We’re thrilled to announce that WPP’s relationship with @Heineken is expanding.
Our teams have been entrusted as the global creative partner for some of their most iconic brands.
Read more: bit.ly/42Ibiig
What does an integrated partnership unlock?
Fanta’s Ibrahim Khan shares how WPP Open X connects global talent at speed, helping teams localise, launch and stay ahead across markets.
Listen to the full conversation:
ow.ly/QJJY50Z10Qw
Not every birth happens in a hospital.
We're beyond proud to have created "Born in a Ford" with @Ford, honoring the real-life stories of mothers and first responders inside ambulances. Human storytelling at its most powerful.
bit.ly/4eF2YqR#BornInAFord#MothersDay
How does a brand celebrate 100 years? By honoring the people who made it possible.
For @CocaCola in Mexico, we turned a famous saying into an official title for the desert shopkeepers who kept the brand alive for generations.
🌵 bit.ly/4u6CeUR#WPPOpenX
It is an incredible honor to be named Network of the Year at The One Show 2026! 🏆
This achievement isn't just about a single night; it's about the collective ability of our teams across geographies and disciplines to create impactful work for our clients. With 18 Golds, 9 Silvers, 30 Bronze, 62 Merits, and 7 Best of Discipline honors, we are so proud of the talent and grateful for the client partnerships that make it all possible. Thank you!
Details: okt.to/ZUku6I#BorderlessCreativity#OSAwards#TeamOgilvy
Celebrating our new Global Presidents of Client Growth ✨
Toby Jenner and Philip Heimann have taken on new roles, working together to lead WPP’s unified growth function across the company.
Read more ➡️ campaignlive.co.uk/article/wpp-me…
Sport and fandom are one of the most powerful forces shaping culture today—and one of the richest spaces for creativity. At the heart of it all: athlete creators.
That's why Ogilvy's partnership with Article 41 changes the game. Together, we're the only global network with end-to-end capability across creator marketing, fan engagement, brand strategy, and athlete NIL at scale—helping brands move beyond the traditional sponsorship playbook to show up in culture with relevance and drive real business value.
Leading the charge, Article 41 co-founder Vickie Segar joins #TeamOgilvy as our new Global Chief Sports & Entertainment Officer. Let's go. 🙌
Details: okt.to/N4DzRu
Are you wearing the... Diet Coke Canny Pack™? Yeah, I am.
Chic. Flirty. And perfectly fits a Diet Coke. It’s the Canny Pack™. Brought to you by Diet Coke | The Devil Wears Prada 2. Now playing in theaters.
WPP appoints Peter Agnefjäll to the Board: bit.ly/3OOjrhO
Formerly the CEO and President of the IKEA Group, Peter has served on a number of Boards including Ahold Delhaize, Orkla ASA Wizz Air and Deichmann SE.
Just before Easter, @KitKat faced unexpected news. Instead of keeping it quiet, the team flipped the script.
Led by @VML_global, with PR by @Bursonglobal, a potential crisis became a moment of earned attention.
You saw the headlines. Here’s what really happened 👇
That's all. 🥤👜✨
Diet Coke and “The Devil Wears Prada 2” just redefined the it-girl accessory with The Canny Pack. Designed by the iconic James Holt, this bespoke leather pack ensures your Diet Coke break is always chic.
Because in today's world, taking a moment for yourself is the most stylish thing you can do. See “The Devil Wears Prada 2” in theaters May 1!
Diet Coke | The Devil Wears Prada 2 campaign by @WPP Open X led by @Ogilvy supported by @VML and WPP Production, and in collaboration with Publicis.
📣 A new frontier for marketing intelligence.
WPP is one of the 1st to integrate Google Earth AI via @googlecloud into WPP Open, bringing planetary‑scale geospatial insight to hyper‑local, predictive marketing, in real time & with privacy at the core.
🔍 bit.ly/48LhOrQ
As #AdobeSummit kicks off, WPP is sharing new work from our expanded partnership with @Adobe .
With WPP Production’s HEX Studio, Adobe Firefly Foundry and @nvidia OpenShell, we’re bringing agentic AI into creative workflows.
Learn more 👉 ow.ly/TNi050YMLoV
How do you bring @CocaCola’s iconic red into rival blue stadiums? With bold, brilliant optical illusions.
#YouMustLoveCoke is a culturally grounded campaign from #WPPOpenX that celebrates the passion and loyalty of football fans.
Visibility alone won’t win in the age of AI.
AI interprets, validates and recommends before people search.
We outline the 8 shifts brands must make to win the AI consumer journey → bit.ly/3OnpBVJ
Instead of casting actors, building sets, styling wardrobes or staging moments, Amstel chose to portray friends… Being friends.
Introducing: Shot Without Permission.
A photographic project to prove that real friendship can’t be faked.
If you’ve been hanging out with your friends in the last few weeks… you might be part of it. Take a look, and if you spot yourself, claim your usage fees at compensation@amstel.com
Great team effort INGO Amsterdam Ogilvy Amsterdam @WPP
Here’s to the courageous client Amstel Bier The HEINEKEN Company...
It’s time to #FeelItAll! ⚽
Today, @CocaColaCo unveiled “Uncanned Emotions,” its latest global film for the FIFA World Cup 2026, capturing the raw, unfiltered passion that defines football fandom on the world’s biggest stage.
Created by @WPP Open X led by Ogilvy and supported by WPP Production and @WPPMedia, the film leans into the full spectrum of emotion that comes with the game from the highs, the heartbreak, and everything in between, showing how Coca-Cola is present not just in celebration, but across every feeling.
Featuring the voice of a generation of fans, Peter Drury, in English and the thrilling and exhilarating Luis Omar Tapia in Spanish, the film from @WeAreBiscuit and director Isaiah Seret delivers an immersive play-by-play of fan emotion that feels as intense as the match itself.
As one of FIFA’s longest-standing partners, Coca-Cola continues to show up at the center of culture, connecting fans through the shared experience of feeling every moment together.
Excited to see the momentum continue through new and immersive activations in the months ahead!
#CocaCola#FIFAWorldCup#FeelItAll#WPPOpenX