
William Estoque
1.2K posts

William Estoque
@westoque
https://t.co/xmAjVyjPPx creator. Partner @narralabs. CTO @wizestapp. CTO agencymvp. VP of Eng @guidevine (acq blucora). @outright (acq godaddy).










Our biggest open-source repos are getting overwhelmed by AI slop which literally makes Github unusable (~a new pull request every 3 minutes). Fun new challenges in an agentic world!






New category emerging: Headless SaaS Not infrastructure as a service / platform as a service Traditional software (Photoshop, Slack, Jira) rebuilt with agent-first APIs. - No UI - Programmatic access - Essentially the same product with different interface Entirely new business model.




stripped back the UI while I work on the harness itself. Then will be adding shiny UI back. Interaction model first.





Most AI products are still just demos with better branding. The model is not the moat. The moat is the layer around it: memory, reliability, evals, fallback paths, distribution. If one hallucination breaks the experience, you didn’t build a product. You built a prompt.











