Mathias Aggerbo

10 YEARS OF FOUNDER THERAPY, SUMMARIZED IN ONE MINUTE. 1) 𝗡𝗼𝗯𝗼𝗱𝘆 𝗶𝘀 𝗰𝗼𝗺𝗶𝗻𝗴 𝘁𝗼 𝘀𝗮𝘃𝗲 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀. Being a founder means accepting that everything in this company is your fault, even the parts that aren't. The day you stop blaming is the day you actually start building something. 2) 𝗠𝗼𝘀𝘁 𝗳𝗼𝘂𝗻𝗱𝗲𝗿 𝗽𝗿𝗼𝗯𝗹𝗲𝗺𝘀 𝗱𝗼 𝗻𝗼𝘁 𝗴𝗲𝘁 𝗳𝗶𝘅𝗲𝗱. The cofounder tension, the cash flow stress, the 3am "is this all going to work" spiral. You don't solve them. You build the nervous system to operate while they're happening. That is the job. 3) 𝗬𝗼𝘂𝗿 𝗳𝗼𝘂𝗻𝗱𝗲𝗿 𝗯𝗿𝗮𝗶𝗻 𝗹𝗶𝗲𝘀 𝘁𝗼 𝘆𝗼𝘂, 𝗰𝗼𝗻𝘀𝘁𝗮𝗻𝘁𝗹𝘆. It tells you a slow month is the end. It tells you the competitor is winning when they're actually panicking too. It tells you everyone has it figured out except you. Most of the time, the panic is louder than the problem. 4) 𝗦𝘁𝗼𝗽 𝘁𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝘀𝗲𝗹𝗹 𝗶𝗰𝗲 𝘁𝗼 𝗘𝘀𝗸𝗶𝗺𝗼𝘀. 𝗙𝗶𝗻𝗱 𝘁𝗵𝗲 𝘁𝗵𝗶𝗿𝘀𝘁𝘆. The fastest way to die is convincing people they need what you're selling. The right customers won't need a pitch deck and a 40 minute call. Everyone else will eat your calendar and still leave a one star review. 5) 𝗦𝗼𝗺𝗲𝘁𝗶𝗺𝗲𝘀 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝘁𝗵𝗶𝗻𝗴 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗱𝗼 𝗶𝘀 𝗹𝗲𝘁 𝘁𝗵𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗱𝗶𝗲. 𝗬our first business will probably fail. So will most of your second. Most people quit two inches before the gold. Some people should quit two inches before the cliff. Knowing the difference is the whole skill. 6) 𝗢𝗻𝗹𝘆 𝗮 𝗵𝗮𝗻𝗱𝗳𝘂𝗹 𝗼𝗳 𝗽𝗲𝗼𝗽𝗹𝗲 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗳𝗼𝘂𝗻𝗱𝗲𝗿 𝗹𝗶𝗳𝗲 𝗮𝗿𝗲 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝗺𝗮𝘁𝘁𝗲𝗿 𝗹𝗼𝗻𝗴 𝘁𝗲𝗿𝗺. One or two cofounders. A mentor who told you the truth when it cost them nothing to lie. When you find them, pay them well, protect their time, and never forget who was there at zero.

Introducing Claude Opus 4.7, our most capable Opus model yet. It handles long-running tasks with more rigor, follows instructions more precisely, and verifies its own outputs before reporting back. You can hand off your hardest work with less supervision.

Steve would have bought Anthropic 2 years ago