Matt Laybourn

Hey! 👋🏻 I wanted to create a new echo chamber on Twitter to focus on #startup #SaaS and #contentmarketing based on my new project @Rockee_io. So, I need some help. Who is good to follow in those spaces? Hit me up with your top follows in the comments 👇🏻

@craigbrockie Not been on Twitter in months. This sort of of shit is why I left.

@mattdiggityseo SEO teams will finally get measured on meaningful metrics to the business, like influence on pipeline and revenue. Not just fanfare over traffic numbers, backlinks and ranking.

What are your predictions for SEO in 2025? (Get credited in an upcoming video if I use your theory).

Our latest episode of The MOI Podcast features special guest @matt_Laybourn, Founder of @Rockee to talk all things Content Marketing. Check out the full podcast here👇 hubs.ly/Q02qW-HQ0 Head over to our YouTube channel here👇 hubs.ly/Q02qX3ht0

#contentanalysis made easy! Combine audience feedback with #ga4 and & see what resonates best with your audience! youtu.be/ANMDZqzd5J4?si…

JK enjoy your nap

DO NOT SLEEP ON TWITTER ADS! Here's why:

2024 is the year I finally drop a SaaS for community builders.

What other tricks and tactics do you use to understand whether your content met reader intent? #helpfulcontent #googlesearch #searchintent #seotips

A quick, simple feedback loop is vital to answer; have we answered your question? And if not, what could we have done better? Simple data, but vital to staying relevant on SERP. (6/7)

𝗛𝗼𝘄 𝗰𝗮𝗻 𝘆𝗼𝘂 𝗯𝗲 𝗰𝗲𝗿𝘁𝗮𝗶𝗻 𝘁𝗵𝗮𝘁 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝘀𝗮𝘁𝗶𝘀𝗳𝗶𝗲𝘀 𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝗻𝘁𝗲𝗻𝘁? My first search of my day - and one of the top results on Google didn't meet what I was looking for. (🧵1/5)

@jmckinven @whitstablecraft Awesome news dude!

Signed the lease on my first workshop for @whitstablecraft this week ✍️ This means I can expand out of my living room and make some consistent progress on the wallet brand. It’s not big, it’s not fancy, but it’s mine and I couldn’t be more excited for this year 😊

Our solution - @Rockee_io feedback widgets: - Get insights on who your audience are - How they rate your content and feedback - Blend with GA4 data to spot best/worst performers - Use above insights to inform tone, positioning and context for optimisation What is your process?

In nearly every conversation with #contentmarketers, I see the same problems: - Unsure which content resonates most - Not enough data on who is reading their content - Use multiple platforms to try and analyse their content - Optimisation becomes 'guesswork' (1/2)

@BoringSaaSGuy Count me in

Without customers your SaaS is DEAD. I recorded a 7-min video with the newest 𝕏 acquisition strategies to help you get 100s of users even without an audience. Took me ~2 years to learn. today you get it FREE: Like + reply and I'll DM it to u. (Must be following. 48 hours.)

We're building all the time. The natural next step could be to include Search Console data to get a view on how well your content served query intent. I'd love your feedback #contentmarketing people! What do you think?

In a world where Google continues to push the #helpfulcontentupdate - leverage this data to get ahead, and craft content that solves problems for your users. What's next for Rockee?

We just made #contentoptimization EFFORTLESS! 🚀 I'm super proud of what we've just built in @Rockee_io Customer insight and feedback and #ga4 data all in once view. A short story on how we got here.... 🧵