tzander

@JohnnotJon Airpost

Today, we’re launching Airpost. I’m 46. That’s not a cool age to found a startup. At least according to Twitter. I still call it Twitter. I’ve loved advertising all my life. Since I was 19 and my mom told me about a movie called “Nothing in Common” with Tom Hanks where he plays an ad exec whose main job seems to be shooting hoops with his creative partner. That sounded fun. Since then, traditional advertising has stayed… traditional. From my 1st job out of college writing TV ads for Snapple and Fox Sports, to leading product marketing at Airbnb, I’ve seen a lot. Now the AI era is here and an entire $1T industry is about to change. Who will change it? Why not me? Why not us? Introducing Airpost: a platform and service where world-class creative strategists use custom-built AI to build video ads. Fast. If you’ve ever sat down to make an ad with AI and realized 20 minutes later you’re still wrestling with that same clip… that’s why we built Airpost. Growth teams are busy. They’re asked to do too many things as it is. They shouldn’t have to be AI experts as well. Creative strategists shouldn’t have to stare at a white box trying to decide what to prompt. They should have a partner. That’s what we aspire to be. And that’s what we’ve built our tech to do. AI ads shouldn’t have to mean only AI footage. We have an exclusive library of over 300,000 video clips we’ve shot ourselves. Our engine uses these, along with client footage and AI footage to make the ads we deliver each week. We’re funded by the best investors and humans we know. We bootstrapped our performance creative agency, Ready Set, to 200 people. I was always told VCs didn’t add value. If that’s true, it must be other VCs, because ours have been awesome. Thank you Zach Perret, Nate Abbott, Peter Hebert, Max Mullen and all of the firms and folks who’ve believed in us so far. We’ve gone from 0 to $1M ARR in the six months since we quietly started working with early clients like DoorDash, Dr. Squatch, Calm and more. So far, every customer has renewed. To celebrate the launch, we’re giving away a superagent where you: 1) Put in your product URL 2) Get snippets of what your real users are saying on Meta, TikTok, Reddit and X 3) Paste them into ad scripts Comment “Airpost” and I’ll DM you the private link. It feels (a little scary but) good to be out there. Here we go! 🚀

@FedotOff90 GEMENI

Gemini 3 just dropped yesterday… and if you run ecom, you better lock the f*ck in. I’ve spent the last 5 months testing every major AI model for ecom Claude Sonnet 4.5 GPT-5 DeepSeek R1 Higgsfield All killers. All useful. But Gemini 3? It’s a complete shift in how ecom brands will operate. Here’s what I saw in the first 48 hours: → It identifies winning ad angles in seconds (shit that used to take agencies weeks) → It breaks down competitor funnels with scary accuracy → It rewrites hooks in your brand voice without losing tension → It builds offer variations that actually convert, not generic template trash → It generates new creative concepts faster than you can test them This isn’t “AI that helps.” This is “AI that replaces 3 people on your team without blinking.” I ran it through 150+ creative tests, 12 funnels, and 40+ product angles. The results were insane: 5 new creative concepts that hit above 1.7 ROAS on cold CPC dropped 22% on two of my testing campaigns It found competitor patterns inside Gethookd that I didn’t even see It generated STATIC ads that looked handcrafted — not AI-goo It gave me 20 hooks from one single winning angle (no more blank page syndrome) And here’s the part nobody is ready for: Your competitors who adopt Gemini 3 early will scale faster than you can react. Not because they're smarter… But because their creative volume just multiplied overnight. Ecom is a speed game. If you’re still: launching 3 creatives a week guessing angles manually analyzing competitors spending days writing scripts relying on outdated product research methods …you’re gonna get buried by brands using Gemini to pump out: 50 creatives a week 6–8 new angles every Monday daily funnel audits real-time offer iteration instant competitor teardown This is the “GEM” moment for ecom — the same way Meta’s GEM update punished slow advertisers, Gemini 3 is about to punish slow operators. If you want to stay relevant in 2025 ecom: Start using AI as your creative engine Build systems around it Scale faster than your competitors can blink And if you want the exact Gemini prompts I’m using to generate high-performing angles, hooks, scripts, and PDP upgrades: Connect with me Comment “GEMINI" and I'll send it over.

@reachvaldo AF

@basicprompts Literally!

