Sports Business Journal

At SBJ's Tech Week, Justin Stahl discussed how data & fan behavior are shaping the strategy behind the @UnitedCenter’s $7B 1901 Project development 🌐 The development is being designed to serve both event attendees and the surrounding neighborhood. MORE: ow.ly/6Tc050Z2k9N

In just two years, @gametimejess has transformed the Golden State @valkyries into the first $1B women’s sports franchise. On stage at Tech Week, she detailed how the emphasis on building a global brand — not just selling tickets — made the difference. MORE: ow.ly/kcEk50Z2jGv

The NCAA took a step toward adding flag football as an official championship sport Tuesday, as a key committee formally endorsed sponsoring the sport 🏈 Via @CBSSports | ow.ly/b0tG50Z2ayB

The SCORE Act is sidelined, while a Senate bill remains in the works. What does any of it really mean? We'll see. That, info on the Heisman's staff reshuffling and more in this week's college newsletter: sportsbusinessjournal.com/sb-blogs/newsl…

Around 70 people were let go Tuesday in layoffs by the Trail Blazers, including roughly a quarter of the team’s business staff. The layoffs marked team owner Tom Dundon’s most significant cost-cutting measure since purchasing the franchise in March. Via @Oregonian | ow.ly/AW9X50Z2afS

Change coming next month when TNT starts its NASCAR coverage, as Marty Smith will handle studio hosting role (still with ESPN as well) sportsbusinessjournal.com/Articles/2026/…

𝗜𝗻𝗱𝗶𝗮𝗻𝗮𝗽𝗼𝗹𝗶𝘀 ranked No. 3 in SBJ’s Best Sports Business Cities study 🏀 From the NFL Combine and Big Ten championships to future NCAA Final Fours, Indy continues to solidify itself as one of the country’s premier event hosts. MORE: ow.ly/yYwP50Z14a0

Develop Fulton approved up to $70M for renovations at Georgia Tech’s Bobby Dodd Stadium, per @ajc. The project includes a new video board, expanded premium seating and upgraded suites and hospitality areas. MORE: ow.ly/uXWC50Z1QW0

LIV Golf has reportedly begun laying the groundwork for a potential U.S. bankruptcy filing if it fails to raise new funds ⛳ Bloomberg reported LIV management and advisers are also exploring other options, including seeking new investors. MORE: ow.ly/aXAA50Z1QMs

Oregon has filed a lawsuit against former DB Dakoda Fields over an unpaid balance tied to his release agreement with the football program 🏈 According to the @Oregonian, the university claims Fields still owes $10,000 plus interest after transferring to Oklahoma. MORE: ow.ly/nmKy50Z1MZM

At SBJ Tech Week, Ticketmaster's Saumil Mehta emphasized the company’s focus on fans, clients and improving the ticketing experience 🎟️ He also highlighted AI and personalization as key areas of opportunity for the future of ticketing. MORE: ow.ly/kPcQ50Z1PPL

Wiener takes all this weekend 🌭 @OscarMayer’s Wienie 500 returns Friday with its first live nationwide broadcast on Fox, as the brand looks to build on last year’s sales boost. ow.ly/14w450Z1Mfq

. @SBJ has details on the @PGATOUR's proposed plans for 2028. Sixteen regular season "track 1" events, three playoff events, four majors. Potential new markets under consideration: Seattle, Philly, Boston, SF, Denver, Nashville sportsbusinessjournal.com/Articles/2026/…

The Raiders added a new group of high-profile limited partners today, including TKO Group executives Mark Shapiro and Ari Emanuel. MORE: ow.ly/rnSF50Z1PgL

NFL EVP Peter O’Reilly said the league is eyeing a late-spring or early-summer 2027 launch for its men’s and women’s pro flag football leagues 🏈 The update came Monday, according to @TheAthletic. MORE: ow.ly/gO3F50Z1Kk9

MLS clubs’ activation plans for this summer’s World Cup are taking shape, with 20 of the league’s 30 teams planning Soccer Celebration events in their home markets ⚽ Announcements from the remaining clubs are expected ahead of the tournament’s June 11 opener. MORE: ow.ly/P3k150Z1KkU

ESPN NBA Insider @ShamsCharania has faced some pushback after he broke that Shai Gilgeous-Alexander had won NBA MVP honors Sunday morning hours before the official announcement on Prime Video. He responded to the criticism on the @patmcafeeshow Monday. ow.ly/L5Je50Z1KiL

Regional sports networks may no longer be booming, but some remain a viable business in the right markets 🎙️ NESN beat its EBITDA budget in 2025 for the first time since 2019 and is open to operating or acquiring more RSNs and team rights. MORE: ow.ly/VSQe50Z1HL8

Nashville checks in at No. 15 on our Best Sports Business Cities list. It scored highly among executives in our study, with most expecting next year’s scheduled debut of the Titans’ $2.2B Nissan Stadium to catapult the city’s sports business stature. MORE: sportsbusinessjournal.com/Articles/2026/…

Roger Goodell makes it official — the Super Bowl is coming to the Music City. Nashville will host Super Bowl LXIV in 2030 at the new Nissan Stadium. "The 2019 NFL Draft in Nashville was one of the greatest fan events in our history,” said Goodell via press release. “Super Bowl LXIV at the new stadium is the next step in this remarkable football journey."