
Tejas Lagad
4.2K posts

Tejas Lagad
@ltejas
Intrapreneur, Technology strategist - expect tweets on sports, music and movies too









India’s sports industry just crossed a BIG milestone 🏏🔥 India’s sports industry crossed the $2 billion mark for the first time in 2025, reaching ₹18,864 crore ($2,134 million), according to @wppmedia's Sporting Nation: Building a Legacy report. 💰 $2 BILLION+ market in 2025 📈 ₹18,864 crore — up 13.4% YoY 🚀 Nearly 2X growth since 2021 (18.6% CAGR) Ashwin Padmanabhan of WPP Media said India’s sports economy crossed $2 billion in 2025, highlighting structural maturity, with cricket dominance and rising media spends driving sustained growth. But here’s the real story 👇 🏏 Cricket = 89% of the entire sports economy 💸 ₹16,704 crore value (+17.9%) 📺 95% of media spends 🤝 87% of endorsements 🏆 IPL still leading the game 📢 Media is the biggest driver 💥 ₹9,571 crore in ad spends (+19.8%) 📺 TV: ₹5,117 crore 📱 Digital: ₹4,449 crore (+24%) 🤝 Sponsorships: ₹7,943 crore 🌟 Endorsements: ₹1,350 crore (+10.3%) → Now shifting from ads to equity + deeper brand partnerships ⚡ Even after sectors like Real Money Gaming pulled out, growth stayed strong — thanks to new-age & traditional brands stepping in More details ⬇️ storyboard18.com/brand-makers/m… #SportsIndustry #IPL #IndianSports #SportsBusiness #MarketingTrends #BrandPartnerships #DigitalAdvertising #Cricket #SportsMarketing #IndiaGrowth

My mum. And she maintains it is cos she is a good luck charm.

Helsinki is getting a new bridge this spring. The biggest in Finland. No cars allowed. Tram, bikes and walking welcome. #Micromobility

Novak Djokovic has won 24 Grand Slams across multiple decades, but some aspects of his game look different today than earlier in his career I analyzed 620 matches from @tennisabstract's fantastic Match Charting Project to break down how the GOAT has adapted his tactics Read here: open.substack.com/pub/faultorfic… #Tennis #ATP #TennisAnalytics




Until recently, we’ve only been able to assume what makes people trust others. Now neuroscience offers some answers. s.hbr.org/4djUzZ0

Goat 🐐 Moments INSANITY from Djokovic and Draper 🤯 search.app/WLRGd

Huge congratulations to India's latest Grandmaster, and the first chess player to become a Grandmaster from North-east India - Mayank Chakraborty! Mayank becomes the country's 94th GM. Mayank completed his 3rd and final GM Norm at the Hotel Stockholm North by First Hotels Young talents!After 8 rounds of play, Mayank is leading the tournament by a full point - he is on 6.5/8 points. After defeating IM Philip Lindgren in the 8th round today, Mayank has made his final GM norm with a round to spare! Hailing from Guwahati, Assam, Mayank was the highest-rated player from the entire north-east India for a while now - and now he has become the first Grandmaster from that region! Huge congratulations to Mayank, his team and his family for this amazing achievement. Important note: Mayank's final round opponent, IM Willow Jonah B needs to turn up to the board tomorrow for Mayank's final GM norm to be valid! Once Mayank's opponent makes the first move at 1:30 PM IST tomorrow, he officially becomes the latest Chess Grandmaster of India. Graphic: Anmol Bhargav #chess #chessbaseindia #mayankchakraborty #northeastindia #Grandmaster

iPhone becomes India’s top single export item asymco.com/2026/02/23/iph…
