forces with Astronomer. This is really exciting as it accelerates both companies’ complementary visions. 👇🏻 datakin.com/joining-astron…
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Adam Kinney
Adam Kinney@kadamk·
Would love to hear any thoughts from folks who are working on similar problems, especially in SaaS.
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Adam Kinney
Adam Kinney@kadamk·
I'm writing up a second post that will go into detail on how we're using @getcensus to push all this data into Mixpanel. I really can't overstate how amazing it is to build funnels that follow account conversion across the entire business. Feels like we're living in the future.
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Adam Kinney retweetledi
Mixpanel
Mixpanel@mixpanel·
🎤 The Operational Analytics Conference hosted by @getcensus happens this week on @joinClubhouse! Our own @kadamk will join product leaders from Google & Transform for a chat on building data products, the evolution of data teams & stacks, and more. ➡️ bit.ly/2OIW0rd
Mixpanel tweet media
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Adam Kinney
Adam Kinney@kadamk·
Just got my second dose of Pfizer. With @meretita and our parents fully vaccinated as well and schools set to reopen, some of the stress of the past year is fading.
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Adam Kinney
Adam Kinney@kadamk·
@TLBJames I get my second shot Saturday. A bit of arm pain the two days after the shot was the only rough part. I’ve heard it’s more common to feel bad after the 2nd, but we shall see.
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Adam Kinney
Adam Kinney@kadamk·
@TLBJames Yay! (Not crazy about the “jab” term but it seems like I’m going to lose that battle)
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Adam Kinney
Adam Kinney@kadamk·
@joshelman Agreed on SMS. I think a general challenge with growth teams is that they are by definition focused on optimizing a metric and that needs to be constrained by what user experiences fit in the overall product strategy. Stuff that just juices the numbers has to be out of bounds.
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Josh Elman
Josh Elman@joshelman·
@kadamk Understanding the client ecosystem was probably ok. And I had some ideas on how to make them show ads and return the impressions back too. The SMS stuff was a bit of a stretch ;)
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Josh Elman
Josh Elman@joshelman·
This is a dense thread, but it is a really important illustration of focusing on the only metric that matters - How many people are *really* using your product?
Elliot Turner@ElliotTurn

Great example from a @TegusHQ call w/ a TWTR former on how Facebook envy in the early days led the company astray

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Adam Kinney
Adam Kinney@kadamk·
@joshelman This is all true. But we had also made a transition from platform to heavy focus on our own clients. We just couldn’t know much about engagement on 3rd party clients, and cutting them out of the metrics would have felt like a setback. Prob should have taken that hit though.
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Adam Kinney retweetledi
Matt Haney
Matt Haney@MattHaneySF·
A TON OF available appointments at Moscone right now. There haven't been many in a while, so this good and needed. Please sign up and spread the word: myturn.ca.gov
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Adam Kinney retweetledi
Andrew Kaczynski
Andrew Kaczynski@KFILE·
So AstraZeneca is the Mr. Pibb of the vaccines?
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