Poliná

thank you, bini ♾️🥹

Ok Blooms! quick marketing 101 from someone who does this for a living Earned Media refers to the publicity you get from ORGANIC methods (people talking online, media outlets covering you, influencers making content about you, etc). It’s the opposite of Paid Media (paid ads, paid PR, etc). Think of it as the metric for the organic growth you get. Earned Media Value is the MONETARY equivalent of that organic impact. Think of it as the estimation of how much money it would cost if you had to pay to get the same results. Don’t think of it as sales, think of it as the value of their impact. If you were to put a value on their ORGANIC IMPACT, what would it look like? That’s Earned Media Value. Side note: Engagement Rate refers to how much engagement is happening versus how many people are being reached by content. So what this is saying is around 10.5% of people are engaging with the BINI content they’re seeing. For context, that’s BIG! Engagement Rate is usually low when you get to a large volume of people (sometimes even less than 1% but that’s for no specific industry). The fact that they maintained 10.5% shows how invested people are. TLDR: BINI’s high Earned Media Value (just behind JB and Sabrina) shows that their ORGANIC IMPACT was huge! It means people are talking about them. BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

This shot means everything. BINI bowing in gratitude, with the Philippine flag towering behind them. Chills. They didn’t just show up as a girl group. They stepped onto that global stage carrying our culture, our pride and the Filipino dream with them. And they represented us beautifully. Grabe. From homegrown talent to the world stage. This is what it means to bring the Philippines with you. Mabuhay! 🇵🇭 BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

BINI breaks the internet and trends with 2 million posts on Twitter following their performance at Coachella.

mikhcey my pretty girls 😩🥰 BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

4K | BINI performing at Coachella Aiah Sheena

aerial banners for #BINI at Coachella 2026 🥹🌸 BINI BORN FOR COACHELLA #BINI_Coachella #BINICHELLA #Coachella2026

genuinely there are literal tears while i edit this short vid aaaahhh i am immensely proud, my walo! you have come so SO FAR. MABUHAY ANG PILIPINAS! MABUHAY ANG OPM! MABUHAY ANG BINI! 😭🌸 BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

“BINI WILL ALWAYS LOVE BLOOMS. WE LOVE YOU TOO, BLOOMS.. I LOVE YOU TOO.” — BEBE SHEENA 🥺😭 BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

THIS IS SICK AND TWISTED ACTUALLY WTF MARAIAH ????? BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

MABUHAY ANG MUSIKANG PILIPINO! MABUHAY ANG OPM!!!! 🇵🇭✊🏽 #MEGAkapamilya #BINI #BINI_Coachella #BINI_CoachellaWk2 #Coachella #Coachella2026 @BINI_ph

MACOLET LAYAG NA LAYAG COACHELLA! 😘😍😍😍 BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

WEEKEND 1 WEEKEND 2

GORJAS MEKAYA BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

Congratulations, @BINI_ph! Salamat, Aiah, Colet, Maloi, Gwen, Stacey, Mikha, Jhoanna, and Sheena! #BINI_CoachellaWk2 #BINICHELLA

@BINI_ph turns emotional as they raise the bar in powerful Coachella weekend 2 performance abs-cbn.com/entertainment/…

UY, PILIPINS! 🇵🇭🌸 Iwinagayway ng ilang fans ang Philippine flag kasabay ng ikalawang performance ng nation’s girl group BINI sa Coachella Mojave Stage ngayong Sabado (Philippine time). Gumawa ng kasaysayan ang BINI bilang kauna-unahang Filipino girl group na nagtanghal sa sikat na music festival. 📷: Coachella/Youtube screenshots

NA AKALA NIYONG NASA RALLY TAYO NGAYONG ARAW NA ITO 😭✋🌸 #BINI_CoachellaWk2

Full house once again for BINI! BINI turns the Mojave Tent into a sea of Pinoy pride with their fierce, powerful performance. The world's stage, our girls owning it! #BINI_CoachellaWk2 #BINICHELLA

I AM SHAKING AND CRYINFGH wdym we just witnessed a macolet kiss 🫩 BINI BORN FOR COACHELLA #BINI_CoachellaWk2 #BINICHELLA

UY, PILIPINS! 🇵🇭❤️‍🔥 Philippine flags are seen in the crowd during the Nation's Girl Group BINI’s performance at Coachella's Mojave Stage on Saturday (PH time). The group made history as the first Filipino girl group to debut at the music festival. (Youtube/Coachella) RELATED: tinyurl.com/57vs7hjv