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Richard Shorter-Head of Awkward Conversations
6.5K posts

Richard Shorter-Head of Awkward Conversations
@nonperfectdad
Fixing the conversations that cost you / Business • Elite Sport • Schools
London, England Katılım Nisan 2016
4.6K Takip Edilen5K Takipçiler

At Wellington College @WellingtonUK we trained the ability to reset and go again, breathing, focus, Game Face.
It’s not just for athletes.
Parents, coaches, leaders… calm under pressure isn’t a sporting skill. It’s a human one.
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At Kingston Grammar @KGS_Sport we explored this: praise fills the moment, affirmation fills the person.
Praise says “You were brilliant.”
Affirmation says “You focused so hard under pressure.”
One celebrates performance. The other builds character.
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Helping young people thrive isn’t a solo act, it’s a Trinity: student, staff, parent. When all three listen well (not fix fast), confidence and character grow. Awkward isn’t the enemy. Avoidance is. #DifficultConversations
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@Coxy3012 Mate, you've done a fantastic job.
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It’s been the honour of a lifetime to serve the club; thanks to everyone for their support across the last 10 years.
#mufc #muacademy
manutd.com/en/news/detail…
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“Hey coach, I’m not feeling confident right now”
“On a scale of 1-10 how confident are you?”
“4”
“4? Great. Why so high? Why not 2? What’s working? What moments of great play have you had recently?”
“Some great passes. And that delivery into the area last week was one of my best crosses”
“I saw those. Let’s build on those together. Now, what might one mark higher look for you?”
“Just some better first touches”
“Ok, let’s go work on that”
Scaling is one of the most powerful mental techniques you have as a coach…

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@DanAbrahams77 One of my favourite Motorvational Interviewing Q's.
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@russellearnshaw I thought you'd enjoy that game.
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This is what it’s all about.
When home and school are aligned, children feel safer, more confident, and more resilient.
Let’s build a partnership that puts your pupils first—one honest, helpful parent conversation at a time.
#BetterOutcomes #WholeChildEducation #ParentVoice

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Is your inbox groaning with Friday night parent emails?
Let’s change that.
The tools I give parents help them raise concerns **constructively—not reactively.**
Less fire-fighting. More collaboration.
Let’s make that your reality for 2025/26.
#ReduceFriction #SchoolSupport

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@wyse2point7 nice technique, two hands ready, eyes on the ball, probably might have suggested a slightly more bent pair of knees ready to receive the impact of the throw!
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When parents feel seen and supported, trust grows.
And when trust grows, staff breathe easier.
Let’s equip your school community with the emotional tools to work together—not against each other.
#StaffWellbeing #ParentPartnerships #IndependentSchoolSupport

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Why do top schools keep booking Non-Perfect Dad?
Because it’s not about gimmicks—it’s about:
✅ Less Friction
🤝 More Trust
🎯 Better Outcomes for Children
🌱 A Healthier Community Culture
These aren’t hopes—they’re outcomes we can build together.
#SchoolCulture #ParentCoach

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🎥 Book a session with me, and your parents also get
**exclusive access** to a webinar with elite athletes and their families—thanks to my partnership with the brilliant @MintridgeFDN
Because the best growth stories are real, honest, and lived.

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🆕 New year, new resources. When you book a Non-Perfect Dad session for 2025/26, you also get:
💻 Free webinar access with the @MintridgeFDN
📦 Fresh promo materials to help fill the room
🔁 Built-in follow-up to embed learning
I’ll bring the tools—you bring the parents.

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🎤 Customisable sessions
📣 Full promotional support
👨🏫 Staff CPD
👨👩👧 Parent & Child workshops
🎟️ Free access to a webinar with elite athletes & their parents
Let’s build a partnership that supports your entire school community.
#PartnershipWorking #SchoolEngagement #NonPerfectDad

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Why do top schools keep booking Non-Perfect Dad?
Because it’s not about gimmicks—it’s about:
✅ Less Friction
🤝 More Trust
🎯 Better Outcomes for Children
🌱 A Healthier Community Culture
These aren’t hopes—they’re outcomes we can build together.#SchoolImpact #ParentVoice

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Here’s a flavour of the sessions schools love booking me for:
🎯 Nurturing Talent at Home
🧩 Jigsaw Parenting
🗣️ Parent & Child: Conversations for Success
🧑🏫 Staff CPD: Difficult Conversations with Parents
Booking for 2025/26 is open now.
#ParentSupport #StaffDevelopment

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