

Salman SH
15.4K posts

@salmn_sh
Journalist @livemint ; Covering startups. Ex: @ETPrime_com, @FinancialXpress, @Inc42, @TheKenWeb, @medianama @iijnmbangalore Alumni...RTs/Tweets are personal.



we just discovered a hidden marketing opportunity no one is paying attention to. and it's happening in the streets of bangalore. US tech companies are burning millions on digital ads to reach bangalore. but the entire city is sitting in traffic, looking at the back of an auto rickshaw. not their phones. bangalore has some of the worst traffic in the world. the average person spends hours a day inside it. and almost no one in tech is using it to their advantage. so for @wisprflow's launch in india, we did something different. this week, 100 autos are driving through bangalore wrapped in wispr flow branding. if you're in the city this week, there's a chance the auto you're stuck behind is one of ours. send us a photo when you spot it!