@Killas_DTC But it seems like text/image ads are not scaling in advantage + for this demo

I'm looking to hit $40k-$50k next month with just these simple native ads. If anyone's wondering how these simple asf ads crush it, Here's the thing: Boomers scroll differently than Gen Z. Gen Z = quick dopamine hits, swipe past everything Boomers = actually READ posts, scan text carefully So when a 55-year-old sees your long-copy native ad that looks like a regular post, they don't skip it... They READ the whole damn thing. If your copy hits their pain point? they're buying. The magic isn't in fancy creatives or targeting tricks. It's in the COPY. If you're going after 45+ audience, this is your goldmine. If you want to learn more about these ads, @avcanthony_ absolutely crushes it on youtube, and yeah ofc, checkout my pookie @ecomsun discord, he got some really good resources that you can use...

@Itsjoeco @StubHub SeatGeek is the play

Want to share why I will never use @StubHub again. Bought 4 tickets to a Broadway show for tonight. Brought three kids. At 4pm we get notification that our purchased tickets will NOT be delivered. Miserable. But we're in NYC what are we going to do? There are no comparable tickets so we have to buy new ones at $600 more total. Get to theater and are told they're counterfeit. Join (not kidding) 7 other groups all calling StubHub with the same problem. Ticket Lady: "this happens every night." The ticket counter even handed out cards with the StubHub phone number on it because it happens so much. So StubHub gives us new tickets and...they're counterfeit too. So that's our night. Made a big deal about taking our kids to Hamilton because it was a rough summer for them and we are now on a bus home, no show. Have deleted the app off my phone and will never touch this company again.

@aaditsh @benln Why do you always use the work ‘literally’?

@MinnieFluff @ItsNotFirenze Fall 21 is my fave tour since winter 03 not counting BD

@ItsNotFirenze Is this a bit? Like are they trying to be ironic? I'm seriously asking Genuinely been thinking to myself this tour has the best start since fall 2021. There's like 6 all time jams in 6 shows

The most phish fan thing ever. “Phish fucking sucks but I’m gonna still listen to every single minute of this tour so I can tell you how much they suck on my podcast about phish.”

@_scottymetz_ YEM

gearin up for JRAD in Virginia Beach, Asbury Park, & New Haven this week any guesses what GD tune this bit is from? favorite way to practice lately is zoom in on chord progressions and turn em into arpeggio exercises

@rockhall @DisneyPlus No Phish -no way

Watch the 2025 Rock & Roll Hall of Fame Induction Ceremony on November 8th on @disneyplus. #RockHall2025

Presenting the #RockHall2025 Inductees... Bad Company ⭐ Thom Bell ⭐ Chubby Checker ⭐ Joe Cocker ⭐ Nicky Hopkins ⭐ Carol Kaye ⭐ Cyndi Lauper ⭐ Outkast ⭐ Salt-N-Pepa ⭐ Soundgarden ⭐ Lenny Waronker ⭐ The White Stripes ⭐ Warren Zevon

@Wombat_Matt Don’t tell me this God ain’t got no heart!

Living in #BucksCounty, PA every other commercial is like, "an immigrant is going to take over your school, change your child's sex, and then kill you," or, "Democracy will die and America will be a fascist regime run by an unhinged maniac"... followed by a big pharma ad. 🫨

@SmokeyTheWolf1 @radiator9987 I was there. It was a train wreck

@radiator9987 Anyone who was there, did something seem off about Lucinda Williams? Did she have a stroke recently?

Tribute To Robbie Robertson Los Angeles Forum 10.17.24

@ry_storm Welcome the party, Pal!

Sturgill Midnight Rider is crazy

@historyrock_ That's a RARE take right there !

Pearl Jam performing "Alive" from their 1992 MTV Unplugged concert in New York City. This is one of those rare moments in history where the live performance surpasses the album.

@JamBandJovi We gotta notha ranker here?

Show me your current top 3.

@Danny_Clinch @treyanastasio Nice one @Danny_Clinch !

Trey Anastasio on the beach in Asbury Park for Sea Hear Now 2024 . I’m truly honored to call Trey a friend and collaborator for almost 30 years now . Join me in wishing him a happy birthday today !!

@DylanoA4 I watched the entire interview again last week. Randomly. Or not?

I think about this moment from Bob Dylan's 60 Minutes interview a lot

@IAmMaggieRose @TomMarshall111 @CanoeCarnival Looks like R Bar?

Asbury Park, NJ Boardwalk shenanigans

@TweezerTonight Bigly

Big music day on the beach in the Garden State. There will be jamband fans present so please speak softly. TY - Mgmt