Will Coombe

The only SEO strategy you’ll ever need: (In 13 short tweets) 👇

@pjwatto @DanielPriestley Heph

This was a mind blowing interview with @DanielPriestley Links below 👇

SEO 101: 1) find keywords your customers are searching for 2) create great content serving those keywords 3) get links

How to be successful at SEO (& most businesses): Keep doing the work despite it being so boring you want to practice your signature instead.

Nightmare clients are easy to spot 👀 Within the first 5 emails they send you there will be a glaring warning sign. Something that makes your face scrunch up as you read it.

@TheErikDahl 🤜🤛

Top 3 things I’ve learned from ⁦@willcoombe⁩ … 1. SEO is lucrative 2. Anyone can do SEO.

Sometimes when someone comes to me for SEO consultancy, the big 'value add' takeaways are not SEO. The different aspects of online marketing are inextricably linked.

Marketing is easy: ① work out what type of person your customer is ② pretend you're that person ③ ask yourself "what would make me want to buy this?" ④ put the answer wherever that customer will see it

The Entrepreneur's Dilemma: Whether to spend a HUGE amount of life energy on a project without promise of return. How to be OK with that risk: ✅ make sure you're learning new skills ✅ make sure you're meeting new people ✅ make sure you don't neglect your friends & family

Unfortunately SEO is not a "dip your toe in the water" marketing channel. It's more of a "jump in & keep swimming for a year" kinda thing. 🏊

The 3 subtle signs of a 'Me Too' digital agency website: • 'wacky' photos of employees and / or their dogs on the 'About Us' page • the phrase: "we understand that no 2 websites are the same" featured somewhere • a pricing page that says everything except the price

There's nothing more expensive than a cheap SEO agency.

@TedLasson A great maxim to live by Ted

@willcoombe Almost everything cheap is expensive.