Todd Kaplan

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Todd Kaplan

Todd Kaplan

@T_Kap

Chief Marketing Officer, NA for Kraft Heinz. Former CMO of Pepsi. Passionate about creativity, marketing, and culture. All views and posts are 100% my own.

New York Katılım Nisan 2009
3.3K Takip Edilen4.6K Takipçiler
Todd Kaplan retweetledi
Heinz US
Heinz US@HeinzTweets·
The new legend of the tailgate? CHUP! CHUP! CHUP! Sign ch-up for the KegChup at heinzkegchup.com
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Todd Kaplan retweetledi
Complex Pop Culture
Complex Pop Culture@ComplexPop·
We spoke to Todd Kaplan, CMO of Kraft-Heinz, about how he’s been transforming the brand’s marketing by creating cultural moments, and thinking outside the box. Read More: complex.com/pop-culture/a/…
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Todd Kaplan retweetledi
ADWEEK
ADWEEK@Adweek·
You'll probably want some fries and ketchup after watching this 🍟 🍅 @HeinzTweets has launched a new global campaign, “Looks Familiar,” spotlighting the uncanny resemblance between its iconic logo and the fry boxes served at restaurants around the world. The work makes a simple point: when fries are on the table, there’s only one ketchup that belongs beside them. bit.ly/3JS2RuA
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Todd Kaplan
Todd Kaplan@T_Kap·
Ever wonder if your fries were trying to tell you something? 👀 🍟 🤔 Excited to share our latest Heinz campaign - “Looks Familiar” - that shows the inextricable link between fry boxes around the world and our iconic Heinz keystone logo! Huge congrats to the entire team - excited to see this one out in the world! Let’s gooo! 💪 🚀 #Marketing #Creativity #Advertising @HeinzTweets @KraftHeinzCo
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Todd Kaplan retweetledi
Dieline
Dieline@TheDieline·
Rethink, highlights the similarities between the ubiquitous French fry holder and Heinz’s keystone logo shape. thedieline.com/heinzs-latest-…
Dieline tweet media
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Todd Kaplan retweetledi
Marshall Pruett
Marshall Pruett@marshallpruett·
This needs a network slot.
Marshall Pruett tweet media
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Todd Kaplan retweetledi
Oscar Mayer
Oscar Mayer@oscarmayer·
6 Wienermobiles. 1 iconic track. This is the Wienie 500. Tune into the Fox Sports app on Friday, May 23rd. AI generated content. Do not attempt.
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Todd Kaplan retweetledi
theScore
theScore@theScore·
FREE KETCHUP FOR LIFE?? 🍅 I̶f̶ When Shohei Ohtani makes history with the first 57-57 season, Heinz will give away limited edition ‘Sho Heinz’ bottles, and free ketchup for life (‼️) to 57 fans. 😯 (📸: @FOS)
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