ylsSEO
1.1K posts







Terms I'm adding to my block list: - HCU - HCU Recovery - EEAT - Content site - Niche site - De-Optimization 😅🤮

🎯🎯🎯🎯 also people dont want to give long thoughtful prompts they want to put in a few words

What is EEAT really… and why does it feel like the most impossible “standard” in SEO (or GEO)? 🤔 I broke it all down in this video 👇 ⏱️ 00:40 – What is EEAT? 🧠 02:00 – What is “expertise” really? 🔍 02:50 – Testing the corollary (goodbye confirmation bias) 🧿 03:15 – Is SEO just superstition sometimes? ✍️ 03:34 – “Write good content” …but what does that mean? 🚨 04:04 – Where EEAT went off the rails 🤖 04:45 – Can LLMs actually learn EEAT? 💥 07:15 – Has Google basically debunked EEAT? 👥 09:00 – Why humans can’t even agree on EEAT 📉 10:15 – Why anecdotal “proof” fails 🧠 11:00 – Cognitive dissonance in SEO 🧩 18:38 – And yes… “information gain” too If EEAT feels vague, inconsistent, or impossible to measure… you’re not crazy. 🎥 Watch here: youtube.com/watch?v=kF7E_R…


@DavidGQuaid The best SEO content strategy is still writing for humans first. Google's AI advancements make it harder to rank thin content - you need actual expertise and unique insights now.


Yes! I’m seeing something similar with two clients. Although AI Overviews are impacting publishers, their search traffic is still increasing vs. last year: strong human-created content + content curation (deindexing 70%+ of low-value and outdated content).





