Jeremy Perez-Cruz

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Jeremy Perez-Cruz

Jeremy Perez-Cruz

@sleepingplanes

Consultant, Creative Director, Photog. Previously, @NYTimes @etsy @pepsico @uber @buzzfeed @skillshare Currently, creating a better way of working: https://t.co/jQ3td3fw31

Brooklyn Katılım Mart 2008
841 Takip Edilen3.3K Takipçiler
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
Doing a spontaneous test print sale. Deeply discounted because mystery is fun and art should be accessible. Non-standard sizes between 4 x 6 and 18 x 24 inches. Each come with a short written description of what makes them a “test” and all are signed on the reverse. Link in 🧵
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Cameron Koczon
Cameron Koczon@FictiveCameron·
If you are thinking about / working with AI you just have to watch @frank_chimero's absolutely fantastic Kinference talk.
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Joshua Ariza
Joshua Ariza@Joshua_Ariza·
I turn forty in two day. Talk me out of this.
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
Judo is my new favorite sport.
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@jstrelioff I always like to say "We build brands, not logos." Giving context to how all of the elements work together makes all the difference.
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Jessica Strelioff
Jessica Strelioff@jstrelioff·
When presenting directions for a brand identity, I always show the brand across multiple sample touchpoints to bring it to life: 1. Website hero 2. Social media profile 3. App icon 4. Pitch deck 5. Packaging 6. Swag 7. OOH 8. Brochure 9. Stationery set 10. Event booth
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Bradford Pearson
Bradford Pearson@BradfordPearson·
The Supreme Court announcing that presidents are basically now kings during July 4th week is quite a choice.
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Dave
Dave@dave_krugman·
Who is in NYC between the 2nd-5th of July? Trying to see something 👀
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@rishvee @Adobe @InDesign @Lightroom I'm an adobe fan! I just wish they'd spend a little more time on creating thoughtful, empathetic workflows and less time cramming Ai into every tool (Forgot to mention @Acrobat is now a sluggish, unusable mess).
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
My favorite @Adobe feature is having to uninstall and reinstall @InDesign every time I want to use it. (My second favorite is making a new catalogue copy in @Lightroom every time they do an update).
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@jhsilverman @benblumenrose @benblumenrose I’d ask how long/far they’d want their investment to go. A lot of the “sprint” work I’ve seen lately tends to be very surface. Would over index on strategy & client collaboration to brand build for the future. $50k min but wouldn’t need to redo the work later.
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Ben Blumenrose
Ben Blumenrose@benblumenrose·
Hypothetical: someone you know is starting a company but doesn't have a ton of funding and they want a brand done well - logo, type color, and some basic applications of the mark/brand. Where do you send them? How much would you tell them to budget for it?
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@jina I remember going through some stuff at Buzzfeed because they couldn’t verify some of my college transcript details. But, at that point, I had been working professionally for nearly 20 years. Silly.
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Jina Anne
Jina Anne@jina·
My HireRight background report was just set to completed, with my education status as "unable to verify" — despite them confirming they received my uploaded transcript from Parchment for my school that shut down. I have no idea what this means for my potential employment. 🥺
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Patrick Morgan
Patrick Morgan@itspatmorgan·
@karasmarsh Same for me. Has been mostly Google Slides for me in-house at tech companies when making decks with cross-functional folks. Then I'll use Figma when it's something that doesn't require that.
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Patrick Morgan
Patrick Morgan@itspatmorgan·
Designers: Do you create presentations with Figma? Why or why not?
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@intoitoverit I remember one tour where I ate used cigarette butts out of a wet ashtray to win a $10 bet so I could splurge on Wendy's dollar menu (since I had only eaten peanut butter for 3 days prior). A nice meal and/or a real bed goes a long way.
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Josh Silverman
Josh Silverman@jhsilverman·
just another weekday resisting entropy, naysayers and their pessimism, crumbling societies, a warming planet, my own saboteur, and shitty design how y’all doing 🥸
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@jina I have a bunch of flavors of budget-split amongst groups. Do you want to track by category or just a rolling M/M type of thing?
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Jina Anne
Jina Anne@jina·
Lazyweb: I'm looking for a good Google Sheets template for three adults to track a shared household budget together. A lot of what I'm finding is either too simple or too complex. Does anyone have a good one they're using they can point me to?
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Jeremy Perez-Cruz
Jeremy Perez-Cruz@sleepingplanes·
@joelle_lb The parallax on this feels really off to me. Gives the impression of being on a boat versus in a home.
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Joelle LB
Joelle LB@joelle_lb·
This is from Runway
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Joelle LB
Joelle LB@joelle_lb·
Testing AI video for client work, here's a comparison with video from Pika labs vs Runwayml using the same image created in Midjourney and upscaled in Magnific. Which one do you think looks better? Here's the upscaled image, videos in comments.
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