Scott Farrell

After a phenomenal 25-year tenure at Golin, Scott Farrell plans to retire from the agency at the end of 2022 and transition into a consulting role. Scott leaves a legacy of leadership for Golin’s clients, culture and the industry. Thank you, Scott! bit.ly/3E3bwWd

Very few companies and brands are communicating essential updates and information about COVID-19 in Spanish. As communicators, we need to do better. Golin colleague Jocelyn Ocampo has some very smart advice on how brands can get it right.campaignlive.com/article/brands…

How do people feel about CEOs and ghost writers on social media? Golin's Christi Beard has tips on mastering the CEOs voice.#executiverelevance #IPR #Golin

@UFPRDepartment @UFBPRSS @ufhprsa @UFAPRSA @UFJSchool Well done, Gators!

The new episode of Diversity Dialogues is out now! Hear about the importance of creating multicultural communities on campus from student leaders of @UFBPRSS, @ufhprsa and @UFAPRSA. Watch to learn about how you can find your #MyPRFamily at the @UFJSchool! youtube.com/watch?v=KzpnZ9…

@Carly_A_Rogers @AlphaPRoduction @ChipotleTweets Brilliant!

@AlphaPRoduction @ChipotleTweets Who did it better? Michaelangelo or @scott_farrell and I?

L👀k at our Assistant Managing Director Carly winning a @ChipotleTweets gift card! Congrats. 👏🏻 #WithUFPRSSA

As the story of Nike’s Kaepernick campaign plays out, here are my thoughts on the challenges companies face in marketing to a polarized consumer base. m.france24.com/en/20180909-di…

Milestones in Mentoring honorees introduced by @DePaulPRSSA President @andrewdwillett at #PlankMentor student session. Now on FacebookLive.

CEOs plan to prioritize climate and sustainability plans. Golin Co-CEO Matt Neale inside the UN Global Compact.bit.ly/2xkuYvl

When bad things happen to good brands. Smart crisis prep begins with probing the extreme margins of reality. nyti.ms/2wvwtWL

If Trump comes to speak, be prepared. What companies can learn from the Boy Scouts' handling of Trump's speech. wapo.st/2eV7eqa

@CredibleKev Congrats, Kevin.

Check out the @WSJRisk Crisis of the Week featuring @Jolie4Gables @PeterLaMotte and @scott_farrell on.wsj.com/2lkX3gv

Never underestimate the power of an apology. My take on BT Group's financial crisis in WSJ's "Crisis of the Week." blogs.wsj.com/riskandcomplia…

Cloudy days for SunEdison. My take in today's Wall Street Journal on their challenges and how to get back on track: wsj.com/articles/BL-25…

Proud recipient of a Golden Gator thanks to @ufprssa @haileygerhard @veronica_min @JoshFerrari

PR's future is in good hands. Amazing day with the Gators of @ufprssa, including great discussion about crisis communications.

@S_Denninger Responsibility is owning the event, being present in the moment. As much actions as words. When to apologize is art v. science.

So proud today to be chosen to do corporate and brand communications work for Hyatt Hotels. bit.ly/1QGsv0N

We break the mold and blaze new trails again. #GolinGlobal #GoAllIn twitter.com/GOLINglobal/st…

@ufprssa @scott_farrell Looking forward to spending Wednesday talking crisis and social media with this great group of Gators.