Patrick Coffee

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Patrick Coffee

Patrick Coffee

@PatrickCoffee

Wall Street Journal reporter @wsjCMO. Very Brooklyn dad. Ambient music listener.

Brooklyn via South Carolina Katılım Ağustos 2011
1.8K Takip Edilen16.5K Takipçiler
chizhao
chizhao@chizhao·
@PatrickCoffee i had a thesis that maybe people are starting to miss the routine and experience of cable tv
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
Scoop: unreleased Nielsen data will turn the “streaming defeats old school TV” narrative on its head. Feb numbers will show the biggest swing away from streaming in the history of the firm’s monthly report. It’s a dramatic change with a big asterisk. wsj.com/cmo-today/dela…
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Joe Flint
Joe Flint@JBFlint·
Disney statement on The Bachelorette: “In light of the newly released video just surfaced today, we have made the decision to not move forward with the new season of 'The Bachelorette' at this time, and our focus is on supporting the family.”
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
@chizhao Yeah the Super Bowl/olympics are the asterisk but the new numbers strongly indicate that Nielsen has historically over-indexed on streaming. The swing is way too big for SB alone.
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chizhao
chizhao@chizhao·
@PatrickCoffee Feb is tough bc Super Bowl tho right? It would be more telling if it became a consistent pattern outside of a live tentpole event that commands this kind of scale.
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
Omnicom CEO John Wren on why media is the most important part of the business “Media is the closest, easiest thing to understand because it’s a financial transaction. Creativity is perishable in the environment we operate in.” cmo.cmail19.com/t/d-e-ghtkytk-…
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
@tkawaja This was just analysts and representatives of respectable media outlets like myself
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
Thoughts on the new tagline OMC debuted at today’s investor event?
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
@gregtelford The company makes money through the buying and selling of ad inventory. Creative services, PR etc are “nice to have.”
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Greg
Greg@gregtelford·
@PatrickCoffee Hey Patrick. What does this mean in Layman's terms?
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
Omnicom CEO John Wren at the company’s first investors day laying out revenue sources: 58% comes from “transactional” media 18% “advertising as you know it” …and then there’s everything else
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
Omnicom says it has the data below on 98% of US adults. Note the categories. The most common phrase used at its first investor day was “at scale,” and this is a big part of what that means ⬇️
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
B2B AI vendor ads on the subway are getting out of hand. I miss Dr Zizmor.
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Joe Zappa
Joe Zappa@joe_zappa·
@PatrickCoffee I'd tell them 99% of their PR items are not appropriate for the WSJ and to send you the 1% that are
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
idk what it says about me that I needed a chatbot to remind me to stop responding politely to PR spam
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
@joe_zappa You’d just tell your clients not to bother since they can get famous on LinkedIn right?
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Techmeme
Techmeme@Techmeme·
Analysis: despite AI ads outnumbering traditional Super Bowl ad categories like beer, nostalgia-driven ads from Budweiser and Dunkin' dominated social media (@patrickcoffee / Wall Street Journal) wsj.com/articles/ai-fu… #a260210p10" target="_blank" rel="nofollow noopener">techmeme.com/260210/p10#a26
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
so it’s the Backstreet Bowl
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
Ahead of traditional TV’s biggest moment on Sunday and Alphabet’s full-year earnings later today, I wrote about why big advertisers—and their money—aren’t yet on board with the “YouTube is actually TV now” narrative. wsj.com/articles/some-…
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Patrick Coffee
Patrick Coffee@PatrickCoffee·
@benpershing @BenMullin I somehow convinced the CEO of the firm behind those pitches that he shouldn’t force me to unsubscribe from every single “account manager” one by one. Because they give each one a separate URL…
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Ben Pershing
Ben Pershing@benpershing·
@BenMullin But are there more AI-generated PR pitches in your state than other states? Find out!
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Ben Mullin
Ben Mullin@BenMullin·
what a.i.-generated PR pitches are doing to reporter inboxes everywhere is a catastrophe
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