Madeleine Schulz

Join #VogueBusiness's Maghan McDowell, Madeleine Schulz and Maliha Shoaib and @VogueRunway's Laia Garcia-Furtado today as we share exclusive insights and deep dive into the use of #artificialintelligence within the #luxury fashion industry. linkedin.com/events/thetech…

For MVFW day two, @adidas topped visits and time spent, @TommyHilfiger continued to see sales success and @benbridgejwlr's gamification drew visitors in and kept them there. Check back daily for more @GEEIQApp data insights voguebusiness.com/live/the-vogue…

Today at 2ET: Join the live audio version of The Tech Edit with @maddieschulz and me. We’ll talk about the week’s news, inviting some guest speakers to weigh in, and taking your questions. Think of it like a radio show of our weekly fashion-tech digest. linkedin.com/events/thevogu…

Last night, Metabirkins artist Mason Rothschild responded to Hermès's injunction, and filed a motion pushing back against the February verdict. More on the @voguebusiness Web3 and metaverse stream. voguebusiness.com/live/the-vogue…

After years of advising fashion on Web3, @CathyHackl is launching her own luxury label, VerseLuxe, to show the possibilities of Web3 tech; she calls it “part label, part lab”. @maddieschulz has the deets on the first product, in @voguebusiness voguebusiness.com/live/the-vogue…

@KidSuper is partnering with @SUPERPLASTIC on physical art toys, a continuation of the NFTs Dillane created for the partnership last year. More info on the @voguebusiness Web3 and metaverse stream voguebusiness.com/live/the-vogue…

Today @GQMagazine dropped GQ3 Issue 001: Change is Good, a collection of 1,661 NFTs (a nod to the mag's 66th anniversary). Details on the perks, the artwork, and what's to come on the @voguebusiness Web3 and metaverse stream. voguebusiness.com/live/the-vogue…

@aloyoga is back in the metaverse for the second time in the span of a week, this time with a virtual store that has VR capacity. Exclusive on the @voguebusiness Web3 and metaverse stream voguebusiness.com/live/the-vogue…

#Gucci brings footballer @JackGrealish to #Roblox’s Gucci Town. trib.al/IsTrCRd

@LouisVuitton is using augmented reality to virtually decorate world landmarks with artist Yayoi Kusama’s famous dots, with the help of @Snap's Landmark tech, as AR transitions back into “storytelling” mode. voguebusiness.com/technology/lou…

Footballer @JackGrealish is headed to @Roblox in avatar form, in partnership with @gucci. More on how the brand is continuing to merge virtual and physical gaming on @voguebusiness voguebusiness.com/technology/guc…

The talk of a potential US TikTok ban is top of mind for the platform’s fashion and beauty crowd, but most brands and creators say they plan to wait out the storm. More on @voguebusiness voguebusiness.com/companies/tikt…

@dolcegabbana have launched a partnership with #NFT collection @inBetweenersNFT on an NFT project drop on @opensea - including 2,000 digital bears designed by artist GianPiero D’Alesandro, wearing one of 21 products from the D&G vault. voguebusiness.com/technology/the…

As predictions of a #metaverse cooldown and bad press around #crypto increase, brands are rethinking how #NFTs are positioned to ensure they outlive the hype cycle. trib.al/8wX4qCr

Today on @voguebusiness — looked into how brands are making the case for NFTs, amidst metaverse cooldown predictions and bad press around crypto, to ensure they outlive the hype cycle voguebusiness.com/technology/web…

@CharliCohen is launching @RSTLSSxyz, a digital-first, community-centred platform geared towards promoting digital fashion with interoperability at the forefront. Full rundown on the @voguebusiness Web3 and metaverse stream. voguebusiness.com/live/the-vogue…

@NARSCosmetics has created meta-humans, inspired by lipstick shades, to be its new digital spokespeople. It’s the latest way the beauty brand is making the case for branded avatars. Thank you for the deep dive into this next move @dinafierro_

@maghanmcd @maddieschulz Thanks, as always, for the dynamic conversation, @maddieschulz! Unlimited potential for these characters; we’re excited to explore @NARSCosmetics 🖤

@_IoDF and @hm have launched a digital fashion collection using @Snap-powered AR, in a bid to offer audiences new and different ways to consume and wear fashion. More on the @voguebusiness stream. voguebusiness.com/live/the-vogue…

Our stream has been hopping lately thx to @maddieschulz. The latest: @adidas digital clothing is on Snapchat, marking both Snap’s + Adidas’s first Snap Token-based drop (not on chain). Can buy for 250 Snap Tokens (~$3) until Dec. 9 (can still wear after) voguebusiness.com/live/the-vogue…