Jon Tanner
2.3K posts

Jon Tanner
@theJonTanner
Founder of ATYPE - The Simplest CRM & Project Management system. Enjoy building Simple saas product people actually love.
Katılım Eylül 2025
580 Takip Edilen218 Takipçiler

@1Umairshaikh Wasting time and not fully focusing on profitability.
Get profitable fast.... do it before you get fancy, more features and more ideas etc..
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It has to be marketing & distribution.
Benjamin De Kraker@BenjaminDEKR
What is the moat of *any* software company right now?
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Pricing shapes more than revenue — it shapes behavior and long-term value.
Monthly plans lower friction and make it easy for users to say yes. The commitment feels small, which helps adoption, but it also means users leave more easily. Growth is steady, but churn has to be managed carefully.
Annual plans change the psychology. Paying upfront signals confidence and commitment. Cash flow improves, churn drops, and the business becomes more predictable — something acquirers and investors tend to value highly.
Lifetime plans optimize for speed. Users feel like they’re getting a deal, and founders get fast capital. But lifetime revenue doesn’t compound, which can limit long-term upside and hurt exit potential.
Your pricing model isn’t just how you charge — it’s how your business grows, stabilizes, and is ultimately valued.
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